Martin Bihl
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martinbihl.bsky.social
Martin Bihl
@martinbihl.bsky.social
Creative | Copy | Concept | Collaboration

https://www.martinbihl.com/
Reposted by Martin Bihl
The value of thinking critically is its ability to help us find new solutions to problems. Chris Ebmeyer brings the interesting perspective of how environment, culture & context impact one’s ability to do it at all on Episode 21 of #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...
Episode 21-Chris Ebmeyer
Podcast Episode · You're On Mute · 01/30/2025 · 17m
podcasts.apple.com
December 1, 2025 at 3:52 AM
Reposted by Martin Bihl
A terrific book that not only brings Jacobean England to life, but may just add a new dimension to YOUR life as well. We review #JamesShapiro’s #TheYearofLear: the-agency-review.com/year-of-lear #advertising #writing #Shakespeare
The Year of Lear
Sitting in writing classes while adults tried to teach us how to craft copy that didn’t suck, we were shown the tried and true fundamentals. Use the active voice. Craft short, punchy sentences. Wri…
the-agency-review.com
November 30, 2025 at 1:36 AM
I wrote this #2016 about why it was the most exciting time to be in #advertising. I still think it’s an exciting time to be in advertising, but for different reasons because most of these have happened already: the-agency-review.com/presentation... #demographiccliff
The Agency Review
Thanks for clicking on the link. When I was cleaning out some old files i found this this presentation I wrote in 2016. Back then I shared it with a couple of universities, a few agencies and a cli…
the-agency-review.com
December 1, 2025 at 4:00 AM
Reposted by Martin Bihl
Ostensibly a confidence booster written for sales people, there’s a lot in Jeffrey Gitomer’s #LittleGoldBookofYesAttitude that is useful for people in advertising. We explain what and why in our review: the-agency-review.com/yes-attitude #attitude #positivethinking #advertising
Little Gold Book of YES! Attitude
Once we went to a neurologist for some baseline brain testing just in case anything ever happened to our gray matter. And during it, the neurologist asked about our job. And we described the non-ex…
the-agency-review.com
November 28, 2025 at 6:53 PM
Reposted by Martin Bihl
We start with the question “Is happiness a state of being or a memory?” and kind of evolve into “Is happiness the same from culture to culture?”. Episode 20 with Chatinado Tinago on #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...
#happiness #culture #podcast
Episode 20-Chatinoda Tinago
Podcast Episode · You're On Mute · 01/30/2025 · 15m
podcasts.apple.com
November 30, 2025 at 1:11 AM
What most conversations about new technology are missing and why that matters where AI is concerned. More thoughts on Creativity and AI: www.martinbihl.com/business-thinking/creativity-ai-horses-cars-jetpacks-buggywhips #creativity #AI #ArtificialIntelligence
We Were Promised Jetpacks: More Thoughts on Creativity and AI — Martin Bihl
A sort of rallying cry for creatives where AI is concerned. By way of an apocryphal HenryFord quotation.
www.martinbihl.com
November 30, 2025 at 1:22 AM
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.#KashSree has judged & won awards at all the prestigious #advertising shows. So he’s both received & given jealousy, envy & appreciation. Which is why we asked him what we asked #LanceThomas in season 1: how are they related & what can we learn from them? open.spotify.com/episode/31mn...
Episode 19-Kash Sree
open.spotify.com
November 28, 2025 at 6:27 PM
Reposted by Martin Bihl
What @BenLindbergh & @SamMillerBB thought they would learn when they went to work for the @SonomaStompers, what they did learn and what it has to do with you. We review #TheOnlyRuleIsItHasToWork: the-agency-review.com/only-rule-ba... #baseball @PacProBaseball
The Only Rule Is It Has to Work
Once upon a time, two guys who are total baseball stat nerds have an idea. Frustrated by the theories that they and their fellow nerds had been spinning – like, what if you deployed a two man outfi…
the-agency-review.com
November 28, 2025 at 2:34 AM
Wunderkind Noah Brier has created BrXnd Collabs to understand what AI is, can do & can’t. I played with it so I could too. What did I learn? www.martinbihl.com/business-thi... @heyitsnoah @brxndai #artificialintelligence #brands #marketing
A Little Bit You, A Little Bit Me: Exploring BrXnd Collabs — Martin Bihl
Wunderkind Noah Brier has created BrXnd Collabs to understand what AI is, can do & can’t, by smashing brands like Brooks Brothers, Nike, Lego, Wrangler and others together. I played with it so I could...
www.martinbihl.com
November 28, 2025 at 6:49 PM
Reposted by Martin Bihl
Happy Thanksgiving to those who celebrate!
November 27, 2025 at 4:48 PM
Reposted by Martin Bihl
"I'm depressed"

