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The hub for PR pros and communicators. Industry trends, news, conferences, awards and how-to content.
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“What’s the one update that makes press releases stronger?”
Yesenia Reinoso says: invest in detailed, structured fact blocks.
Catch the full video on PRNEWS ⬇️
www.prnewsonline.com/optimizing-p...
Yesenia Reinoso says: invest in detailed, structured fact blocks.
Catch the full video on PRNEWS ⬇️
www.prnewsonline.com/optimizing-p...
Optimizing Press Releases for Maximum Visibility Across Digital and AI Platforms
In this clip, Reinoso discusses the secret formula for crafting engaging headlines, subheadings and quotes in press releases which can capture AI and human attention effectively.
www.prnewsonline.com
December 10, 2025 at 9:45 PM
“What’s the one update that makes press releases stronger?”
Yesenia Reinoso says: invest in detailed, structured fact blocks.
Catch the full video on PRNEWS ⬇️
www.prnewsonline.com/optimizing-p...
Yesenia Reinoso says: invest in detailed, structured fact blocks.
Catch the full video on PRNEWS ⬇️
www.prnewsonline.com/optimizing-p...
When the promise behind a trusted healthcare brand is questioned, how do you respond? Our latest analysis looks at how companies like Tylenol are handling lawsuits, consumer concern and the emotional toll of crisis.
www.prnewsonline.com/tylenol-and-...
www.prnewsonline.com/tylenol-and-...
December 9, 2025 at 5:23 PM
When the promise behind a trusted healthcare brand is questioned, how do you respond? Our latest analysis looks at how companies like Tylenol are handling lawsuits, consumer concern and the emotional toll of crisis.
www.prnewsonline.com/tylenol-and-...
www.prnewsonline.com/tylenol-and-...
Reposted by PRNEWS
“In an age when lies have swamped our political discourse and AI has filled our feeds with fakery, people are yearning for content that is authentic.”
www.niemanlab.org/2025/12/news...
www.niemanlab.org/2025/12/news...
News orgs feed the appetite for authenticity
"In an age when lies have swamped our political discourse and AI has filled our feeds with fakery, people are yearning for content that is authentic."
www.niemanlab.org
December 9, 2025 at 2:30 PM
“In an age when lies have swamped our political discourse and AI has filled our feeds with fakery, people are yearning for content that is authentic.”
www.niemanlab.org/2025/12/news...
www.niemanlab.org/2025/12/news...
Reposted by PRNEWS
“Be honest, journalists — how would you answer questions about the state of the news media?”
www.niemanlab.org/2025/12/jour...
www.niemanlab.org/2025/12/jour...
Journalists will accept that their critics are sometimes right
"Be honest, journalists — how would <em>you</em> answer questions about the state of the news media?"
www.niemanlab.org
December 9, 2025 at 3:08 PM
“Be honest, journalists — how would you answer questions about the state of the news media?”
www.niemanlab.org/2025/12/jour...
www.niemanlab.org/2025/12/jour...
Reposted by PRNEWS
Social Media 2026 Trends:
⚙ Social SEO is the New Top-of-Funnel
⚙ Multi-platform Engagement is the New Normal
⚙ Social Customer Care is Critical for Brand Reputation
⚙ Reddit Communities Drive Decisions
⚙ Social SEO is the New Top-of-Funnel
⚙ Multi-platform Engagement is the New Normal
⚙ Social Customer Care is Critical for Brand Reputation
⚙ Reddit Communities Drive Decisions
4 Trends Shaping Social Media Marketing in 2026
Biggest changes in social media right now and none of them are about AI
www.socialmediatoday.com
December 9, 2025 at 5:00 PM
Social Media 2026 Trends:
⚙ Social SEO is the New Top-of-Funnel
⚙ Multi-platform Engagement is the New Normal
⚙ Social Customer Care is Critical for Brand Reputation
⚙ Reddit Communities Drive Decisions
⚙ Social SEO is the New Top-of-Funnel
⚙ Multi-platform Engagement is the New Normal
⚙ Social Customer Care is Critical for Brand Reputation
⚙ Reddit Communities Drive Decisions
🧀 Cheese recall. 🛍️ Black Friday frenzy. ❤️ Holiday PSA that grounds us.
