The Strategy Files
@thestrategyfiles.bsky.social
A newsletter about history's most ambitious people in fashion, beauty, and culture.
https://thestrategyfiles.beehiiv.com
📍NYC
Views expressed are my own
https://thestrategyfiles.beehiiv.com
📍NYC
Views expressed are my own
Youthforia failed not because of cancel culture, not because of bad reviews. It failed for the same reason that every brand fails. #youthforia #makeup
August 7, 2025 at 12:11 AM
Youthforia failed not because of cancel culture, not because of bad reviews. It failed for the same reason that every brand fails. #youthforia #makeup
Ignore the yes men! Start listening to the No men. I love Law Roach; I’m gonna have to start watching project runway again #ProjectRunway #LawRoach. 
August 7, 2025 at 12:10 AM
Ignore the yes men! Start listening to the No men. I love Law Roach; I’m gonna have to start watching project runway again #ProjectRunway #LawRoach. 
July 29, 2025 at 3:23 PM
The Gilded Age: a day in the life of a society lady. #thegildedage # hbomax #history
July 29, 2025 at 1:05 PM
The Gilded Age: a day in the life of a society lady. #thegildedage # hbomax #history
Eartha Kitt is proof that you put in the work you can change your life. 
July 25, 2025 at 1:40 AM
Eartha Kitt is proof that you put in the work you can change your life. 
Old brands and pop culture.
July 25, 2025 at 1:40 AM
Old brands and pop culture.
Connie Chung versus some guy named Jim
July 25, 2025 at 1:39 AM
Connie Chung versus some guy named Jim
July 18, 2025 at 1:55 PM
The Girlboss era is alive and well
July 18, 2025 at 1:53 PM
The Girlboss era is alive and well
This might be one of the most *fascinating* founders. I’ve read about all year. The Widow Clicquot #thewidowclicquot #businesssky #femalefounders
July 7, 2025 at 4:14 AM
This might be one of the most *fascinating* founders. I’ve read about all year. The Widow Clicquot #thewidowclicquot #businesssky #femalefounders
Tennis legend Althea Gibson almost quit tennis to join the army. But thankfully, she had a friend who set her down and made her realize it was the dumbest thing she could possibly do. Who is that friend that stopped you from making dumb decisions? #strategy #ambition #altheagibson #tennis #history
May 31, 2025 at 5:56 PM
Tennis legend Althea Gibson almost quit tennis to join the army. But thankfully, she had a friend who set her down and made her realize it was the dumbest thing she could possibly do. Who is that friend that stopped you from making dumb decisions? #strategy #ambition #altheagibson #tennis #history
Althea Gibson, Josephine Baker, and Cristobal Balenciaga all understood the art of the pivot.
May 31, 2025 at 5:48 PM
Althea Gibson, Josephine Baker, and Cristobal Balenciaga all understood the art of the pivot.
May 31, 2025 at 5:45 PM
May 13, 2025 at 3:32 PM
part two: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness ##greenscreen
May 9, 2025 at 5:43 AM
part two: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness ##greenscreen
Part one: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness #greenscreen
May 6, 2025 at 10:42 PM
Part one: The Ambition of Diana Ross #dianaross #ambition #themetgala #womeninbusiness #greenscreen
7 lessons from Diana Ross: Secrets of A Sparrow #dianaross #thesupremes #motown #greenscreen #memoire #booktok #businesstok #lessons #womeninbusiness
May 5, 2025 at 7:03 PM
7 lessons from Diana Ross: Secrets of A Sparrow #dianaross #thesupremes #motown #greenscreen #memoire #booktok #businesstok #lessons #womeninbusiness
Who should I write about next ? May is for the Met Gala, so I need to choose between Anna Wintour or Dapper Dan. #fashiontok #annawintour #dapperdan #biographies #booktok #themetgala #ambition #strategy #metgala2025 #Vogue #nyc
April 20, 2025 at 5:37 PM
Who should I write about next ? May is for the Met Gala, so I need to choose between Anna Wintour or Dapper Dan. #fashiontok #annawintour #dapperdan #biographies #booktok #themetgala #ambition #strategy #metgala2025 #Vogue #nyc
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I finished at 11:10 - so about 40 minutes - not bad for a Saturday!
I finished at 11:10 - so about 40 minutes - not bad for a Saturday!
March 8, 2025 at 4:12 PM
When someone signs up through the embed, they get put into this automation, which sends them this email. The email contains a link to the subscribe form.
I finished at 11:10 - so about 40 minutes - not bad for a Saturday!
I finished at 11:10 - so about 40 minutes - not bad for a Saturday!
Thanks! I've got the embed up
March 8, 2025 at 3:50 PM
Thanks! I've got the embed up
Let's talk about the rise of Carrie Marcus Neiman, who was one of the co-founders of Neiman Marcus.
#femalefounders
#startrups #buildinginpublic
#womeninbusiness
#femalefounders
#startrups #buildinginpublic
#womeninbusiness
February 28, 2025 at 5:02 AM
Let's talk about the rise of Carrie Marcus Neiman, who was one of the co-founders of Neiman Marcus.
#femalefounders
#startrups #buildinginpublic
#womeninbusiness
#femalefounders
#startrups #buildinginpublic
#womeninbusiness
So 1978, she started her first business in the back of a rug shop in Beverly Hills. All she had was all she needed - a fax machine, a phone, a problem to solve, and a network of people who could pay to solve it.
#femalefounders #startrups #buildinginpublic #womeninbusiness
#femalefounders #startrups #buildinginpublic #womeninbusiness
February 23, 2025 at 9:37 PM
So 1978, she started her first business in the back of a rug shop in Beverly Hills. All she had was all she needed - a fax machine, a phone, a problem to solve, and a network of people who could pay to solve it.
#femalefounders #startrups #buildinginpublic #womeninbusiness
#femalefounders #startrups #buildinginpublic #womeninbusiness
Janice was born in the 1950s, one of 11 siblings, in a small North Carolina town.
When she was in 11th grade, the Supreme Court ruled that separating children in public schools on the basis of race was unconstitutional, but the schools in her town were never fully integrated.
When she was in 11th grade, the Supreme Court ruled that separating children in public schools on the basis of race was unconstitutional, but the schools in her town were never fully integrated.
February 23, 2025 at 9:32 PM
Janice was born in the 1950s, one of 11 siblings, in a small North Carolina town.
When she was in 11th grade, the Supreme Court ruled that separating children in public schools on the basis of race was unconstitutional, but the schools in her town were never fully integrated.
When she was in 11th grade, the Supreme Court ruled that separating children in public schools on the basis of race was unconstitutional, but the schools in her town were never fully integrated.
How Janice Bryant Howroyd Started A Billion Dollar Company
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#femalefounders #startrups #buildinginpublic #womeninbusiness
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#femalefounders #startrups #buildinginpublic #womeninbusiness
February 23, 2025 at 9:25 PM
How Janice Bryant Howroyd Started A Billion Dollar Company
🧵
#femalefounders #startrups #buildinginpublic #womeninbusiness
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#femalefounders #startrups #buildinginpublic #womeninbusiness