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sustainablebrands.bsky.social
Sustainable Brands
@sustainablebrands.bsky.social
Empowering brands to succeed in the marketplace by driving good business growth through innovation for social and environmental impact. SB connects sustainability, marketing, and innovation leaders to collaborate and shape a regenerative future.
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Join the Sustainable Brands community and receive the latest industry updates, innovation insights, and real-world strategies to help your brand lead with purpose.

✔️ Emerging trends
✔️ Regulatory shifts
✔️ Stories of impact and transformation

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How much impact do sustainability systems actually deliver, and where do they fall short? @isealalliance.bsky.social breaks down the latest evidence.

The Evidensia platform provides an open-access library of research, helping companies make decisions backed by real-world data.

#DueDiligence #ISEAL
How do sustainability systems really make a difference?
Evidence shows that sustainability standards and certification bring positive impacts for people and the environment – but not everywhere, all the time.
sustainablebrands.com
November 16, 2025 at 7:44 PM
ClimeCo breaks down what insetting is, how it differs from offsetting, and why it’s becoming a cornerstone of supply-chain decarbonization.

With updated SBTi + GHGP guidance on the way, organizations are turning to frameworks for high-integrity insetting.

#Scope3 #Insetting #ClimateAction #NetZero
The Solution to Your Scope 3 Problem: Insetting, Explained
As climate strategies evolve, sustainability leaders are asking new questions about how to make meaningful progress on Scope 3 emissions. One concept gaining...
sustainablebrands.com
November 16, 2025 at 7:11 PM
Every company has a role to play in protecting and restoring nature — and there’s no single path to get started.

Colleen Corrigan of Pure Strategies highlights how leading brands are taking action from very different starting points.

@purestrategies.bsky.social #Nature #ClimateAction
Different Starting Points, Shared Destination: The Many Roads to Corporate Action on Nature
From forests in Indonesia to the Amazonian ingredients behind beauty products, corporate footprints on nature are coming into focus. Leading brands are begin...
sustainablebrands.com
November 14, 2025 at 9:25 PM
John Broadway is a Sustainability Marketing Specialist at East West Tea, shares his philosophy that a change is coming, and the sum of our sustainability decisions will determine whether it arrives by design or by force.

#Sustainability #SmallSteps #BigImpact #ResponsibleBusiness
Reclaiming the Power of Small Changes
In a world obsessed with scale, it’s easy to forget that transformation begins at the smallest level. Sustainability isn’t about saving the world in one ...
sustainablebrands.com
November 12, 2025 at 6:23 PM
Yamane-Shuzo, founded by Fukunari Wakabayashi in Hanno City, Japan, brews sake as a living ecosystem — using local rice, wood, and microorganisms that bring their product (and philosophy) to life.

#Sustainability #Regeneration #CraftBrewing
How Living Things and Rice Led Us to Sake Brewing
For Fukunari Wakabayashi, sake brewing isn’t just a craft — it’s a living expression of harmony between people, nature, and place. Inspired by his gran...
sustainablebrands.com
November 12, 2025 at 6:17 PM
A new TSX 60 Social Purpose Report Card shows that nearly half of Canada’s biggest firms have now embraced a social purpose, but governance is lagging behind.

Without board-level accountability, purpose risks stalling at the level of aspiration rather than action.

#Purpose #Canada #ESG
From Words to Oversight: How Canada’s Largest Firms Measure Up on Social Purpose
Even amid pushback on ESG, expectations for companies to help solve global challenges are rising — not retreating. A new *TSX 60 Social Purpose Report Card...
sustainablebrands.com
November 10, 2025 at 6:02 PM
400-year-old confectioner Kikyoya Orii created okayu daifuku, a soft, easy-to-eat take on the classic sweet that preserves its authentic flavor.

Designing with empathy can keep traditions alive, and make them more inclusive for all generations.

