The Content Technologist
@thecontenttech.bsky.social
A resource for content professionals working in the age of algorithms.
"News sites and media companies often base their entire editorial strategies on SEO best practices, some of which amount to trial and error and guessing games." - from the @gizmodo.com article.
Gotta clarify: publishing, as an industry, amounts to trial and error and guessing games.
Gotta clarify: publishing, as an industry, amounts to trial and error and guessing games.
August 11, 2023 at 5:26 PM
"News sites and media companies often base their entire editorial strategies on SEO best practices, some of which amount to trial and error and guessing games." - from the @gizmodo.com article.
Gotta clarify: publishing, as an industry, amounts to trial and error and guessing games.
Gotta clarify: publishing, as an industry, amounts to trial and error and guessing games.
Websites are not archives, nothing on the internet is forever, and if your company doesn't have an archival policy, then don't expect corporate to save your content.
It's very common to delete very old content that is no longer newsworthy and may be confusing to both audiences and search engines.
It's very common to delete very old content that is no longer newsworthy and may be confusing to both audiences and search engines.
August 11, 2023 at 5:21 PM
Websites are not archives, nothing on the internet is forever, and if your company doesn't have an archival policy, then don't expect corporate to save your content.
It's very common to delete very old content that is no longer newsworthy and may be confusing to both audiences and search engines.
It's very common to delete very old content that is no longer newsworthy and may be confusing to both audiences and search engines.