Glenn Gabe
@glenngabe.bsky.social
SEO Consultant at G-Squared Interactive.
Here we go. Right ahead of Black Friday. Perplexity's shopping product launched (with PayPal)
"US users exploring Perplexity's new shopping experience can transition from research to purchase, leveraging PayPal’s identity verification, Purchase and Seller protection, and trusted payment processing"
"US users exploring Perplexity's new shopping experience can transition from research to purchase, leveraging PayPal’s identity verification, Purchase and Seller protection, and trusted payment processing"
Shopping That Puts You First
Explore Perplexity's blog for articles, announcements, product updates, and tips to optimize your experience. Stay informed and make the most of Perplexity.
www.perplexity.ai
November 26, 2025 at 1:26 PM
Here we go. Right ahead of Black Friday. Perplexity's shopping product launched (with PayPal)
"US users exploring Perplexity's new shopping experience can transition from research to purchase, leveraging PayPal’s identity verification, Purchase and Seller protection, and trusted payment processing"
"US users exploring Perplexity's new shopping experience can transition from research to purchase, leveraging PayPal’s identity verification, Purchase and Seller protection, and trusted payment processing"
I wonder how long before Google fixes "Frankenstein" recipes? -> AI Slop Recipes Are Taking Over the Internet — And Thanksgiving Dinner
"An AI-assembled version of Gargano’s Christmas cake would have people cooking a 6-inch cake for 3 to 4 hours at 320°F (160°C). “You’d end up with charcoal!”
"An AI-assembled version of Gargano’s Christmas cake would have people cooking a 6-inch cake for 3 to 4 hours at 320°F (160°C). “You’d end up with charcoal!”
AI Slop Recipes Are Taking Over the Internet — And Thanksgiving Dinner
Food bloggers see traffic dip as home cooks turn to AI, inspired by impossible pictures
www.bloomberg.com
November 25, 2025 at 8:20 PM
I wonder how long before Google fixes "Frankenstein" recipes? -> AI Slop Recipes Are Taking Over the Internet — And Thanksgiving Dinner
"An AI-assembled version of Gargano’s Christmas cake would have people cooking a 6-inch cake for 3 to 4 hours at 320°F (160°C). “You’d end up with charcoal!”
"An AI-assembled version of Gargano’s Christmas cake would have people cooking a 6-inch cake for 3 to 4 hours at 320°F (160°C). “You’d end up with charcoal!”
Dynamic View in Gemini is pretty incredible. You need to test it out -> Google is starting to bridge OpenAI's product moat, like with Gemini's “Dynamic View” option, which converts a text answer into an interactive, visual output
spyglass.org/gemini-vs-ch...
spyglass.org/gemini-vs-ch...
November 25, 2025 at 5:43 PM
Dynamic View in Gemini is pretty incredible. You need to test it out -> Google is starting to bridge OpenAI's product moat, like with Gemini's “Dynamic View” option, which converts a text answer into an interactive, visual output
spyglass.org/gemini-vs-ch...
spyglass.org/gemini-vs-ch...
I've been testing ChatGPT's shopping research. Here's one example. Shopped for 3 minutes, checked 28 products. It checked several sources for lists, reviews, etc., including Reddit. But there wasn't a way to see those sources in a list, though. I think that would be a smart addition by OpenAI.
November 25, 2025 at 1:54 PM
I've been testing ChatGPT's shopping research. Here's one example. Shopped for 3 minutes, checked 28 products. It checked several sources for lists, reviews, etc., including Reddit. But there wasn't a way to see those sources in a list, though. I think that would be a smart addition by OpenAI.
Big news... alarms are going off at affiliate sites now. And wait, it "reviews quality scores"?? -> OpenAI introduces shopping research in ChatGPT (just in time for Black Friday and Cyber Monday)
openai.com/index/chatgp...
openai.com/index/chatgp...
Introducing shopping research in ChatGPT
A new shopping experience that helps you find the right products for you.
openai.com
November 24, 2025 at 6:29 PM
Big news... alarms are going off at affiliate sites now. And wait, it "reviews quality scores"?? -> OpenAI introduces shopping research in ChatGPT (just in time for Black Friday and Cyber Monday)
openai.com/index/chatgp...
openai.com/index/chatgp...
How ads look in Web Guide: Wait, where's Web Guide??? Oh, it's below the GIANT sponsored block. :) And again, Web Guide now triggers as my default search mode (at least for the time being). Google is heavily testing that now... I'm sure to gain valuable user interaction data...