#InclusiveDesign #FoodInnovation #Aging #BrandPurpose
Redesigning Traditional Japanese Sweets For An Aging Society
When it comes to living well in this aging modern world, one major challenge is dysphagia, a condition where swallowing becomes difficult due to illness or o...
sustainablebrands.com
November 10, 2025 at 5:59 PM
Leading automakers are turning end-of-life and circularity rules into innovation launchpads.

Lear’s FlexAir™ seats, made with Dow’s INFINAIR Polymers, cut weight 20% and CO₂ up to 50% — fully recyclable.

Policy + design + innovation = the new mobility growth engine.

#CircularEconomy #EV #Mobility
From Compliance to Competitive Edge: How Mobility Leaders Drive Business Growth with Design for Recyclability
For decades, automotive regulations have been viewed as hurdles to overcome. Today, leading OEMs are flipping the script — seeing evolving end-of-life and ...
sustainablebrands.com
November 8, 2025 at 5:57 PM
NoPalm Ingredients is rethinking how we produce fats altogether.

Instead of relying on land-intensive monocultures, they’re turning to microbial fermentation, using naturally occurring yeasts to create sustainable fats from agri-food side-streams.

#FoodTech #DeforestationFree #NoPalm
Microbes, Not Monocrops: How NoPalm Ingredients Is Redesigning the Future of Fats
Global demand for palm oil is growing 4% a year, threatening millions of hectares of tropical forest. But what if we could meet that demand with fermentation...
sustainablebrands.com
November 8, 2025 at 5:51 PM
Here, Shannon Houde explores how Suzanne Fallender, VP of Global Impact & Sustainability at Prologis, is navigating today's tensions through resilience, integration, and focus.

Read and learn why lasting impact depends on finding a truly sustainable pace.

#Sustainability #Leadership #ESG #Impact
Holding the Tension: How Sustainability Leaders Balance Urgency and Vision
Today’s sustainability executives operate at the fault line of competing priorities. Markets demand immediate results; the planet demands long-term commitm...
sustainablebrands.com
November 7, 2025 at 10:19 PM
By treating soil, water, and biodiversity as assets rather than inputs, Silver Fern Farms Ltd is helping thousands of farmers build resilience and unlock new value in a changing climate.

#NaturePositive #RegenerativeAgriculture #Sustainability
How One Business is Building Farmer Resilience Down Under
In New Zealand, where pastoral landscapes sustain both livelihoods and ecosystems, Silver Fern Farms is proving that valuing nature isn’t a cost of doing b...
sustainablebrands.com
November 7, 2025 at 10:12 PM
From testing new materials to refining recycling processes, partnerships such Dow has with the Association of Plastic Recyclers and researchers at the Iowa State U. Polymer and Food Protection Consortium, show that every experiment is a step closer to a circular economy. #MaterialsInnovation
Materials Science Breakthroughs & The Try, Try Again Model
If innovation had a lab soundtrack, it wouldn’t be a triumphant drumroll—it would be the quiet hum of “try again.” Dow’s research in food packaging...
sustainablebrands.com
November 5, 2025 at 11:41 PM
Precision measurement, rigorous methodology, and transparency are the backbone of credible carbon credits.

At Rebellion Energy Solutions, plugging orphan wells is a lesson in trust. Let’s raise the standard.

#MethaneAbatement #CarbonCredits #ClimateAction
Lessons in Integrity: What We Learned from Abating Methane
As carbon markets evolve, one truth is becoming clear: the credibility of climate action depends on the precision of its measurements. Through Rebellion’s ...
sustainablebrands.com
November 5, 2025 at 11:29 PM
Most employees want to act on climate but lack the structure, tools, or permission.

@envdefensefund.bsky.social's cross-functional teams turn that energy into business-aligned action.

EDF is piloting this model with companies ready to unlock the potential of their teams. Are you ready for this?
From Silos to Solutions: Unlocking Employee Power for Corporate Climate Action
What if the key to your next major climate breakthrough isn’t a new technology or policy, but the people already on your payroll? Across industries, employ...
sustainablebrands.com
November 5, 2025 at 11:22 PM
We were thrilled to host an intimate, invitation-only dinner for SB Members during #SB25SanDiego in partnership with the National Forest Foundation (NFF).

www.linkedin.com/feed/update/...
November 3, 2025 at 4:48 PM
Join the Sustainable Brands community and receive the latest industry updates, innovation insights, and real-world strategies to help your brand lead with purpose.

