Melissa Popp ✊
@melissapopp.com
VP of Content Strategy & Innovation, RicketyRoo
Grammarly Ambassador
Speaker
Poet
Grammarly Ambassador
Speaker
Poet
Pinned
Melissa Popp ✊
@melissapopp.com
· Oct 7
Literally just stepped off stage at #WTSFest Philly after my session on AI and content.
The key takeaway: Don't let the bots order your cheesesteak. They'll always sound like tourists.
The key takeaway: Don't let the bots order your cheesesteak. They'll always sound like tourists.
By this time tomorrow, we'll have the keys to our new apartment and begin putting the hell of this last chapter at our current apartment complex behind us.
February 13, 2026 at 7:06 PM
By this time tomorrow, we'll have the keys to our new apartment and begin putting the hell of this last chapter at our current apartment complex behind us.
Reposted by Melissa Popp ✊
Happy first 5:30p sunset of 2026, Denver! We'll have 5:30p or later sunsets until Nov. 1.
And psst...we're less than a month away from 7p sunsets (March 8th)!
#COwx
And psst...we're less than a month away from 7p sunsets (March 8th)!
#COwx
February 10, 2026 at 11:55 PM
Happy first 5:30p sunset of 2026, Denver! We'll have 5:30p or later sunsets until Nov. 1.
And psst...we're less than a month away from 7p sunsets (March 8th)!
#COwx
And psst...we're less than a month away from 7p sunsets (March 8th)!
#COwx
By this time next week, I'll be neck deep in moving with the movers packing us up and getting us the frak out of this hell hole. Can't wait. The countdown is on.
February 9, 2026 at 5:49 PM
By this time next week, I'll be neck deep in moving with the movers packing us up and getting us the frak out of this hell hole. Can't wait. The countdown is on.
I'm becoming more active on Substack, finally. If you have Substack, let me know so I can follow and subscribe.
February 9, 2026 at 1:44 PM
I'm becoming more active on Substack, finally. If you have Substack, let me know so I can follow and subscribe.
I am rooting for Bad Bunny today.
February 8, 2026 at 7:54 PM
I am rooting for Bad Bunny today.
Reposted by Melissa Popp ✊
The people who say "Someday AI will buy concert tickets for you" have no idea how many weeks I spend
- staring at the seating chart
- analyzing new vs. resale
- studying price fluctuations
- estimating when the next ticket drop will happen, etc.
I will never let an AI buy concert tickets for me.
- staring at the seating chart
- analyzing new vs. resale
- studying price fluctuations
- estimating when the next ticket drop will happen, etc.
I will never let an AI buy concert tickets for me.
February 7, 2026 at 11:16 PM
The people who say "Someday AI will buy concert tickets for you" have no idea how many weeks I spend
- staring at the seating chart
- analyzing new vs. resale
- studying price fluctuations
- estimating when the next ticket drop will happen, etc.
I will never let an AI buy concert tickets for me.
- staring at the seating chart
- analyzing new vs. resale
- studying price fluctuations
- estimating when the next ticket drop will happen, etc.
I will never let an AI buy concert tickets for me.
Happy start of the Florence + the Machine Everybody Scream tour for all those who celebrate.
a woman in a red dress is standing in a field with the words therecanbedarkness.tumblr below her
ALT: a woman in a red dress is standing in a field with the words therecanbedarkness.tumblr below her
media.tenor.com
February 6, 2026 at 2:17 PM
Happy start of the Florence + the Machine Everybody Scream tour for all those who celebrate.
Re-reading This Is How You Lose the Time War and realizing it's a content marketing playbook.
Each letter: written to one person, not an audience. Specific. Brief. Earns its emotion without a warm-up. Builds trust through pattern, not a single moment.
Each letter: written to one person, not an audience. Specific. Brief. Earns its emotion without a warm-up. Builds trust through pattern, not a single moment.
February 4, 2026 at 2:03 PM
Re-reading This Is How You Lose the Time War and realizing it's a content marketing playbook.
Each letter: written to one person, not an audience. Specific. Brief. Earns its emotion without a warm-up. Builds trust through pattern, not a single moment.
Each letter: written to one person, not an audience. Specific. Brief. Earns its emotion without a warm-up. Builds trust through pattern, not a single moment.
Don't forget your mammogram, ladies. Early detection saves lives.