Your options:

Therapist: $200/session
Philosopher: Free, but you have to read
Religion: Free, but there are rules
Internet: Free, but now everything is 100x worse
November 27, 2025 at 10:16 AM
Reposted by Martin Bihl
We discuss #PhillipGlass, #StarWars and #RobertRodriguez in an effort to figure out if all art is derivative or not, and if it matters. Episode 18 with filmmaker and author #PJHaarsma: open.spotify.com/episode/4fUS...
#art #movies #books #creativity
Episode 18-PJ Haarsma
open.spotify.com
November 28, 2025 at 2:02 AM
Reposted by Martin Bihl
Beloved clients, If you are bored during your agency's presentations and/or meetings, just imagine how potential customers are going to feel.

Creatives should make everything interesting or at least try.
November 26, 2025 at 3:55 PM
Reposted by Martin Bihl
In the first episode of the second season, we ask editor Lucas Harger - who pulls brilliant stories out of thousands of hours of film - the question we asked Olivia Kenney in season 1: Do we make our lives or do the people and events around us make them for us? open.spotify.com/episode/2KSS...
Episode 17-Lucas Harger
open.spotify.com
November 27, 2025 at 12:34 AM
Reposted by Martin Bihl
Yes #FScottFitzgerald worked in #advertising for a time, but that’s not why we’re writing about him here. Though we reserve the right to do so in the future for that reason. We review #IdDieForYou: the-agency-review.com/die-for-you #creativity #writing
I’d Die For You
Pour yourself a strong one and consider with us one Francis Scott Key Fitzgerald, a writer we admired before reading I’d Die For You, and one we actually admire more after. But wait, why discuss hi…
the-agency-review.com
November 26, 2025 at 2:12 AM
Why #curiousity, #persistence and #entrepreneurialism are good things to have but also why they will annoy the hell out of everyone around you. My interview with the good folks at Bold Journey: boldjourney.com/news/meet-ma... #advertising #marketing #creativity #business
November 27, 2025 at 12:41 AM
Reposted by Martin Bihl
Lawrence Ingrassia dives deep into the rise of direct-to-consumers brands and shows why they succeeded, and also how they could be beaten. We review #BillionDollarBrandClub: the-agency-review.com/billion-doll...
Billion Dollar Brand Club
It would have been enough if Lawrence Ingrassia had simply written a book about the rise of “Direct to Consumer” companies. A brief history like those that have documented social media companies or…
the-agency-review.com
November 24, 2025 at 11:55 PM
Reposted by Martin Bihl
Wait, there’s more? Yup, and the introduction to the second season episode explains what’s the same, what’s different and why you should care. Well, mostly the first two. Check out Episode 16: podcasts.apple.com/us/podcast/e... #YoureOnMuteThePodcast #podcasts #seasontwo
Episode 16-Introduction to Season 02
Podcast Episode · You're On Mute · 01/30/2025 · 2m
podcasts.apple.com
November 26, 2025 at 1:30 AM
Not surprisingly, I think people aren’t using #AI and #creativity the right way. But of course I could be wrong. Some thoughts on Creativity and AI: www.martinbihl.com/business-thinking/creativity-ai-music-miles-davis #jazz #advertising #marketing #artifcialintelligence
Milestones: Some Thoughts on Creativity and AI — Martin Bihl
How what happened to Herbie Hancock in Stuttgart decades ago can help you deal with #AI right now.
www.martinbihl.com
November 26, 2025 at 1:51 AM
Reposted by Martin Bihl
Is a pardon just a “lighter” version of forgiveness, or are they fundamentally different, despite obviously overlapping? Matt Mizenko explores this and other things on episode 15 of #YoureOnMuteThePodcast: open.spotify.com/episode/1uSZ... #forgiveness #pardons #podcast
Episode 15-Matt Mizenko
open.spotify.com
November 24, 2025 at 11:22 PM
Reposted by Martin Bihl
The fact that most of New Orleans is under sea level is frankly the least of the challenges when one tries to make sense of it. Which is why Emma Fick’s #SnippetsofNewOrleans is so impressive. Our review: the-agency-review.com/snippets-new... #NewOrleans #NOLA #artistsnotebook #illustration
Snippets of New Orleans
Every city is difficult to write about because every city is many cities, creating an MC Escher maze of contradiction and repetition that will drive anyone foolish enough to try it, mad. Think of J…
the-agency-review.com
November 24, 2025 at 3:52 AM
Reposted by Martin Bihl
"Hey, hey! My eyes are up here! Stop staring at my wallets while you're talking to me."

The second brands and agencies decide to treat people as more than giant wallets, they'll see a different level of success.
November 23, 2025 at 3:35 PM