Jen Clinehens: Choice Hacking
banner
choicehacking.bsky.social
Jen Clinehens: Choice Hacking
@choicehacking.bsky.social
👋I’m Jen (MS/MBA)
🧠Growing brands to $1M+ with psychology & AI
✨Work with brands like McDonald’s & Microsoft
📩 My best tips are in the newsletter: https://www.choicehacking.com/grow
Listen on Apple, Spotify, Youtube, or search "Choice Hacking" on your favorite podcast platform👇

choicehacking.simplecast.com
Choice Hacking
Learn what makes buyers tick. In the Choice Hacking podcast, host Jen Clinehens dives into the psychology and behavioral science behind the world’s greatest business successes (and a few of the bigg...
choicehacking.simplecast.com
March 27, 2025 at 6:31 PM
It's not "price + benefits = value"

It's "(price + benefits) - risk = value"

And some types of buyers weigh risk more heavily than others.
March 24, 2025 at 10:16 AM