This week’s PR Roundup hits three critical lessons for communicators: crisis transparency, real-time relevance, and purpose-driven narrative. Read more: www.prnewsonline.com/pr-roundup-c...
This week’s PR Roundup hits three critical lessons for communicators: crisis transparency, real-time relevance, and purpose-driven narrative. Read more: www.prnewsonline.com/pr-roundup-c...
December 5, 2025 at 8:22 PM
🧀 Cheese recall. 🛍️ Black Friday frenzy. ❤️ Holiday PSA that grounds us.
This week’s PR Roundup hits three critical lessons for communicators: crisis transparency, real-time relevance, and purpose-driven narrative. Read more: www.prnewsonline.com/pr-roundup-c...
This week’s PR Roundup hits three critical lessons for communicators: crisis transparency, real-time relevance, and purpose-driven narrative. Read more: www.prnewsonline.com/pr-roundup-c...
AI is rewriting the rules of trust and discoverability—and communicators need to keep up.
At @muckrack.com Generative Pulse Summit, industry leaders revealed how “geo-citations” and AI indexing are transforming brand visibility, credibility and comms strategy.
buff.ly/yr3BfgO
At @muckrack.com Generative Pulse Summit, industry leaders revealed how “geo-citations” and AI indexing are transforming brand visibility, credibility and comms strategy.
buff.ly/yr3BfgO
December 3, 2025 at 9:12 PM
AI is rewriting the rules of trust and discoverability—and communicators need to keep up.
At @muckrack.com Generative Pulse Summit, industry leaders revealed how “geo-citations” and AI indexing are transforming brand visibility, credibility and comms strategy.
buff.ly/yr3BfgO
At @muckrack.com Generative Pulse Summit, industry leaders revealed how “geo-citations” and AI indexing are transforming brand visibility, credibility and comms strategy.
buff.ly/yr3BfgO
Words have power. On #GivingTuesday, let’s make sure ours uplift — not pity.
Our author argues against the “savior story” ➝ and for narratives that recognize dignity, strength and systemic challenges. Because real change starts with how we tell stories. ✊
www.prnewsonline.com/rethinking-g...
Our author argues against the “savior story” ➝ and for narratives that recognize dignity, strength and systemic challenges. Because real change starts with how we tell stories. ✊
www.prnewsonline.com/rethinking-g...
December 2, 2025 at 5:14 PM
Words have power. On #GivingTuesday, let’s make sure ours uplift — not pity.
Our author argues against the “savior story” ➝ and for narratives that recognize dignity, strength and systemic challenges. Because real change starts with how we tell stories. ✊
www.prnewsonline.com/rethinking-g...
Our author argues against the “savior story” ➝ and for narratives that recognize dignity, strength and systemic challenges. Because real change starts with how we tell stories. ✊
www.prnewsonline.com/rethinking-g...
🦃 Crisis-comms pros share how to treat Thanksgiving dinner like a PR challenge: set ground rules, prep neutral topics, inject empathy, and redirect when things get heated. Worth a read before the gravy boat comes out.
www.prnewsonline.com/thanksgiving...
www.prnewsonline.com/thanksgiving...
November 26, 2025 at 5:09 PM
🦃 Crisis-comms pros share how to treat Thanksgiving dinner like a PR challenge: set ground rules, prep neutral topics, inject empathy, and redirect when things get heated. Worth a read before the gravy boat comes out.
www.prnewsonline.com/thanksgiving...
www.prnewsonline.com/thanksgiving...
DoorDash's growth story has an unexpected driver: Baby Boomers.
In our conversation with Morning Consult, we explore shifting consumer behavior, Fruit of the Loom’s rise and the curious “Men’s Underwear Index” as an economic signal.
www.prnewsonline.com/prnews-live-...
