James Hoffmann
@jameshoffmann.bsky.social
I mostly make things to do with coffee.
Today's video answers a question I get A LOT: Why Does Coffee Make You Poop? www.youtube.com/watch?v=LZnA...
If you enjoy this (and it's a little... different to the usual thing) then do please share it!
If you enjoy this (and it's a little... different to the usual thing) then do please share it!
Why Does Coffee Make You Poop?
YouTube video by James Hoffmann
www.youtube.com
December 12, 2025 at 3:08 PM
Today's video answers a question I get A LOT: Why Does Coffee Make You Poop? www.youtube.com/watch?v=LZnA...
If you enjoy this (and it's a little... different to the usual thing) then do please share it!
If you enjoy this (and it's a little... different to the usual thing) then do please share it!
I wish I'd done this test 15 years ago. The stress it would have saved me!
November 19, 2025 at 12:56 PM
I wish I'd done this test 15 years ago. The stress it would have saved me!
Reposted by James Hoffmann
new newsletter today about the shortsightedness of political films and how we interpret them featuring One Battle After Another, Parasite, Civil War, Eddington, and a Marxist-Maoist essay from Jean-Luc Godard
goodones.beehiiv.com/p/the-myopia...
goodones.beehiiv.com/p/the-myopia...
The Myopia of Political Films
Looking at the message of One Battle After Another by examining Parasite, Civil War, and Eddington through Jean-Luc Godard's political film theory
goodones.beehiiv.com
November 10, 2025 at 1:56 PM
new newsletter today about the shortsightedness of political films and how we interpret them featuring One Battle After Another, Parasite, Civil War, Eddington, and a Marxist-Maoist essay from Jean-Luc Godard
goodones.beehiiv.com/p/the-myopia...
goodones.beehiiv.com/p/the-myopia...
I agree strongly with this. (Though the game of finding a sound professional's breaking point, by seeing just how incorrectly you can pronounce "lavalier" before they lose it, is quite fun)
Lav. Just say it normal. "Lav." It's not an exotic space alien whose name is "l-AAH-v" despite being spelled "Lav." It's just lav. Lavalier. Lav. Like "sat nav." Lav.
October 22, 2025 at 3:17 PM
I agree strongly with this. (Though the game of finding a sound professional's breaking point, by seeing just how incorrectly you can pronounce "lavalier" before they lose it, is quite fun)
Reposted by James Hoffmann
An important thread debunking Starbucks' PSL invention claims. #CoffeeSky
So uhh...I just impulsively decided to fact-check the official origin story for the pumpkin spice latte and it is A LIE or at least incorrect.
Starbucks claims to have invented it in 2003
But a coffee shop in Portland was selling them in 2001 (the earliest mention I can find)
Starbucks claims to have invented it in 2003
But a coffee shop in Portland was selling them in 2001 (the earliest mention I can find)
![Starbucks began developing the pumpkin spice latte in January 2003, following the success of winter beverages such as the peppermint mocha and eggnog latte. Peter Dukes, the company's Director of Espresso for the Americas, explained that developers recognized the appeal of pumpkin flavor, noting, "there wasn't anything around pumpkin at the time."[5] During development, Starbucks' team collaborated with food scientists to create four potential seasonal beverages...](https://cdn.bsky.app/img/feed_thumbnail/plain/did:plc:pkjt2otk4svponrxpxbphl4h/bafkreidjia67rat6zwoewfp7fsb4xyeg772fao46wvbbflicrr36zvbb4i@jpeg)
October 16, 2025 at 12:42 PM
An important thread debunking Starbucks' PSL invention claims. #CoffeeSky
If you picked up a copy - thank you so much! It is lovely to be tagged in images as people receive the book! I do hope it adds a little more delight to your next cup of coffee!
October 10, 2025 at 1:02 PM
If you picked up a copy - thank you so much! It is lovely to be tagged in images as people receive the book! I do hope it adds a little more delight to your next cup of coffee!
The new edition of The World Atlas of Coffee is out now! (except in the USA, sorry! Coming early next month!)
