And people end up sticking around.

(AI Lead Magnets program coming Jan 6 btw)

Your turn:

What's one mini-transformation you can share right now that takes less than 5 minutes to consume and apply?

I promise there's tons of these if you really think about it.

In my AI Lead Magnets system, every piece of content it generates for you uses the 5-Minute Rapid-Results Lead Magnets Formula.

Result?

High opt-in rate for your lead magnets.

High actual engagement with the lead magnet.

The lead magnet proves you're good at what you do (primes people to buy).

Examples:

• A 5-minute morning routine for productivity
• One email template that boosts response rates
• A single breathing exercise for instant calm

The key? Be specific and actionable.

No fluff. Very little theory. 90%+ actionable value.

1. Identify one pain point
2. Provide one actionable solution
3. Make it dead simple to implement

I call these "mini-transformations".

1. Everyone's distracted (no attention span)
2. People are skeptical (no trust)
3. Competition is fierce (no loyalty)

People need to know it's worth their time, or they're gone.

So, how do you do it?

If now's not a good time to invest in building your list full of people who are primed to buy, that's fine.

When that times comes though, I bet you'll come back to this bookmark.

Follow for more frameworks for growing an AI-powered biz

Btw -- On Monday, I'm releasing a new AI toolkit and course on AI Lead Magnets

+ Unlimited-use, AI-powered conceptors and generators

+ Also generate mini-marketing system for your lead magnet

+ Quick trainings so you know the strategy behind it all

Back to the main point.

THIS is why you simplify. So they can get the 80%.

I can and have talked about these frameworks for hours.

But even if you can only remember What/Why (But Not How), that's huge.

That's enough.

Of course there's more to creating a good lead magnet. But if you can remember this much, you get 80% of the value.

✔︎ Avoid common mis-steps like over-delivering and over-investing
✔︎ Build a memorable brand
✔︎ Create buying intent

→ PROOF
Basically, proof you know what you're doing.

Your lead magnet shouldn't just be on a topic that you know about.

It should be related to your offer or service. (And if you're not monetizing yet, use it to try to validate an offer)

→ FAST + EASY
Deliver value in 5 minutes or less.

This gives a big hit of dopamine in the form of instant gratification. And they associate those positive feelings with you.

It also allows them to get value bc most people won't finish a 90-minute mini-course

→ FORMAT
1) What/Why (But not How)
Tell them what to do and why it works. Then they can go and do it themselves or your paid offer becomes the shortcut to "how"

OR

2) Mini-Transformation
What, why, and how -- but only taking one step forward. Not giving away the whole program.

Rapid-Results Lead Magnets are three things

1) FORMAT
What/Why or Mini-Transformation

2) FAST + EASY
Gives instant gratification

3) PROOF
Proves your offer is valuable without giving too much away