In our conversation with Morning Consult, we explore shifting consumer behavior, Fruit of the Loom’s rise and the curious “Men’s Underwear Index” as an economic signal.
www.prnewsonline.com/prnews-live-...
November 25, 2025 at 5:32 PM
DoorDash's growth story has an unexpected driver: Baby Boomers.
In our conversation with Morning Consult, we explore shifting consumer behavior, Fruit of the Loom’s rise and the curious “Men’s Underwear Index” as an economic signal.
www.prnewsonline.com/prnews-live-...
In our conversation with Morning Consult, we explore shifting consumer behavior, Fruit of the Loom’s rise and the curious “Men’s Underwear Index” as an economic signal.
www.prnewsonline.com/prnews-live-...
Clients are starting to ask, “Can we use ChatGPT for this?” — and as PR pros, that question hits at the heart of they we do.
In a new article, Lindsey Bradshaw breaks down eight practical ways to integrate generative AI while defending your strategic value:
🔗 www.prnewsonline.com/what-to-do-w...
In a new article, Lindsey Bradshaw breaks down eight practical ways to integrate generative AI while defending your strategic value:
🔗 www.prnewsonline.com/what-to-do-w...
November 24, 2025 at 11:02 PM
Clients are starting to ask, “Can we use ChatGPT for this?” — and as PR pros, that question hits at the heart of they we do.
In a new article, Lindsey Bradshaw breaks down eight practical ways to integrate generative AI while defending your strategic value:
🔗 www.prnewsonline.com/what-to-do-w...
In a new article, Lindsey Bradshaw breaks down eight practical ways to integrate generative AI while defending your strategic value:
🔗 www.prnewsonline.com/what-to-do-w...
Reposted by PRNEWS
Northeastern University is hiring an Assistant Professor in AI Policy and Media. The tenure home would be either Communication Studies or Journalism, with a joint appointment with the policy school. Please apply and be my colleague :)
northeastern.wd1.myworkdayjobs.com/careers/job/...
northeastern.wd1.myworkdayjobs.com/careers/job/...
Assistant Professor in AI Policy and Media
About the Opportunity About the Opportunity The College of Arts, Media and Design (CAMD) at Northeastern University invites applications for a tenure-track Assistant Professor in AI Policy and Media, ...
northeastern.wd1.myworkdayjobs.com
November 24, 2025 at 10:22 PM
Northeastern University is hiring an Assistant Professor in AI Policy and Media. The tenure home would be either Communication Studies or Journalism, with a joint appointment with the policy school. Please apply and be my colleague :)
northeastern.wd1.myworkdayjobs.com/careers/job/...
northeastern.wd1.myworkdayjobs.com/careers/job/...
🚨 PR Check-in:
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
November 21, 2025 at 5:53 PM
🚨 PR Check-in:
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
Your executive’s LinkedIn presence could be stronger.
In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
November 19, 2025 at 9:38 PM
Your executive’s LinkedIn presence could be stronger.
In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
Reputation is a healthcare brand’s most valuable and most fragile asset.
www.prnewsonline.com/tylenol-and-...
www.prnewsonline.com/tylenol-and-...
Tylenol and the Trust Deficit: Why Healthcare’s Strongest Currency is Still Its Most Fragile
How healthcare brands like Tylenol, UnitedHealth and BetterHelp respond when trust meets skepticism reveals who they are, and whether they still deserve to be believed.
www.prnewsonline.com
November 18, 2025 at 10:44 PM
Reputation is a healthcare brand’s most valuable and most fragile asset.
www.prnewsonline.com/tylenol-and-...
www.prnewsonline.com/tylenol-and-...
Join PRNEWS and Morning Consult on Tuesday as we examine its 2025 Fastest Growing Brands report, which includes info about media consumption and Gen Z and which AI tool is most popular. We will be chatting with Bobby Blanchard, report author.