February 4, 2026 at 12:57 AM
Don't forget your mammogram, ladies. Early detection saves lives.
I wonder how long until they bring Iger back.
JUST IN: Disney announced the succession plan Tuesday morning, ending years of speculation about who would take the place of Iger, 74, atop one of the world’s biggest entertainment companies. https://cnn.it/4agjN7B
February 3, 2026 at 2:02 PM
I wonder how long until they bring Iger back.
Nothing like trying to plan a move in 2 weeks without being able to pack beforehand. These next few weeks are going to be super fun. /sarcasm
February 2, 2026 at 4:44 PM
Nothing like trying to plan a move in 2 weeks without being able to pack beforehand. These next few weeks are going to be super fun. /sarcasm
I tried to track my sleep with my smartwatch and it kept telling me I was dying every night.
Millions of people rely on wearable devices to monitor how well they're sleeping.
Sleep-tracking devices have limits. Experts want users to know what they are
Millions of people rely on wearable devices to monitor how well they're sleeping. Sleep trackers don’t necessarily measure sleep directly but instead infer states of slumber from signals like heart rate and movement.
bit.ly
January 31, 2026 at 3:08 PM
I tried to track my sleep with my smartwatch and it kept telling me I was dying every night.
Reposted by Melissa Popp ✊
This is how you raise a son who can't take care of himself, believes everyone else exists to serve him (especially women), and has zero responsibility for his own actions. So, spitting image of his dad, basically.
Melania Trump on Barron, who is 19 years old: "You need to be there for a child nonstop, especially at that age that Barron is"
January 29, 2026 at 3:17 PM
This is how you raise a son who can't take care of himself, believes everyone else exists to serve him (especially women), and has zero responsibility for his own actions. So, spitting image of his dad, basically.
Regular people are starting to trust AI like it's a confident expert.
Marketers don't. We've seen how it actually works: it can hallucinate, flatten nuance, and sound 100% sure while being wrong.
That gap is going to create a long-term trust problem.
Marketers don't. We've seen how it actually works: it can hallucinate, flatten nuance, and sound 100% sure while being wrong.
That gap is going to create a long-term trust problem.
January 28, 2026 at 2:03 PM
Regular people are starting to trust AI like it's a confident expert.
Marketers don't. We've seen how it actually works: it can hallucinate, flatten nuance, and sound 100% sure while being wrong.
That gap is going to create a long-term trust problem.
Marketers don't. We've seen how it actually works: it can hallucinate, flatten nuance, and sound 100% sure while being wrong.
That gap is going to create a long-term trust problem.
Reposted by Melissa Popp ✊
“Delve”? “Ever-evolving”? 3 em dashes? AI wrote that.
@melissapopp.com joins @page2podcast.bsky.social to talk slop detection, semantic triples, and how to build content that actually sounds like you.
youtu.be/k-IacIJdxM8
#ContentStrategy #AIwriting #RicketyRoo #Page2Podcast
@melissapopp.com joins @page2podcast.bsky.social to talk slop detection, semantic triples, and how to build content that actually sounds like you.
youtu.be/k-IacIJdxM8
#ContentStrategy #AIwriting #RicketyRoo #Page2Podcast
🧩 Inside Melissa Popp’s Multi-LLM AI Workflow for Powerful Content Strategy
YouTube video by The Page 2 Podcast
youtu.be
January 26, 2026 at 1:37 PM
“Delve”? “Ever-evolving”? 3 em dashes? AI wrote that.
@melissapopp.com joins @page2podcast.bsky.social to talk slop detection, semantic triples, and how to build content that actually sounds like you.
youtu.be/k-IacIJdxM8
#ContentStrategy #AIwriting #RicketyRoo #Page2Podcast
@melissapopp.com joins @page2podcast.bsky.social to talk slop detection, semantic triples, and how to build content that actually sounds like you.
youtu.be/k-IacIJdxM8
#ContentStrategy #AIwriting #RicketyRoo #Page2Podcast
AI didn't break content. It just exposed it.
On this episode of the Page 2 Podcast, I share my real workflow, the questions that uncover a brand's actual voice, and why "more" has never been the goal.
This is about working with intention, even at scale.
www.youtube.com/watch?v=k-Ia...
On this episode of the Page 2 Podcast, I share my real workflow, the questions that uncover a brand's actual voice, and why "more" has never been the goal.
This is about working with intention, even at scale.
www.youtube.com/watch?v=k-Ia...