✔️ Emerging trends
✔️ Regulatory shifts
✔️ Stories of impact and transformation

Sign up today:
sustainablebrands.com/newsletter?u...
October 24, 2025 at 11:23 AM
Loved seeing your perspective! Here’s to carrying the spirit of #SB25SanDiego forward.
We’re heading to #SB25SanDiego!

Find us in the Exhibit Hall — come say hi 👋 and let’s talk sustainability, leadership & impact.

🔥 Don’t miss Chianti Blackmon leading the fireside chat: “Reclaiming Sustainability.”

👉 sustainablebrands.com/events/sb25

#BardGPS #LeadTheChange #SustainableBrands
October 24, 2025 at 11:17 AM
Thanks for being a part of the magic, @gpfriend.bsky.social. #SB25SanDiego
I’m heading to San Diego, CA Oct. 13–16, to speak—and maybe coach a few people—at the Sustainable Brands conference in San Diego. Join me! And use my network code spk25SB25SD to get 25% off your ticket #SB25SanDiego bit.ly/3rLpyY4
October 24, 2025 at 11:16 AM
Reposted by Sustainable Brands
At @sustainablebrands.bsky.social, our Senior Industry Relations Director, Francis Janes led a session on the state of #DEIB in Corporate America, highlighting new research. The takeaway: cutting DEIB isn’t neutral—it risks talent, reputation & trust.

🔗 www.catalyst.org/insights/202...
October 23, 2025 at 6:43 PM
This week, hundreds of sustainability, brand, and innovation leaders are coming together at #SB25SanDiego to share bold ideas, tackle urgent challenges, and accelerate the shift toward a regenerative future. ...
October 13, 2025 at 11:58 AM
Reposted by Sustainable Brands
It always starts with people. Sharing ideas leads to innovation.
October 13, 2025 at 11:52 AM
Precision and transparency in measurement are essential to ensuring the integrity of climate action.

From plugging orphan wells to developing our Certainty Policy, Rebellion Energy Solutions is advancing verifiable methodologies that strengthen trust in high-quality carbon credits.
Lessons in Integrity: What We Learned from Abating Methane
As carbon markets evolve, one truth is becoming clear: the credibility of climate action depends on the precision of its measurements. Through Rebellion’s ...
sustainablebrands.com
October 13, 2025 at 11:53 AM
What if your breakthrough isn’t a new technology or policy, but your people?

The @envdefensefund.bsky.social's new cross-functional climate activation model empowers team members from across departments to lead real climate projects aligned with core business priorities.
From Silos to Solutions: Unlocking Employee Power for Corporate Climate Action
What if the key to your next major climate breakthrough isn’t a new technology or policy, but the people already on your payroll? Across industries, employ...
sustainablebrands.com
October 13, 2025 at 11:48 AM
When ESG oversight softens, many organizations assume their risk profile has too.

In reality, weaker rules create wider blind spots, leaving companies more vulnerable to failures that damage trust, disrupt supply chains, and erase market value overnight.
The Hidden Risks of ESG Complacency
The most dangerous time for a company isn’t when regulations tighten—it’s when they ease. As ESG oversight softens, many organizations assume their ris...
sustainablebrands.com
October 13, 2025 at 11:43 AM
The next frontier is clear: to unlock purpose’s full potential and safeguard your company’s reputation, leaders must integrate purpose into risk management.

sustainablebrands.com/read/from-pu...
From Purpose to Performance: Managing Risks to Unlock Purpose’s Full Potential
Social purpose has become the north star for many companies—but too often, it floats above the messy realities of risk. Without thoughtful consideration of...
sustainablebrands.com
October 6, 2025 at 11:39 AM