November 24, 2025 at 5:36 PM
How ads look in Web Guide: Wait, where's Web Guide??? Oh, it's below the GIANT sponsored block. :) And again, Web Guide now triggers as my default search mode (at least for the time being). Google is heavily testing that now... I'm sure to gain valuable user interaction data...
Seeing ads consistently now in AI Mode (mostly for local services). I'm sure ad units will arrive ABOVE the answer at some point, & then maybe WITHIN the answer. Google also said a long time ago they would test NATIVE ads (sponsored part of the answer). Will be interesting to see how this evolves :)
November 24, 2025 at 2:12 PM
Seeing ads consistently now in AI Mode (mostly for local services). I'm sure ad units will arrive ABOVE the answer at some point, & then maybe WITHIN the answer. Google also said a long time ago they would test NATIVE ads (sponsored part of the answer). Will be interesting to see how this evolves :)
The elusive ads in AI Mode :) -> Google says ads that some users are seeing in AI Mode are part of a test; the ads have a "sponsored" label and appear at the bottom of the page
www.bleepingcomputer.com/news/artific...
www.bleepingcomputer.com/news/artific...
November 22, 2025 at 12:37 PM
The elusive ads in AI Mode :) -> Google says ads that some users are seeing in AI Mode are part of a test; the ads have a "sponsored" label and appear at the bottom of the page
www.bleepingcomputer.com/news/artific...
www.bleepingcomputer.com/news/artific...
Shocking... ;) -> Study: LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains
"Analysis of 300k domains found LLMs.txt adoption is low & has no measurable link to AI citation frequency. SE Ranking’s crawl found llms.txt on 10.1% of domains. i.e. 9 out of 10 sites didn't have it."
"Analysis of 300k domains found LLMs.txt adoption is low & has no measurable link to AI citation frequency. SE Ranking’s crawl found llms.txt on 10.1% of domains. i.e. 9 out of 10 sites didn't have it."
LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains
An analysis of 300k domains found LLMs.txt file adoption is low and has no measurable link to AI citation frequency.
www.searchenginejournal.com
November 21, 2025 at 1:56 PM
Shocking... ;) -> Study: LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains
"Analysis of 300k domains found LLMs.txt adoption is low & has no measurable link to AI citation frequency. SE Ranking’s crawl found llms.txt on 10.1% of domains. i.e. 9 out of 10 sites didn't have it."
"Analysis of 300k domains found LLMs.txt adoption is low & has no measurable link to AI citation frequency. SE Ranking’s crawl found llms.txt on 10.1% of domains. i.e. 9 out of 10 sites didn't have it."
Super interesting. From div-level noindexing to having content excluded from answer-forward features to opting out of AIO features to a separation of grounding versus training for AIOs... Would love to see something roll out :) -> Google Weighed Six Options For Publishers Controlling AI
Google Had Six Options For Publishers Controlling AI
A court document from the Department of Justice Google monopoly case shows Google internally discussed six different options for giving (or not giving) publishers control over AI usage. The options r...
www.seroundtable.com
November 20, 2025 at 6:31 PM
Super interesting. From div-level noindexing to having content excluded from answer-forward features to opting out of AIO features to a separation of grounding versus training for AIOs... Would love to see something roll out :) -> Google Weighed Six Options For Publishers Controlling AI
Nano Banana Pro is here. I've been testing it over the past few weeks.
*Advanced Text Rendering
*You can draw or annotate on photos
*You can create product photos from sketches
*Change aspect ratios
*You can combine photos (up to 6 images) and blend them
And more...
techcrunch.com/2025/11/20/g...
*Advanced Text Rendering
*You can draw or annotate on photos
*You can create product photos from sketches
*Change aspect ratios
*You can combine photos (up to 6 images) and blend them
And more...
techcrunch.com/2025/11/20/g...
November 20, 2025 at 3:10 PM
Nano Banana Pro is here. I've been testing it over the past few weeks.
*Advanced Text Rendering
*You can draw or annotate on photos
*You can create product photos from sketches
*Change aspect ratios
*You can combine photos (up to 6 images) and blend them
And more...
techcrunch.com/2025/11/20/g...
*Advanced Text Rendering
*You can draw or annotate on photos
*You can create product photos from sketches
*Change aspect ratios
*You can combine photos (up to 6 images) and blend them
And more...
techcrunch.com/2025/11/20/g...
Interested in Discover? Google just posted an update to its docs explaining that the Follow feature is no longer shown in Discover. But the devil is in the details. They link to the Chrome follow feature which covered the 'Follow' button you could access via the overflow menu in Chrome for Android.