🧩 Inside Melissa Popp’s Multi-LLM AI Workflow for Powerful Content Strategy
https://page2pod.com - What if your content didn’t just rank — it resonated? In this episode, Melissa Popp reveals her exact AI-powered workflow for creating content that’s strategic, scalable, and…
www.youtube.com
January 26, 2026 at 4:21 PM
AI didn't break content. It just exposed it.
On this episode of the Page 2 Podcast, I share my real workflow, the questions that uncover a brand's actual voice, and why "more" has never been the goal.
This is about working with intention, even at scale.
www.youtube.com/watch?v=k-Ia...
On this episode of the Page 2 Podcast, I share my real workflow, the questions that uncover a brand's actual voice, and why "more" has never been the goal.
This is about working with intention, even at scale.
www.youtube.com/watch?v=k-Ia...
Why yes I bought this.
January 25, 2026 at 6:31 PM
Why yes I bought this.
Reposted by Melissa Popp ✊
If you live in the Denver Metro area and have access to a 3D printer, please DM me
January 24, 2026 at 10:06 PM
If you live in the Denver Metro area and have access to a 3D printer, please DM me
Reposted by Melissa Popp ✊
"look to the helpers"
THEY'RE MURDERING THE HELPERS
THEY'RE MURDERING THE HELPERS
January 24, 2026 at 9:12 PM
"look to the helpers"
THEY'RE MURDERING THE HELPERS
THEY'RE MURDERING THE HELPERS
Reposted by Melissa Popp ✊
This is courage. Looking a masked, government fascist dead in the eye, face to face, knowing full well that your life is on the line.
If elected officials had 1/10th of Alex Pretti's resolve, we would have far fewer troubles.
If elected officials had 1/10th of Alex Pretti's resolve, we would have far fewer troubles.
January 24, 2026 at 7:56 PM
This is courage. Looking a masked, government fascist dead in the eye, face to face, knowing full well that your life is on the line.
If elected officials had 1/10th of Alex Pretti's resolve, we would have far fewer troubles.
If elected officials had 1/10th of Alex Pretti's resolve, we would have far fewer troubles.
Who is using a Roomba or something similar and likes the one they have? Any recommendations?
January 24, 2026 at 2:48 PM
Who is using a Roomba or something similar and likes the one they have? Any recommendations?
What's the best thing non-marketing-related you've read this week?
January 23, 2026 at 4:03 PM
What's the best thing non-marketing-related you've read this week?
Writing poetry again is changing how I see content and UX.
Users don't experience "features" or "funnels." They experience relief, confusion, trust, friction, shame, and delight.
Poetry trains the same skill: naming the feeling precisely, then earning it with words.
Users don't experience "features" or "funnels." They experience relief, confusion, trust, friction, shame, and delight.
Poetry trains the same skill: naming the feeling precisely, then earning it with words.
January 21, 2026 at 2:03 PM
Writing poetry again is changing how I see content and UX.
Users don't experience "features" or "funnels." They experience relief, confusion, trust, friction, shame, and delight.
Poetry trains the same skill: naming the feeling precisely, then earning it with words.
Users don't experience "features" or "funnels." They experience relief, confusion, trust, friction, shame, and delight.
Poetry trains the same skill: naming the feeling precisely, then earning it with words.
Reposted by Melissa Popp ✊
If you're a soldier in the 11th Airborne Division being ordered to prep for deployment to Minnesota or Greenland, remember that you have the right to apply for conscientious objector status.
Call the GI Bill Rights hotline: 1-877-447-4487
Call the GI Bill Rights hotline: 1-877-447-4487
January 19, 2026 at 7:23 PM
If you're a soldier in the 11th Airborne Division being ordered to prep for deployment to Minnesota or Greenland, remember that you have the right to apply for conscientious objector status.
Call the GI Bill Rights hotline: 1-877-447-4487
Call the GI Bill Rights hotline: 1-877-447-4487
Who is paying for Claude Max? The $100 or $200/month plan? Is it worth it? Are you hitting capacity at either level? I really want to use Opus 4.5 more but trying to determine if my usage makes the spend worth it.
January 20, 2026 at 2:21 PM
Who is paying for Claude Max? The $100 or $200/month plan? Is it worth it? Are you hitting capacity at either level? I really want to use Opus 4.5 more but trying to determine if my usage makes the spend worth it.