If you'd like to pick up a copy for yourself, or as a generous gift, then there's a few options (including the last few signed copies in the UK&US) to be found here: linktr.ee/jimseven
If you'd like to pick up a copy for yourself, or as a generous gift, then there's a few options (including the last few signed copies in the UK&US) to be found here: linktr.ee/jimseven
October 10, 2025 at 1:01 PM
The new edition of The World Atlas of Coffee is out now! (except in the USA, sorry! Coming early next month!)
If you'd like to pick up a copy for yourself, or as a generous gift, then there's a few options (including the last few signed copies in the UK&US) to be found here: linktr.ee/jimseven
If you'd like to pick up a copy for yourself, or as a generous gift, then there's a few options (including the last few signed copies in the UK&US) to be found here: linktr.ee/jimseven
Reposted by James Hoffmann
I wrote about Baudrillard, pumpkin spice lattes, and the increasing hyperreality of specialty coffee. #CoffeeSky
www.thepourover.coffee/the-hyperrea...
www.thepourover.coffee/the-hyperrea...
The Hyperreality of Specialty Coffee
Well-funded startups mimic the aesthetics and language of specialty coffee. Giant multinationals cosplay community. Companies chase trends created by social media. It all points towards coffee's growi...
www.thepourover.coffee
September 26, 2025 at 5:04 PM
I wrote about Baudrillard, pumpkin spice lattes, and the increasing hyperreality of specialty coffee. #CoffeeSky
www.thepourover.coffee/the-hyperrea...
www.thepourover.coffee/the-hyperrea...
New Video: Inside Espresso Pucks With A CT Scanner: www.youtube.com/watch?v=CX-a...
Thanks to @lumafield.bsky.social for letting come and do silly things with serious equipment!
Thanks to @lumafield.bsky.social for letting come and do silly things with serious equipment!
www.youtube.com
September 19, 2025 at 3:07 PM
New Video: Inside Espresso Pucks With A CT Scanner: www.youtube.com/watch?v=CX-a...
Thanks to @lumafield.bsky.social for letting come and do silly things with serious equipment!
Thanks to @lumafield.bsky.social for letting come and do silly things with serious equipment!
Ugh, I think there's been some changes to YouTube's midroll settings but I hadn't realised that they were acting retrospectively - I'll go and have a look - I appreciate you letting me know! (As a viewer I don't like them so this is why I have them turned off!)
August 20, 2025 at 10:45 AM
Ugh, I think there's been some changes to YouTube's midroll settings but I hadn't realised that they were acting retrospectively - I'll go and have a look - I appreciate you letting me know! (As a viewer I don't like them so this is why I have them turned off!)
Sorry about this - do please drop us a message and we'll see what can be done! (I hadn't known about this issue before!)
July 15, 2025 at 11:37 AM
Sorry about this - do please drop us a message and we'll see what can be done! (I hadn't known about this issue before!)
Today we're launching a new coffee magazine. It's called Cherry Bones!
Video here: www.youtube.com/watch?v=BmwJ...
Issue 1 is here: shop.cherrybonesmag.com/products/che...
Our goal: interesting work (from properly paid writers and photographers), no ads, and to make a beautiful thing too.
Video here: www.youtube.com/watch?v=BmwJ...
Issue 1 is here: shop.cherrybonesmag.com/products/che...
Our goal: interesting work (from properly paid writers and photographers), no ads, and to make a beautiful thing too.
We Made A New Coffee Magazine (Out of Recycled Take Away Cups)
YouTube video by James Hoffmann
www.youtube.com
July 11, 2025 at 1:59 PM
Today we're launching a new coffee magazine. It's called Cherry Bones!
Video here: www.youtube.com/watch?v=BmwJ...
Issue 1 is here: shop.cherrybonesmag.com/products/che...
Our goal: interesting work (from properly paid writers and photographers), no ads, and to make a beautiful thing too.
Video here: www.youtube.com/watch?v=BmwJ...
Issue 1 is here: shop.cherrybonesmag.com/products/che...
Our goal: interesting work (from properly paid writers and photographers), no ads, and to make a beautiful thing too.
