William Flaiz
@williamflaiz.com
Digital transformation leader blending MarTech, AI, and design thinking to drive customer focused growth. Passionate about innovation, leadership—and hitting the road on my Triumph.
williamflaiz.com | cleansmartlabs.com
williamflaiz.com | cleansmartlabs.com
From data janitor to strategic operator 🧹➡️🎯
One client: 25 hrs/week on manual cleanup.
After automation: 4X segmentation complexity, 31% lower CAC.
Stop formatting. Start innovating.
www.williamflaiz.com/your-competi...
#MarketingOps #DigitalStrategy #GrowthHacking
One client: 25 hrs/week on manual cleanup.
After automation: 4X segmentation complexity, 31% lower CAC.
Stop formatting. Start innovating.
www.williamflaiz.com/your-competi...
#MarketingOps #DigitalStrategy #GrowthHacking
October 17, 2025 at 9:00 PM
From data janitor to strategic operator 🧹➡️🎯
One client: 25 hrs/week on manual cleanup.
After automation: 4X segmentation complexity, 31% lower CAC.
Stop formatting. Start innovating.
www.williamflaiz.com/your-competi...
#MarketingOps #DigitalStrategy #GrowthHacking
One client: 25 hrs/week on manual cleanup.
After automation: 4X segmentation complexity, 31% lower CAC.
Stop formatting. Start innovating.
www.williamflaiz.com/your-competi...
#MarketingOps #DigitalStrategy #GrowthHacking
That "quick" campaign taking 6 weeks? 🐌 Your competitor did 4 in that time.
The difference: automated data validation vs manual Excel gymnastics.
Every vlookup is a victory for your competition 💪
www.williamflaiz.com/your-competi...
#MarketingAutomation #B2BMarketing #Digital
The difference: automated data validation vs manual Excel gymnastics.
Every vlookup is a victory for your competition 💪
www.williamflaiz.com/your-competi...
#MarketingAutomation #B2BMarketing #Digital
October 16, 2025 at 5:01 PM
That "quick" campaign taking 6 weeks? 🐌 Your competitor did 4 in that time.
The difference: automated data validation vs manual Excel gymnastics.
Every vlookup is a victory for your competition 💪
www.williamflaiz.com/your-competi...
#MarketingAutomation #B2BMarketing #Digital
The difference: automated data validation vs manual Excel gymnastics.
Every vlookup is a victory for your competition 💪
www.williamflaiz.com/your-competi...
#MarketingAutomation #B2BMarketing #Digital
While you manually clean data, competitors are 3 campaigns ahead 🚀
The brutal truth: data quality determines automation velocity.
Stop being a data janitor. Start being strategic.
www.williamflaiz.com/your-competi...
#MarTech #DataDriven #CMO
The brutal truth: data quality determines automation velocity.
Stop being a data janitor. Start being strategic.
www.williamflaiz.com/your-competi...
#MarTech #DataDriven #CMO
October 15, 2025 at 9:00 PM
While you manually clean data, competitors are 3 campaigns ahead 🚀
The brutal truth: data quality determines automation velocity.
Stop being a data janitor. Start being strategic.
www.williamflaiz.com/your-competi...
#MarTech #DataDriven #CMO
The brutal truth: data quality determines automation velocity.
Stop being a data janitor. Start being strategic.
www.williamflaiz.com/your-competi...
#MarTech #DataDriven #CMO
We spent 500 hrs/year per person on manual data cleanup at $20K+ cost 💸
After automating: 73% faster campaigns, 44% more MQLs.
The ROI is obvious.
www.williamflaiz.com/your-competi...
#MarketingOps #Automation #B2B
After automating: 73% faster campaigns, 44% more MQLs.
The ROI is obvious.
www.williamflaiz.com/your-competi...
#MarketingOps #Automation #B2B
October 14, 2025 at 5:01 PM
We spent 500 hrs/year per person on manual data cleanup at $20K+ cost 💸
After automating: 73% faster campaigns, 44% more MQLs.
The ROI is obvious.
www.williamflaiz.com/your-competi...
#MarketingOps #Automation #B2B
After automating: 73% faster campaigns, 44% more MQLs.
The ROI is obvious.
www.williamflaiz.com/your-competi...
#MarketingOps #Automation #B2B
Plot twist: Your "data-driven" decisions are based on week-old data 📈❌
Manual updates = strategic blindness.
Competitors with automated pipelines see problems while they're small, opportunities while they're fresh 👀
www.williamflaiz.com/your-competi...
#RealTimeData #MarTech #DataOps
Manual updates = strategic blindness.
Competitors with automated pipelines see problems while they're small, opportunities while they're fresh 👀
www.williamflaiz.com/your-competi...
#RealTimeData #MarTech #DataOps
October 13, 2025 at 9:00 PM
Plot twist: Your "data-driven" decisions are based on week-old data 📈❌
Manual updates = strategic blindness.
Competitors with automated pipelines see problems while they're small, opportunities while they're fresh 👀
www.williamflaiz.com/your-competi...
#RealTimeData #MarTech #DataOps
Manual updates = strategic blindness.
Competitors with automated pipelines see problems while they're small, opportunities while they're fresh 👀
www.williamflaiz.com/your-competi...
#RealTimeData #MarTech #DataOps
One more, 1969 Dnepr K750
August 13, 2025 at 8:00 PM
One more, 1969 Dnepr K750
A few pictures from the motorcycle museum at the Powerland Heritage Park. If you are in Oregon and haven't been there is a lot to see, pretty cool place.
