Follow me for more insights on persuasion psychology that most experts miss.
Follow me for more insights on persuasion psychology that most experts miss.
It's attachment to existing beliefs.
Change those first, and resistance naturally dissolves.
It's attachment to existing beliefs.
Change those first, and resistance naturally dissolves.
This is also why educational content doesn't work well.
It's not about "providing value."
It's about systematically shifting beliefs before you ever mention your offer.
This is also why educational content doesn't work well.
It's not about "providing value."
It's about systematically shifting beliefs before you ever mention your offer.
Old belief: "I need better marketing tactics to get more clients."
Your content first validates this ("tactics matter"), then introduces a doubt ("yet most tactics fail"), then shifts to "Clear positioning is what makes tactics work."
Old belief: "I need better marketing tactics to get more clients."
Your content first validates this ("tactics matter"), then introduces a doubt ("yet most tactics fail"), then shifts to "Clear positioning is what makes tactics work."
1. Validate their current perspective
2. Introduce doubt about that perspective
3. Offer a new, more useful belief
When done right, your solution becomes the obvious next step.
1. Validate their current perspective
2. Introduce doubt about that perspective
3. Offer a new, more useful belief
When done right, your solution becomes the obvious next step.
Before presenting your offer, you must change:
• How they see their problem
• What they believe causes it
• What they think solving it requires
Before presenting your offer, you must change:
• How they see their problem
• What they believe causes it
• What they think solving it requires
It checks if your solution aligns with what they already believe.
If there's misalignment, rejection happens instantly regardless of how perfect your offer is.
It checks if your solution aligns with what they already believe.
If there's misalignment, rejection happens instantly regardless of how perfect your offer is.
1. Shift beliefs FIRST
2. Present offer SECOND
They don't try to convince during the pitch.
They create conditions where the "yes" becomes inevitable.
1. Shift beliefs FIRST
2. Present offer SECOND
They don't try to convince during the pitch.
They create conditions where the "yes" becomes inevitable.
They focus on clever words, handling objections, and closing techniques.
But by then, it's already too late.
They focus on clever words, handling objections, and closing techniques.
But by then, it's already too late.
It's what enters a mind that's been properly prepared to receive it.
Master the moment before your message begins
And your content won't need to convince
It will simply confirm what they're ready to hear.
It's what enters a mind that's been properly prepared to receive it.
Master the moment before your message begins
And your content won't need to convince
It will simply confirm what they're ready to hear.
But the mind's receptivity determines everything.
That first moment of contact when they decide to pay attention or ignore.
That's where the real conversion happens.
But the mind's receptivity determines everything.
That first moment of contact when they decide to pay attention or ignore.
That's where the real conversion happens.
If the mind isn't ready to receive it, no amount of quality will make it stick.
But when you shape their mental state first, the content pulls them in by itself.
If the mind isn't ready to receive it, no amount of quality will make it stick.
But when you shape their mental state first, the content pulls them in by itself.
That mental itch & the tension is what opens the door for your message.
Without it, even brilliant insights get scrolled past.
That mental itch & the tension is what opens the door for your message.
Without it, even brilliant insights get scrolled past.
"3 content mistakes killing your reach"
VS
"Why the best creators are sabotaging themselves and don't realize it"
One presents information.
The other creates a mental state.
"3 content mistakes killing your reach"
VS
"Why the best creators are sabotaging themselves and don't realize it"
One presents information.
The other creates a mental state.
It's scanning for what fits its current beliefs and filtering out everything else.
This happens before conscious thought before they even READ your message.
It's scanning for what fits its current beliefs and filtering out everything else.
This happens before conscious thought before they even READ your message.
But when the brain isn't primed to receive it, even the best ideas get ignored.
Why?
Because your message doesn't land in a neutral mind.
It lands in a mind that's already decided what matters
But when the brain isn't primed to receive it, even the best ideas get ignored.
Why?
Because your message doesn't land in a neutral mind.
It lands in a mind that's already decided what matters
They are the people who validates your idea. But keep on eye on what they say and what their behaviours show.
I've observed ,most of the time what they say isn't what they do.
They are the people who validates your idea. But keep on eye on what they say and what their behaviours show.
I've observed ,most of the time what they say isn't what they do.