Google Discover Removing Follow Feature
Only two months ago, Google officially rolled out the follow feature on Google Discover. Now, that feature is no longer active and Google has removed the documentation associated with it.
www.seroundtable.com
November 20, 2025 at 2:03 PM
Interested in Discover? Google just posted an update to its docs explaining that the Follow feature is no longer shown in Discover. But the devil is in the details. They link to the Chrome follow feature which covered the 'Follow' button you could access via the overflow menu in Chrome for Android.
Like quality raters, but for OpenAI -> Strengthening our safety ecosystem with external testing
"At OpenAI, we believe that independent, trusted third party assessments play a critical role in strengthening the safety ecosystem of frontier AI. Third party assessments are evaluations conducted..."
"At OpenAI, we believe that independent, trusted third party assessments play a critical role in strengthening the safety ecosystem of frontier AI. Third party assessments are evaluations conducted..."
Strengthening our safety ecosystem with external testing
Our approach to third party assessments for frontier AI.
openai.com
November 19, 2025 at 8:44 PM
Like quality raters, but for OpenAI -> Strengthening our safety ecosystem with external testing
"At OpenAI, we believe that independent, trusted third party assessments play a critical role in strengthening the safety ecosystem of frontier AI. Third party assessments are evaluations conducted..."
"At OpenAI, we believe that independent, trusted third party assessments play a critical role in strengthening the safety ecosystem of frontier AI. Third party assessments are evaluations conducted..."
In the heart of the holiday shopping season. But they declined to share if they will be earning affiliate revenue -> Perplexity plans to roll out a free agentic shopping product for US users next week in partnership with PayPal
Perplexity announces free product to streamline online shopping
Perplexity AI announced it will roll out a free agentic shopping product for U.S. users next week
www.cnbc.com
November 19, 2025 at 6:36 PM
In the heart of the holiday shopping season. But they declined to share if they will be earning affiliate revenue -> Perplexity plans to roll out a free agentic shopping product for US users next week in partnership with PayPal
Quick update about Web Guide: I'm seeing Web Guide in the main Google search results more and more over the past day or so. i.e. Triggering by default when searching. Google explained it would start showing Web Guide results in other parts of Search, including the All tab. Stay tuned.
November 19, 2025 at 3:52 PM
Quick update about Web Guide: I'm seeing Web Guide in the main Google search results more and more over the past day or so. i.e. Triggering by default when searching. Google explained it would start showing Web Guide results in other parts of Search, including the All tab. Stay tuned.
There are some great quotes in the article from Business Insider about GEO and why there's a lot of BS being thrown around. The article includes quotes from Google, Bing, and Perplexity. OpenAI declined to comment for whatever reason, which is weak. They have an opportunity to educate site owners...
Quotes From Google, Microsoft, and Perplexity On GEO Rush
Business Insider interviewed both SEOs and representatives from Google, Microsoft, and Perplexity on what it calls the "GEO rush." The rush for SEO companies or other companies to sell GEO (AI SEO) re...
www.seroundtable.com
November 19, 2025 at 2:04 PM
There are some great quotes in the article from Business Insider about GEO and why there's a lot of BS being thrown around. The article includes quotes from Google, Bing, and Perplexity. OpenAI declined to comment for whatever reason, which is weak. They have an opportunity to educate site owners...
Big news. I've been testing some of this over the past few weeks. Meet Gemini 3 -> Gemini 3 brings upgraded smarts and new capabilities to the Gemini app (including Agent and 'Generative interfaces')
Gemini 3 brings upgraded smarts and new capabilities to the Gemini app
Today we’re unveiling a major update for the Gemini app, and it all starts with Gemini 3.
blog.google
November 18, 2025 at 4:18 PM
Big news. I've been testing some of this over the past few weeks. Meet Gemini 3 -> Gemini 3 brings upgraded smarts and new capabilities to the Gemini app (including Agent and 'Generative interfaces')
Good reminder about how Google treats outages like today's Cloudflare situation. Also keep in mind John's comments about 5XX remaining for days, or longer. You don't want that... :) -> Cloudflare outage impact on Google, Bing and other search crawlers - in short, you'll be fine
Cloudflare Outage Impact On Google, Bing & Other Search Bots
Cloudflare, which is used by around 20% of all websites (including this one), is having major outages this morning. Lots of site owners are concerned with how this may impact Google, Bing, and other ...
