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The hub for PR pros and communicators. Industry trends, news, conferences, awards and how-to content.
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prnewsonline.com
In polarized times, doing nothing isn’t neutral — it’s a message. Read why communicators must rethink silence as strategy: www.prnewsonline.com/silence-used...
February 3, 2026 at 5:11 PM
In polarized times, doing nothing isn’t neutral — it’s a message. Read why communicators must rethink silence as strategy: www.prnewsonline.com/silence-used...
This week in PR:
🔹 Ye’s WSJ apology raises questions about crisis credibility.
🔹 Wienie 500 returns — fan votes + brand spectacle = shareable fun.
🔹 AI use in PR has plateaued — now it’s about policies & training.
Check the roundup for insights. www.prnewsonline.com/pr-roundup-y...
🔹 Ye’s WSJ apology raises questions about crisis credibility.
🔹 Wienie 500 returns — fan votes + brand spectacle = shareable fun.
🔹 AI use in PR has plateaued — now it’s about policies & training.
Check the roundup for insights. www.prnewsonline.com/pr-roundup-y...
January 30, 2026 at 6:24 PM
This week in PR:
🔹 Ye’s WSJ apology raises questions about crisis credibility.
🔹 Wienie 500 returns — fan votes + brand spectacle = shareable fun.
🔹 AI use in PR has plateaued — now it’s about policies & training.
Check the roundup for insights. www.prnewsonline.com/pr-roundup-y...
🔹 Ye’s WSJ apology raises questions about crisis credibility.
🔹 Wienie 500 returns — fan votes + brand spectacle = shareable fun.
🔹 AI use in PR has plateaued — now it’s about policies & training.
Check the roundup for insights. www.prnewsonline.com/pr-roundup-y...
Reposted by PRNEWS
As a PR Pro, the arrests of journalists Don Lemon & Georgia Fort for covering a protest are a blatant attack on 1A. A free press is vital to ethical communications & democracy. The silence of my peers under the guise of not commenting on politics is unacceptable. It's 2026 - everything's political.
January 30, 2026 at 5:49 PM
As a PR Pro, the arrests of journalists Don Lemon & Georgia Fort for covering a protest are a blatant attack on 1A. A free press is vital to ethical communications & democracy. The silence of my peers under the guise of not commenting on politics is unacceptable. It's 2026 - everything's political.
The Minnesota ICE crisis has posed a stark question for corporate communicators: silence, statements or stands? Our latest digs into how CEOs and PR teams are navigating this fraught moment.
Read more: www.prnewsonline.com/silence-stat...
Read more: www.prnewsonline.com/silence-stat...
January 29, 2026 at 5:09 PM
The Minnesota ICE crisis has posed a stark question for corporate communicators: silence, statements or stands? Our latest digs into how CEOs and PR teams are navigating this fraught moment.
Read more: www.prnewsonline.com/silence-stat...
Read more: www.prnewsonline.com/silence-stat...
It’s #NationalThankAMentorDay 💬
PR careers don’t happen in a vacuum. Mentors help shape skills, confidence and leadership. Tag a mentor who’s helped you along the way—and say thanks.
PR careers don’t happen in a vacuum. Mentors help shape skills, confidence and leadership. Tag a mentor who’s helped you along the way—and say thanks.
January 28, 2026 at 6:02 PM
It’s #NationalThankAMentorDay 💬
PR careers don’t happen in a vacuum. Mentors help shape skills, confidence and leadership. Tag a mentor who’s helped you along the way—and say thanks.
PR careers don’t happen in a vacuum. Mentors help shape skills, confidence and leadership. Tag a mentor who’s helped you along the way—and say thanks.
Reposted by PRNEWS
Never good when your team is featured in a What Not To Do PR Case Study.
The Bills’ handling of Sean McDermott’s departure and their decision to promote Joe Brady has sparked fan frustration and offers a clear PR lesson in how high-profile leadership changes should — and shouldn’t — be communicated. 📣
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
January 27, 2026 at 9:45 PM
Never good when your team is featured in a What Not To Do PR Case Study.
The Bills’ handling of Sean McDermott’s departure and their decision to promote Joe Brady has sparked fan frustration and offers a clear PR lesson in how high-profile leadership changes should — and shouldn’t — be communicated. 📣
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
January 27, 2026 at 9:02 PM
The Bills’ handling of Sean McDermott’s departure and their decision to promote Joe Brady has sparked fan frustration and offers a clear PR lesson in how high-profile leadership changes should — and shouldn’t — be communicated. 📣
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
PRNEWS breakdown ➤ www.prnewsonline.com/crisis-not-c...