Probably the espresso blend would suit cold brew better - a little easier to extract for a brew method that struggles with extraction a little bit.
July 7, 2025 at 9:46 AM
Probably the espresso blend would suit cold brew better - a little easier to extract for a brew method that struggles with extraction a little bit.
We decided to update an old video on V60 papers, so did way too much testing and found some interesting stuff so now I have new opinions on the subject: www.youtube.com/watch?v=YY5F...
V60 Papers: Our Excessive Testing Was Worth It!
YouTube video by James Hoffmann
www.youtube.com
June 27, 2025 at 2:07 PM
We decided to update an old video on V60 papers, so did way too much testing and found some interesting stuff so now I have new opinions on the subject: www.youtube.com/watch?v=YY5F...
Today's video is something a little different, but I promise it is an entertaining little moment in modern/speciality coffee's history: www.youtube.com/watch?v=BfNo...
How Starbucks Accidentally Popularised The V60
YouTube video by James Hoffmann
www.youtube.com
June 2, 2025 at 8:24 PM
Today's video is something a little different, but I promise it is an entertaining little moment in modern/speciality coffee's history: www.youtube.com/watch?v=BfNo...
I make no apologies.
(I hope the tiramisu is tasty!)
(I hope the tiramisu is tasty!)
May 30, 2025 at 9:08 AM
I make no apologies.
(I hope the tiramisu is tasty!)
(I hope the tiramisu is tasty!)
New video: www.youtube.com/watch?v=epIg...
The Secrets Of My Daily Coffee Routine
YouTube video by James Hoffmann
www.youtube.com
April 1, 2025 at 12:46 PM
New video: www.youtube.com/watch?v=epIg...
Strange and specifc question, I know - but anyone know anyone in London who might do custom marzipan fruit work?
March 14, 2025 at 3:28 PM
Strange and specifc question, I know - but anyone know anyone in London who might do custom marzipan fruit work?
I have never seen these before, but we're starting some development on siphon stuff so I will check it out!
March 5, 2025 at 12:55 PM
I have never seen these before, but we're starting some development on siphon stuff so I will check it out!
Today's video is about how the power, innovation and excellence in coffee equipment has shifted. It's a bit of history, a bit of equipment nerdery, and a little opinion all mixed up. www.youtube.com/watch?v=r7Yt...
Is The Best Espresso In The World Being Made At Home?
YouTube video by James Hoffmann
www.youtube.com
March 4, 2025 at 4:54 PM
Today's video is about how the power, innovation and excellence in coffee equipment has shifted. It's a bit of history, a bit of equipment nerdery, and a little opinion all mixed up. www.youtube.com/watch?v=r7Yt...
Today's video is 100% entirely, very, very serious. www.youtube.com/watch?v=N4qD...
Can I Revolutionize Coffee?
YouTube video by James Hoffmann
www.youtube.com
February 21, 2025 at 4:25 PM
Today's video is 100% entirely, very, very serious. www.youtube.com/watch?v=N4qD...
Today's video takes a look at the £60 Aldi Espresso Machine. There's no way this can be any good.... right? www.youtube.com/watch?v=zX6F...
The £60 Aldi Espresso Machine
YouTube video by James Hoffmann
www.youtube.com
January 17, 2025 at 4:06 PM
Today's video takes a look at the £60 Aldi Espresso Machine. There's no way this can be any good.... right? www.youtube.com/watch?v=zX6F...
Today's video is mostly for people starting out in their espresso journey (and, if you're already mastering your espresso it is hopefully one you can share with friends who are just getting into it!)
youtu.be/MbTD42FvMVU
youtu.be/MbTD42FvMVU
A Beginner's Guide To Fixing Bad Espresso
YouTube video by James Hoffmann
youtu.be
January 8, 2025 at 2:21 PM
Today's video is mostly for people starting out in their espresso journey (and, if you're already mastering your espresso it is hopefully one you can share with friends who are just getting into it!)
youtu.be/MbTD42FvMVU
youtu.be/MbTD42FvMVU