Will Humphrey
willhumphrey.bsky.social
Will Humphrey
@willhumphrey.bsky.social
Marketing Strategy bod in Consultancy. Ex Advertising/Comms person. APG tutor. Stoke fan/music lover/punner/husband/father. My views don't represent my employer's.
But…the unit of strategic delivery is a slide, isn’t it? ISN’T IT?
December 11, 2025 at 9:54 AM
Oh yes, I know the one you mean. WELL DONE FOR DISCOVERING STRATEGIC CONSULTANCY.
December 10, 2025 at 2:57 PM
He is a curate's egg, personified. It's all said with such absolute assurance as to be maddening. See also some of the strategy gurus on there.
December 10, 2025 at 1:16 PM
Agree. When the shtick dries up - I mean, I think there's a limit on stuff you can see when you're syndicated, so you rely on rage baiting.
December 10, 2025 at 12:22 PM
This one, every now and then: www.penhaligons.com/uk/en/p/endy...

NB, there's a Lacanian gag to be made about the mirror stage here, but I am too weary to make it.
Penhaligon's | British Perfumers Established 1870
www.penhaligons.com
December 9, 2025 at 5:22 PM
Another one I guess I will never watch (though I really like Roth). Nil by Mouth is just so relentlessly bleak. Apparently modelled on Oldman's upbringing...!
December 9, 2025 at 2:08 PM
I remember reading Infinite Jest on the tube before countless articles came out shaming reading hard books in public.

Good for him, and good for you. Do the hard thing!
December 9, 2025 at 9:09 AM
December 8, 2025 at 5:50 PM
Nil By Mouth.
December 8, 2025 at 4:21 PM
Hah, see here from 31s: www.youtube.com/watch?v=yvbs...

(Alice in Wonderland).
www.youtube.com
December 8, 2025 at 2:15 PM
How very Cheshire Cat of you. ;)

I like awards when they are led by a group - either a rivalry, or a celebration of a group of people with one being the best. This doesn't pass the sniff test.

I would differentiate between business and sports, tbh. I think there's a difference.
December 8, 2025 at 1:50 PM
Having a reason to exist in the minds of others/a celebration of the circumstances - such as the Olympics (celebrating amateur sports, the Ashes (signifying a rivalry).

It's the ultimate 'award as bribe'. It's for one man's ego.
December 8, 2025 at 1:36 PM
I mean, it's a made up award by a corrupt organisation to appease another corrupt organisation. There is no reason, beyond that award / lobbying - for it to exist. It will likely cease to be after his term comes to an end.
December 8, 2025 at 1:31 PM
NB, the perfect example of this is Cannes Lions.

Own thought leadership platform promoting advertising.
Own event platform giving out awards (that promote advertising).
Award.
Rinse and repeat.
December 8, 2025 at 1:23 PM
FIFA is massively institutionally corrupt, the US government appears to be too. In many ways, it's the perfect award!
December 8, 2025 at 1:22 PM
I have eaten at Angus once, and Jamie's about three times. Each meal progressively worse. How someone can muck up Italian that badly, i'll never know.
December 8, 2025 at 12:26 PM
Somehow, we took CLIENTS to the Jamie's Italian in Piccadilly. I mean, i've eaten some questionable food in my life, but this was God awful.
December 8, 2025 at 9:37 AM