Reposted by PRNEWS
UpScrolled's TikTok alternative is climbing up the App Store's top charts.
Social network UpScrolled sees surge in downloads following TikTok's US takeover | TechCrunch
UpScrolled's TikTok alternative is climbing up the App Store's top charts.
techcrunch.com
January 26, 2026 at 8:15 PM
UpScrolled's TikTok alternative is climbing up the App Store's top charts.
Reposted by PRNEWS
An interview with Minnesota Star Tribune editor Kathleen Hennessey about becoming the central hub of local information amid a surge of immigration operations (Max Tani/Semafor)
Main Link | Mediagazer Permalink
Main Link | Mediagazer Permalink
January 26, 2026 at 9:40 PM
An interview with Minnesota Star Tribune editor Kathleen Hennessey about becoming the central hub of local information amid a surge of immigration operations (Max Tani/Semafor)
Main Link | Mediagazer Permalink
Main Link | Mediagazer Permalink
Employees starting to speak out at companies who work with ICE.
“In my opinion ICE are the bad guys. I am not proud that the company I enjoy so much working for is part of this,” one worker wrote on Slack. www.wired.com/story/palant...
Palantir Defends Work With ICE to Staff Following Killing of Alex Pretti
“In my opinion ICE are the bad guys. I am not proud that the company I enjoy so much working for is part of this,” one worker wrote on Slack.
www.wired.com
January 26, 2026 at 10:38 PM
Employees starting to speak out at companies who work with ICE.
Today is Community Managers Day — a good moment to recognize what sets community managers apart from social media managers. From moderation and sentiment to advocacy and connection, these roles are distinct but complementary. Learn more:
www.prnewsonline.com/the-differen...
www.prnewsonline.com/the-differen...
January 26, 2026 at 10:37 PM
Today is Community Managers Day — a good moment to recognize what sets community managers apart from social media managers. From moderation and sentiment to advocacy and connection, these roles are distinct but complementary. Learn more:
www.prnewsonline.com/the-differen...
www.prnewsonline.com/the-differen...
Not everyone should start a podcast — here’s why 👇
🎙️ 27,000 new podcasts drop every day
📉 92% don’t make it past 10 episodes
🔍 Strategy + niche + consistency > trend-chasing
Read more on PRNEWS: www.prnewsonline.com/certified-ya...
🎙️ 27,000 new podcasts drop every day
📉 92% don’t make it past 10 episodes
🔍 Strategy + niche + consistency > trend-chasing
Read more on PRNEWS: www.prnewsonline.com/certified-ya...
January 22, 2026 at 5:21 PM
Not everyone should start a podcast — here’s why 👇
🎙️ 27,000 new podcasts drop every day
📉 92% don’t make it past 10 episodes
🔍 Strategy + niche + consistency > trend-chasing
Read more on PRNEWS: www.prnewsonline.com/certified-ya...
🎙️ 27,000 new podcasts drop every day
📉 92% don’t make it past 10 episodes
🔍 Strategy + niche + consistency > trend-chasing
Read more on PRNEWS: www.prnewsonline.com/certified-ya...
Reposted by PRNEWS
I had the absolute pleasure to visit @craicexeter.bsky.social, where I laid out an argument for how critical & computational scholars should lead the conversation on AI. We need to expand research on harms, interrogate corporate hype, and support people’s critical understanding these technologies
January 22, 2026 at 4:32 PM
I had the absolute pleasure to visit @craicexeter.bsky.social, where I laid out an argument for how critical & computational scholars should lead the conversation on AI. We need to expand research on harms, interrogate corporate hype, and support people’s critical understanding these technologies
Reposted by PRNEWS
10 years after the last campaign, Dos Equis' "The Most Interesting Man In The World" is back, and along with actor Jonathan Goldsmith, encouraging a new generation of drinkers to "Stay Thirsty, My Friends."
The old ads had 97% brand recall in recent testing.
The old ads had 97% brand recall in recent testing.
Dos Equis brings back 'Most Interesting Man in the World'
Ahead of the Super Bowl commercial rush, Dos Equis drops a massive reveal that includes the 'Most Interesting Man in the World.'
admeter.usatoday.com
January 22, 2026 at 5:00 PM
10 years after the last campaign, Dos Equis' "The Most Interesting Man In The World" is back, and along with actor Jonathan Goldsmith, encouraging a new generation of drinkers to "Stay Thirsty, My Friends."