#triumph #dnepr #1969DneprK750 #Nimbus #Ariel #motorcycle #pacificnorthwest
#triumph #dnepr #1969DneprK750 #Nimbus #Ariel #motorcycle #pacificnorthwest
August 13, 2025 at 8:00 PM
A few pictures from the motorcycle museum at the Powerland Heritage Park. If you are in Oregon and haven't been there is a lot to see, pretty cool place.
#triumph #dnepr #1969DneprK750 #Nimbus #Ariel #motorcycle #pacificnorthwest
#triumph #dnepr #1969DneprK750 #Nimbus #Ariel #motorcycle #pacificnorthwest
August 6, 2025 at 8:00 PM
"$2.8M digital transformation, nothing changed"
Problem: automated broken processes, no training, wrong metrics
Solution: fix workflows first, 40% budget on change management
Result: 31% productivity boost, 85% user adoption
Technology transformation ≠ business transformation #DigitalTransfo
Problem: automated broken processes, no training, wrong metrics
Solution: fix workflows first, 40% budget on change management
Result: 31% productivity boost, 85% user adoption
Technology transformation ≠ business transformation #DigitalTransfo
July 16, 2025 at 12:01 PM
"$2.8M digital transformation, nothing changed"
Problem: automated broken processes, no training, wrong metrics
Solution: fix workflows first, 40% budget on change management
Result: 31% productivity boost, 85% user adoption
Technology transformation ≠ business transformation #DigitalTransfo
Problem: automated broken processes, no training, wrong metrics
Solution: fix workflows first, 40% budget on change management
Result: 31% productivity boost, 85% user adoption
Technology transformation ≠ business transformation #DigitalTransfo
Customer data scattered across 12 systems → "impossible to get single view"
Solution:
• 3 core systems identified
• Lightweight data hub
• Real-time sync for critical fields only
Results: 60% faster service, 35% sales efficiency
Perfect architecture < useful access #DataStrategy
Solution:
• 3 core systems identified
• Lightweight data hub
• Real-time sync for critical fields only
Results: 60% faster service, 35% sales efficiency
Perfect architecture < useful access #DataStrategy
July 9, 2025 at 12:01 PM
Customer data scattered across 12 systems → "impossible to get single view"
Solution:
• 3 core systems identified
• Lightweight data hub
• Real-time sync for critical fields only
Results: 60% faster service, 35% sales efficiency
Perfect architecture < useful access #DataStrategy
Solution:
• 3 core systems identified
• Lightweight data hub
• Real-time sync for critical fields only
Results: 60% faster service, 35% sales efficiency
Perfect architecture < useful access #DataStrategy
"We can't integrate these 15 CRMs—they're too different"
Different ≠ incompatible AI learned "Company" = "Organization" = "Account Name" without human help
94% accuracy vs 73% manual mapping
8 months vs 18 months
Legacy thinking > legacy systems
#AI #DataIntegration
Different ≠ incompatible AI learned "Company" = "Organization" = "Account Name" without human help
94% accuracy vs 73% manual mapping
8 months vs 18 months
Legacy thinking > legacy systems
#AI #DataIntegration
July 3, 2025 at 12:00 PM
"We can't integrate these 15 CRMs—they're too different"
Different ≠ incompatible AI learned "Company" = "Organization" = "Account Name" without human help
94% accuracy vs 73% manual mapping
8 months vs 18 months
Legacy thinking > legacy systems
#AI #DataIntegration
Different ≠ incompatible AI learned "Company" = "Organization" = "Account Name" without human help
94% accuracy vs 73% manual mapping
8 months vs 18 months
Legacy thinking > legacy systems
#AI #DataIntegration
Interesting choice of panniers for a Thruxton, I am surprised they fit, I had a hard time finding any luggage accessories for my original Thruxton.
#motorcycle #triumph #thruxton
#motorcycle #triumph #thruxton
July 2, 2025 at 8:01 PM
Interesting choice of panniers for a Thruxton, I am surprised they fit, I had a hard time finding any luggage accessories for my original Thruxton.
#motorcycle #triumph #thruxton
#motorcycle #triumph #thruxton
June 25, 2025 at 8:00 PM
I saw this on a walk last night, reminded me of the 1969 Ambassador I had, first bike I bought that didn't run, and I was able to getting it running. Having no real mechanic skills this was a huge moment for me.
#motorcycle #motoguzzi
#motorcycle #motoguzzi
June 11, 2025 at 8:00 PM
I saw this on a walk last night, reminded me of the 1969 Ambassador I had, first bike I bought that didn't run, and I was able to getting it running. Having no real mechanic skills this was a huge moment for me.
#motorcycle #motoguzzi
#motorcycle #motoguzzi
June 7, 2025 at 8:00 PM
June 4, 2025 at 8:00 PM
May 31, 2025 at 8:00 PM
May 28, 2025 at 8:00 PM
May 24, 2025 at 9:00 PM
May 22, 2025 at 9:00 PM
May 21, 2025 at 9:00 PM
May 17, 2025 at 8:00 PM
New bike! Traded in the BMW R nineT for a Triumph Thruxton 1200 R, and so far very happy I did. 😀
#motorcycles #triumph #thruxton
#motorcycles #triumph #thruxton
May 10, 2025 at 8:00 PM
New bike! Traded in the BMW R nineT for a Triumph Thruxton 1200 R, and so far very happy I did. 😀
#motorcycles #triumph #thruxton
#motorcycles #triumph #thruxton
May 8, 2025 at 8:00 PM