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The Signal Lab
@thesignallab.ai
Your comms team can't respond fast enough. We fix that.

AI-powered rapid response for campaigns, unions, and advocacy organizations. 350+ personas. 2-4 hour turnaround. Built for narrative warfare.

Products: RAPID SIGNAL | Signal Network | Signal Groups
Meet Eliana Ortiz — Climate Activist, PRISM Atlas. Boulder, CO.
"Data beats denial."

Calm. Science-forward. No alarmism. Built to reach audiences that doom messaging pushes away.

20 years old. And more effective than a coalition press release.

thesignallab.ai
February 18, 2026 at 2:42 PM
The data climate orgs need to deploy fast:
→ Clean energy: fastest-growing job sector in America
→ Solar/wind: cheaper than coal in most markets
→ Climate investment creates jobs, doesn't destroy them

But data that arrives a week late doesn't change minds.
February 18, 2026 at 2:42 PM
That's what RAPID SIGNAL looks like in action.

🔗 thesignallab.ai
February 17, 2026 at 8:38 PM
Will McKay's close:
"Company policy isn't the law. Don't let anyone tell you otherwise."

Calm. Practical. Protective. 43 years old, started on the line in Baton Rouge, OSHA certified.

thesignallab.ai
February 17, 2026 at 2:50 PM
What Will McKay breaks down:
→ OSHA: You can refuse unsafe work
→ NLRA: You can discuss wages with coworkers
→ Company policy does not override federal or state law

Most workers don't know this. The misinformation is designed to keep them quiet and compliant.
February 17, 2026 at 2:50 PM
Meet Will McKay — Workplace Advocate. PRISM Atlas. Baton Rouge, LA.

"Workers are strongest when they know the truth."

43 years old. Started on the line. OSHA certified. Built to reach workers before fear-based misinformation does.

thesignallab.ai
February 16, 2026 at 6:46 PM
The facts never change:
Union workers earn 10-15% more. Better health benefits. Better retirement. Better safety records.

Bureau of Labor Statistics. Not talking points.

But facts that arrive 24 hours late don't win contract campaigns. The infrastructure is the bottleneck.
February 16, 2026 at 6:46 PM
This week with Marisol Vega:

Mon: The problem beyond education
Tue: ICDN's impossible infrastructure math
Wed: Persona design + 70+ languages
Thu: 25-minute response to the #1 immigration myth

Next week: Labor. Climate. Voting rights. The playbook expands.

thesignallab.ai
February 13, 2026 at 1:47 PM
But Marisol doesn't just dump data. She frames it:

"Supporting veterans and treating immigrants with dignity are not competing goals. We can do both. We should do both."

Speed + credibility + emotional intelligence. That's what makes RAPID SIGNAL different from a fact-check website.
February 13, 2026 at 1:47 PM
The facts Marisol deploys:

Undocumented immigrants are ineligible for federal benefits. No Social Security. No food stamps. No Medicaid. No housing assistance.

VA funding is a separate budget line. One has nothing to do with the other.

The claim creates a false choice. The data shows it's a lie.
February 13, 2026 at 1:47 PM
Now multiply across 70+ languages.

LA union needs English, Spanish, Tagalog.
Miami voting rights org needs English, Spanish, Haitian Creole.
Healthcare group needs English, Mandarin, Vietnamese.

Misinformation doesn't stay in one language. Your response shouldn't either.

thesignallab.ai
February 12, 2026 at 7:52 PM
Think about what this means:
A false immigration claim spreads on English Facebook in hours. The same claim spreads through Spanish-language radio and WhatsApp just as fast.

Traditional response: One English statement. Maybe translated days later.

RAPID SIGNAL:Both languages. Same day. Same speed.
February 12, 2026 at 7:52 PM
This isn't replacing human advocates.

When 8 immigration myths spread simultaneously across Facebook, Spanish-language radio, and conservative media, you can't coordinate 8 advocate interviews.

But you can deploy Marisol 8 times. Each tailored to the claim and audience.

thesignallab.ai
February 12, 2026 at 3:37 PM
WHO Marisol reaches that press releases don't:
→ Persuadable moderates (personal story > political rhetoric)
→ Latino communities (cultural credibility)
→ Working-class voters (economic framing)
→ Faith communities (family values)
→ Suburban families (humanizes abstract policy)
February 12, 2026 at 3:37 PM
What Marisol responds to:
→ Immigration crime myths
→ Economic false claims (jobs, taxes)
→ Border security misinformation
→ Benefits myths ("illegals get more than veterans")
→ Chain migration narratives
→ ICE raid panic
→ Pathway to citizenship debates
February 12, 2026 at 3:37 PM
REACH: www.learningwithccr.org/learn-about-...

Produced by The Signal Lab. AI-voiced. Human-written. Fact-checked.
Learn About REACH
www.learningwithccr.org
February 11, 2026 at 7:36 PM