The old ads had 97% brand recall in recent testing.
The old ads had 97% brand recall in recent testing.
Accessibility has become a baseline expectation in advertising and communications — not a bonus. Inclusive work reaches more people and reflects how audiences expect brands to show up today.
Read more: www.prnewsonline.com/the-new-real...
Read more: www.prnewsonline.com/the-new-real...
January 20, 2026 at 8:56 PM
Accessibility has become a baseline expectation in advertising and communications — not a bonus. Inclusive work reaches more people and reflects how audiences expect brands to show up today.
Read more: www.prnewsonline.com/the-new-real...
Read more: www.prnewsonline.com/the-new-real...
From reputational risk trends to press freedom, this week’s PR Roundup has what comms need to know.
AI misuse tops the latest risk index.
Journalistic press freedom is front of mind.
And brand tone? It’s a strategic choice with real impact.
Full story → www.prnewsonline.com/pr-roundup-t...
AI misuse tops the latest risk index.
Journalistic press freedom is front of mind.
And brand tone? It’s a strategic choice with real impact.
Full story → www.prnewsonline.com/pr-roundup-t...
January 16, 2026 at 5:16 PM
From reputational risk trends to press freedom, this week’s PR Roundup has what comms need to know.
AI misuse tops the latest risk index.
Journalistic press freedom is front of mind.
And brand tone? It’s a strategic choice with real impact.
Full story → www.prnewsonline.com/pr-roundup-t...
AI misuse tops the latest risk index.
Journalistic press freedom is front of mind.
And brand tone? It’s a strategic choice with real impact.
Full story → www.prnewsonline.com/pr-roundup-t...
Reposted by PRNEWS
Podcast Tips via @prnewsonline.com
🎙️Strong brand positioning & clearly defined strategic objectives cut through the noise and gain listeners
🎙️Strategy must be more than “going viral”
🎙️Focus on storytelling & repurpose content for brand consistency
🎙️Strong brand positioning & clearly defined strategic objectives cut through the noise and gain listeners
🎙️Strategy must be more than “going viral”
🎙️Focus on storytelling & repurpose content for brand consistency
Certified Yappers: Why Everyone Should Not be a Podcaster
While there can be pressure to adopt every new medium in the digital age, true value comes from choosing channels that best support short and long-term business goals, rather than blindly embracing…
www.prnewsonline.com
January 15, 2026 at 6:00 PM
Podcast Tips via @prnewsonline.com
🎙️Strong brand positioning & clearly defined strategic objectives cut through the noise and gain listeners
🎙️Strategy must be more than “going viral”
🎙️Focus on storytelling & repurpose content for brand consistency
🎙️Strong brand positioning & clearly defined strategic objectives cut through the noise and gain listeners
🎙️Strategy must be more than “going viral”
🎙️Focus on storytelling & repurpose content for brand consistency
CES 2026 signaled a shift for PR: deep engagement with communities, real-world connections and AI that expands human creativity — not cuts it out.
Saw our 3 quote carousel? There’s more worth reading.
📎 www.prnewsonline.com/what-ces-202...
Saw our 3 quote carousel? There’s more worth reading.
📎 www.prnewsonline.com/what-ces-202...
January 14, 2026 at 9:22 PM
CES 2026 signaled a shift for PR: deep engagement with communities, real-world connections and AI that expands human creativity — not cuts it out.
Saw our 3 quote carousel? There’s more worth reading.
📎 www.prnewsonline.com/what-ces-202...
Saw our 3 quote carousel? There’s more worth reading.
📎 www.prnewsonline.com/what-ces-202...
AI search is reshaping traffic. PRNEWS outlines 10 fixes brands need in 2026, with a starter trio in our carousel. Read the full article for actionable tactics and measurement tips: www.prnewsonline.com/ai-search-is...
January 13, 2026 at 9:01 PM
AI search is reshaping traffic. PRNEWS outlines 10 fixes brands need in 2026, with a starter trio in our carousel. Read the full article for actionable tactics and measurement tips: www.prnewsonline.com/ai-search-is...
Reposted by PRNEWS
AOC: I want everybody to understand that the cuts to your health care are what’s paying for this. You get screwed over to pay a bunch of thugs in the street that are shooting mothers in the face.
January 13, 2026 at 1:20 AM
AOC: I want everybody to understand that the cuts to your health care are what’s paying for this. You get screwed over to pay a bunch of thugs in the street that are shooting mothers in the face.