RSVP: buff.ly/TcHKMwZ
RSVP: buff.ly/TcHKMwZ
November 17, 2025 at 9:45 PM
Join PRNEWS and Morning Consult on Tuesday as we examine its 2025 Fastest Growing Brands report, which includes info about media consumption and Gen Z and which AI tool is most popular. We will be chatting with Bobby Blanchard, report author.
RSVP: buff.ly/TcHKMwZ
RSVP: buff.ly/TcHKMwZ
Reposted by PRNEWS
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
November 14, 2025 at 5:47 PM
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
November 14, 2025 at 5:47 PM
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
🇺🇸 On this Veterans Day, we reflect on more than just those who served the nation—we recognize how their stories and the power of strategic communications helped shape the American narrative. buff.ly/EnKSGy5
November 11, 2025 at 5:04 PM
🇺🇸 On this Veterans Day, we reflect on more than just those who served the nation—we recognize how their stories and the power of strategic communications helped shape the American narrative. buff.ly/EnKSGy5
Brands are stepping up — and so should communicators.
🍽️ From local restaurants supporting SNAP recipients amid the shutdown, to AI reshaping how PR results are measured, to a bold campaign from A.1. Sauce flipping “meatloaf” into “#Beefcake” — our latest roundup. www.prnewsonline.com/pr-roundup-s...
🍽️ From local restaurants supporting SNAP recipients amid the shutdown, to AI reshaping how PR results are measured, to a bold campaign from A.1. Sauce flipping “meatloaf” into “#Beefcake” — our latest roundup. www.prnewsonline.com/pr-roundup-s...
PR Roundup: SNAP and Brand Confusion, State of PR Measurement, a Beefy Play for A.1.
This week's PR Roundup explores how brands should approach SNAP and the government shutdown, Muck Rack's latest "State of PR Measurement" report and a beefy campaign from A.1.
www.prnewsonline.com
November 7, 2025 at 9:08 PM
Brands are stepping up — and so should communicators.
🍽️ From local restaurants supporting SNAP recipients amid the shutdown, to AI reshaping how PR results are measured, to a bold campaign from A.1. Sauce flipping “meatloaf” into “#Beefcake” — our latest roundup. www.prnewsonline.com/pr-roundup-s...
🍽️ From local restaurants supporting SNAP recipients amid the shutdown, to AI reshaping how PR results are measured, to a bold campaign from A.1. Sauce flipping “meatloaf” into “#Beefcake” — our latest roundup. www.prnewsonline.com/pr-roundup-s...
Our contributing writer saw Zohran Mamdani's win coming way back in June 2025...https://www.prnewsonline.com/a-pr-power-play-zohran-mamdanis-mayoral-messaging-masterclass/
November 5, 2025 at 5:14 PM
Our contributing writer saw Zohran Mamdani's win coming way back in June 2025...https://www.prnewsonline.com/a-pr-power-play-zohran-mamdanis-mayoral-messaging-masterclass/
What do J.Crew and McDonalds do when an AI-induced crisis strikes? www.prnewsonline.com/ai-crises-on...
AI Crises on the Rise: How Brands Can Stay Transparent and True to Their Values
Learn how to navigate AI crisis challenges by focusing on transparency and aligning AI use with brand values.
www.prnewsonline.com
November 3, 2025 at 10:42 PM
What do J.Crew and McDonalds do when an AI-induced crisis strikes? www.prnewsonline.com/ai-crises-on...
This week’s #PRRoundup:
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.
PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.
PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
October 31, 2025 at 4:25 PM
This week’s #PRRoundup:
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.
PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.
PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
And find more Halloween inspiration here: www.prnewsonline.com/halloween-hi...
October 30, 2025 at 6:13 PM
And find more Halloween inspiration here: www.prnewsonline.com/halloween-hi...
PR in 2025: Where AI Meets Media Relations 🤖🗞️
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0
October 29, 2025 at 1:49 PM
PR in 2025: Where AI Meets Media Relations 🤖🗞️
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0