www.seroundtable.com
November 18, 2025 at 2:53 PM
Good reminder about how Google treats outages like today's Cloudflare situation. Also keep in mind John's comments about 5XX remaining for days, or longer. You don't want that... :) -> Cloudflare outage impact on Google, Bing and other search crawlers - in short, you'll be fine
More AI features from Google. They are moving quickly -> Google can book your flights, hotels and dinner reservations using AI
*Build your travel plans w/Canvas in AI Mode
*Find airfare bargains w/AI-powered Flight Deals
*Agentic booking for restaurants is rolling out this week on AI Mode in the US
*Build your travel plans w/Canvas in AI Mode
*Find airfare bargains w/AI-powered Flight Deals
*Agentic booking for restaurants is rolling out this week on AI Mode in the US
Google can book your flights, hotels and dinner reservations using AI
Plus, Google added new travel AI tools with Canvas and ways to find deals.
searchengineland.com
November 17, 2025 at 5:29 PM
More AI features from Google. They are moving quickly -> Google can book your flights, hotels and dinner reservations using AI
*Build your travel plans w/Canvas in AI Mode
*Find airfare bargains w/AI-powered Flight Deals
*Agentic booking for restaurants is rolling out this week on AI Mode in the US
*Build your travel plans w/Canvas in AI Mode
*Find airfare bargains w/AI-powered Flight Deals
*Agentic booking for restaurants is rolling out this week on AI Mode in the US
In addition to annotations rolling out in GSC, more people are starting to see 'Query groups' today in GSC as well. After a refresh, I'm seeing them too across accounts. You might want to check that out for your own properties.
November 17, 2025 at 3:55 PM
In addition to annotations rolling out in GSC, more people are starting to see 'Query groups' today in GSC as well. After a refresh, I'm seeing them too across accounts. You might want to check that out for your own properties.
Focus on news publishing? Big domain name change going on now. msnbc.com to ms.now. I see ms.now start picking up visibility a few days ago. I see ~50K urls indexed so far. Should be an interesting one to follow (and across Google surfaces like Top Stories, the News tab, Google News, Discover, etc.)
November 17, 2025 at 1:48 PM
Focus on news publishing? Big domain name change going on now. msnbc.com to ms.now. I see ms.now start picking up visibility a few days ago. I see ~50K urls indexed so far. Should be an interesting one to follow (and across Google surfaces like Top Stories, the News tab, Google News, Discover, etc.)
Heads-up, looks like GSC's annotation feature might be rolling out. They started testing it in May but I started seeing it this morning across accounts (and I believe others are too). Google links to a support page that 404s, so maybe that will explain more soon. Super helpful to have that in GSC.
November 17, 2025 at 11:26 AM
Heads-up, looks like GSC's annotation feature might be rolling out. They started testing it in May but I started seeing it this morning across accounts (and I believe others are too). Google links to a support page that 404s, so maybe that will explain more soon. Super helpful to have that in GSC.
Love sports? Google's SERP is filled with interesting features during college football games. Noticed this yesterday while checking the Alabama/OU score. Everything from play-by-play to Live 'what people are saying' to scoring summary to short videos to win probability. Pretty wild to see that SERP.
November 16, 2025 at 2:15 PM
Love sports? Google's SERP is filled with interesting features during college football games. Noticed this yesterday while checking the Alabama/OU score. Everything from play-by-play to Live 'what people are saying' to scoring summary to short videos to win probability. Pretty wild to see that SERP.
Another AI lawsuit update -> News publishers win first round of copyright claim against AI start-up Cohere
"The publishers have accused it of using their work to train its LLMs by copying and downloading text directly from websites and onto its servers..."
pressgazette.co.uk/media_law/ne...
"The publishers have accused it of using their work to train its LLMs by copying and downloading text directly from websites and onto its servers..."
pressgazette.co.uk/media_law/ne...
November 15, 2025 at 2:27 PM
Another AI lawsuit update -> News publishers win first round of copyright claim against AI start-up Cohere
"The publishers have accused it of using their work to train its LLMs by copying and downloading text directly from websites and onto its servers..."
pressgazette.co.uk/media_law/ne...
"The publishers have accused it of using their work to train its LLMs by copying and downloading text directly from websites and onto its servers..."
pressgazette.co.uk/media_law/ne...
Providing reviews content & comparing products? Heads-up based on Google's recent announcement. Using AI Mode to compare products is live and it provides a ton of information. And since Google leverages its Shopping Graph, you can find a lot of info, videos, reviews, and more.
November 14, 2025 at 2:03 PM
Providing reviews content & comparing products? Heads-up based on Google's recent announcement. Using AI Mode to compare products is live and it provides a ton of information. And since Google leverages its Shopping Graph, you can find a lot of info, videos, reviews, and more.