📣 New PRNEWS article: As data center proposals rise, so does community opposition — and a common root cause: lack of transparency.
Communicators can help by sharing clear impacts, telling the human story of benefits, and engaging neighbors early and often.
📎 www.prnewsonline.com/for-data-cen...
Communicators can help by sharing clear impacts, telling the human story of benefits, and engaging neighbors early and often.
📎 www.prnewsonline.com/for-data-cen...
January 5, 2026 at 7:55 PM
📣 New PRNEWS article: As data center proposals rise, so does community opposition — and a common root cause: lack of transparency.
Communicators can help by sharing clear impacts, telling the human story of benefits, and engaging neighbors early and often.
📎 www.prnewsonline.com/for-data-cen...
Communicators can help by sharing clear impacts, telling the human story of benefits, and engaging neighbors early and often.
📎 www.prnewsonline.com/for-data-cen...
The 5 most-read PRNEWS stories of 2025 are live! 📊 Crisis lessons, digital strategy tips, and industry trends that kept communicators clicking all year.
🔗 buff.ly/L3Cyteu
🔗 buff.ly/L3Cyteu
December 31, 2025 at 7:11 PM
The 5 most-read PRNEWS stories of 2025 are live! 📊 Crisis lessons, digital strategy tips, and industry trends that kept communicators clicking all year.
🔗 buff.ly/L3Cyteu
🔗 buff.ly/L3Cyteu
Reposted by PRNEWS
2026 Public Relations Predictions @prnewsonline.com #PRprofs
🔮 Human storytelling will become the differentiator in an AI-saturated world
🔮 Deepfakes and bots will dominate crisis scenarios
🔮 Answer Engine Optimization (AEO) will improve AI search algorithms
🔮 Human storytelling will become the differentiator in an AI-saturated world
🔮 Deepfakes and bots will dominate crisis scenarios
🔮 Answer Engine Optimization (AEO) will improve AI search algorithms
Communicators Share Their 2026 PR Industry Predictions
As 2026 approaches, it pays to take stock of everything that occurred in 2025 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with…
www.prnewsonline.com
December 23, 2025 at 8:01 PM
2026 Public Relations Predictions @prnewsonline.com #PRprofs
🔮 Human storytelling will become the differentiator in an AI-saturated world
🔮 Deepfakes and bots will dominate crisis scenarios
🔮 Answer Engine Optimization (AEO) will improve AI search algorithms
🔮 Human storytelling will become the differentiator in an AI-saturated world
🔮 Deepfakes and bots will dominate crisis scenarios
🔮 Answer Engine Optimization (AEO) will improve AI search algorithms
Our 2026 PR predictions are here!
Thank you to everyone in the industry who contributed.
See if you were featured!
🔮
buff.ly/dz6Yiut
Thank you to everyone in the industry who contributed.
See if you were featured!
🔮
buff.ly/dz6Yiut
December 20, 2025 at 5:23 PM
Our 2026 PR predictions are here!
Thank you to everyone in the industry who contributed.
See if you were featured!
🔮
buff.ly/dz6Yiut
Thank you to everyone in the industry who contributed.
See if you were featured!
🔮
buff.ly/dz6Yiut
Reposted by PRNEWS
Lessons from 2025 for #PRprofs via @prnewsonline.com
‣ Jimmy Kimmel free speech fallout
‣ Brands embrace the opposite of cancel culture—and how to respond
‣ Substack leads evolution of digital newsletters
‣ Executives get human touch on LinkedIn posts
‣ Jimmy Kimmel free speech fallout
‣ Brands embrace the opposite of cancel culture—and how to respond
‣ Substack leads evolution of digital newsletters
‣ Executives get human touch on LinkedIn posts
The 5 Most-Read PRNEWS Stories of 2025
What topics attracted the most attention from PR professionals this year? Take a look at the PRNEWS top 5 most-read stories in 2025. Crisis and digital PR seemed to engage our audience…
www.prnewsonline.com
December 18, 2025 at 5:00 PM
Lessons from 2025 for #PRprofs via @prnewsonline.com
‣ Jimmy Kimmel free speech fallout
‣ Brands embrace the opposite of cancel culture—and how to respond
‣ Substack leads evolution of digital newsletters
‣ Executives get human touch on LinkedIn posts
‣ Jimmy Kimmel free speech fallout
‣ Brands embrace the opposite of cancel culture—and how to respond
‣ Substack leads evolution of digital newsletters
‣ Executives get human touch on LinkedIn posts