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The Content Technologist
@thecontenttech.bsky.social
A resource for content professionals working in the age of algorithms.
There’s lots of online chatter on this new platform-driven internet, the rise of AI, and what all this means for the future. With leaders in media failing to understand what’s actually going on, maybe it’s time to create the internet we want. Read on: www.content-technologist.com/rethinking-t...
When the discourse misses the point: Techno-optimists vs. legacy media
There’s a lot of chatter on this new platform-driven internet, the rise of AI, and how that effects the future—but what's with this echo?
www.content-technologist.com
October 30, 2023 at 3:47 PM
As content creators, it can be a struggle to manage multiple production workflows — but what if another industry has it all figured out already?: www.content-technologist.com/media-produc...
What restaurants can teach us about content production
As content creators, it can be a struggle to manage multiple production workflows — but what if another industry has it all figured out already?
www.content-technologist.com
October 20, 2023 at 6:15 PM
When considering content, you also have to consider form — form is the physical; content is the metaphysical. But what will happen now that we're pumping generative content through pre-existing forms across the internet? Let's explore:
www.content-technologist.com/generative-v...
"Content" isn't the enemy | The Content Technologist
Publisher Deborah Carver weighs in on recent criticism of the word "content," and perhaps more importantly, the "forms" used in generative content production.
www.content-technologist.com
October 13, 2023 at 4:28 PM
Fiscal year start October 1st? If new projects (and budgets) are on the horizon, have you planned how you'll set everyone up for success?

If you’re looking for tips, we’ve got them. 
www.content-technologist.com/kickoff-meet...
Content Kickoff Best Practices | The Content Technologist
Leave every participant with a clear understanding of what the team aims to accomplish. However, reaching that point involves research and stakeholder input. Check out our tips for running kickass kic...
www.content-technologist.com
September 29, 2023 at 5:39 PM
Think back to the when you experienced a brand for the first time. What stood out to you? With so many touch points we can have with a brand, it’s important that they be memorable, easy-to-use and engaging. For a deep dive into building a brand voice: www.content-technologist.com/bookshop-bra...
September 25, 2023 at 7:46 PM
See you in New York this Tuesday? Deborah Carver and Storythings are teaming up for an incredible workshop designed for brand and content directors interested in moving beyond experimental content campaigns and into long-term branded content programs.

Register at www.eventbrite.com/e/beyond-the...
September 22, 2023 at 5:41 PM
What does the future of social media look like? Join social media experts Arik Hanson, Emily Rochotte and Kathryn Lindsay tomorrow for a live visual salon about the current status of social media and what it means for business. 

See you Sept. 8 at 12pm EST

Register at: hopin.com/events/relat...
Relationship status update: A live, virtual salon considering whatever social media is today - Sep 0...
Get tickets to Relationship status update: A live, virtual salon considering whatever social media is today, taking place 09/08/2023. Hopin is your source for engaging events and experiences.
hopin.com
September 7, 2023 at 5:25 PM
Do you stay true to your tech stack, or try new programs when they’re released? 
With so many new content softwares, it can be tempting to try them all. What if newer is better? But better in some ways can be lacking in others. When you find tech that works for you, don't be afraid to stick with it.
August 14, 2023 at 5:12 PM
What's up? It's your SEO-oriented content strategist here. This story got a bunch of weird reactions yesterday, but it sounds like pretty normal website maintenance to me.

https://gizmodo.com/cnet-deletes-thousands-old-articles-google-search-seo-1850721475
August 11, 2023 at 5:20 PM
Celebrating our anniversary the best way a content technology business can - by adding a new content platform to our lineup! The Content Technologist is a resource for content pros working in the age of algorithms. Our newsletter is published weekly by award-winning strategist Deborah Carver.
August 3, 2023 at 4:09 PM