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Brain & Heart Communication

@bhcommunication.bsky.social

20 followers 24 following 10 posts

Bei B&H findest du Expert:innen für Reception Marketing, strategisches Content Marketing und Social Media Performance Marketing. Wir unterstützen und beraten von der Strategie über die Konzeption bis hin zur Umsetzung.

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Brain & Heart Communication @bhcommunication.bsky.social · Mar 25

🎉 Let’s celebrate! The book #EssentialsofModernMarketing by #PhilipKotler is out! 📚 Proud that B&H contributed a case study on #ReceptionMarketing & the 🇨🇭 #MarTech solution #ContentCatalog. 📥 All the news 👉 b-h.ch/blog/kotler-...
#AI #BigData #MarketingTrends ❤️

Philip Kotler - Essentials of Modern Marketing - Reception Marketing - Peter Erni

Reposted by Brain & Heart Communication

Peter Erni @ernipeter.bsky.social · Sep 6

🤯 Old marketing models fail:
Linear funnels, too complex, sales > relationships, not built for digital.
🌐 Enter the Marketing Dartboard Model: structured, scalable, AI-ready. Already in use at Suva, WWF & more.
Funnel = dead or misunderstood?

Brain & Heart Communication @bhcommunication.bsky.social · Aug 28

Brain & Heart wächst mit Substanz 🧡. Neues Führungstrio & mehr Power für digitale Markenkommunikation und Social Media Performance Marketing. ➡️ b-h.ch/blog/neue-pa...

#BrainandHeart #Team #Agentur #DigitalMarketing

Zwei neue Partner bei Brain & Heart Communication - Brain & Heart Communication

Wir verstärken unsere Geschäftsleitung rund um Peter Erni mit zwei Experten aus den eigenen Reihen: Dan Wahlen und Nijan Ouliaei steigen als neue Partner ein

b-h.ch

Brain & Heart Communication @bhcommunication.bsky.social · Apr 22

Spannend! Wir werden sehen wie gut das Tool von Meta ist.

The Verge @theverge.com · Apr 22

Instagram launches its CapCut clone, Edits

Imitation is the sincerest form of flattery.

buff.ly

Brain & Heart Communication @bhcommunication.bsky.social · Apr 22

Boom... was für eine Kehrtwende!
#Tracking #DigitalMarketing

Adweek @adweek.bsky.social · Apr 22

JUST IN | Google will keep third-party cookies on Chrome and abandon its previously publicized plans to introduce an opt-out mechanism that would have allowed users to choose not to be tracked by the technology, the company announced in a blog post on April 22. adweek.it/4isIPCi

Google Will Keep Cookies and Backtrack on its Opt-Out Plans

The development is a drastic reversal on years-long efforts to deprecate the tracking technology.

adweek.it

Brain & Heart Communication @bhcommunication.bsky.social · Mar 26

Noch immer nicht vom Tisch. Das Tauziehen geht wohl in die nächste Runde. #TikTokBan

TechCrunch @techcrunch.com · Mar 26

The TikTok ban is losing support among Americans, study says

Americans’ support for a TikTok ban is declining, according to a study from the Pew Research Center. This survey of over 5,000 U.S. adults found that just 34% of respondents supported banning the short form video app. When Pew ran a similar study in 2023, 50% of adults supported the TikTok ban. Over the same […]

tcrn.ch

Brain & Heart Communication @bhcommunication.bsky.social · Mar 25

Der Diskurs um das richtige System zur #ContentModeration auch (und besonders) in Bezug auf #FactChecking geht weiter.

MIT Technology Review @technologyreview.com · Mar 25

Content moderation systems are being abandoned and defunded, leaving many countries looking for alternatives.

Why the world is looking to ditch US AI models

Content moderation systems are being abandoned and defunded, leaving many countries looking for alternatives.

www.technologyreview.com

Brain & Heart Communication @bhcommunication.bsky.social · Mar 25

Brain & Heart Communication @bhcommunication.bsky.social · Mar 21

Thanks for the great tips! 🙏

Reposted by Brain & Heart Communication

Joaquín Baldwin @joabaldwin.com · Aug 7

Lots of people joining Bluesky again! Welcome! Whether you just joined, or you created an account decades ago and are gonna start posting now, here are some tips to enhance the experience. Share widely for all newcomers 🦋

130 7.2K 11K

Reposted by Brain & Heart Communication

Peter Erni @ernipeter.bsky.social · Mar 20

Let's get rolling!
go.bsky.app/V4NL3sp

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Reposted by Brain & Heart Communication

Marie-Christine Schindler @mcschindler.bsky.social · Feb 6

Für alle Number Crunchers da draussen, der Digital Report 2025 ist erschienen. 650 Seiten mit Zahlen und Trends. Die Länder Reports dürften demnächst folgen. Happy crunching everybody 🍪

datareportal.com/reports/digi...

Digital 2025: Global Overview Report — DataReportal – Global Digital Insights

The complete guide to how the world uses the internet, social media, mobile devices, and ecommerce in 2025. 630+ pages of rich data, insights, and analysis.

datareportal.com

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Brain & Heart Communication @bhcommunication.bsky.social · Mar 20

Unser 𝗧𝗿𝗶𝗰𝗸, damit alle unsere 𝗔𝗿𝗯𝗲𝗶𝘁𝗲𝗻 𝗮𝘂𝗳 𝗜𝗺𝗽𝗮𝗰𝘁 𝗴𝗲𝘁𝗿𝗶𝗺𝗺𝘁 sind? Die 𝟰-𝗥-𝗙𝗿𝗮𝗴𝗲𝗻. Wie findest du diese oder hast du sie bereits verwendet?
Link zum Blogartikel:
b-h.ch/blog/so-geht...

#MarketingRelevance #PerformanceContentMarketing #StrategischesContentMarketing

4-R Questions: Business Relevance, Audience Relevance, Channel Relevance, Contextual Relevance

Brain & Heart Communication @bhcommunication.bsky.social · Mar 19

We live #KnowledgeGenerosity!
Find curated expert insights about Digital Marketing, Social Media Marketing, Content Marketing, Reception Marketing, and much more on our blog: b-h.ch/blog/

B&H Blog: Digital Marketing Insider by Brain & Heart

Brain & Heart Communication @bhcommunication.bsky.social · Mar 19

BECOMING IS BETTER THAN BEING
Bei B&H findest du Expert:innen für #ReceptionMarketing, strategisches #ContentMarketing und #SocialMediaPerformanceMarketing. Wir unterstützen und beraten von der Strategie über die Konzeption bis hin zur Umsetzung. 💛

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