UNESDA Soft Drinks Europe
@unesda.bsky.social
Established in 1958, UNESDA is a Brussels-based association representing corporates and national soft drinks associations. We're here to listen, learn & share. Visit our website: https://unesda.eu/
This week UNESDA responded to the European Commission’s Call for Evidence on the upcoming Communication on Better Regulation.
Our message is clear: if Europe wants to remain competitive, it needs a regulatory framework that is coherent, predictable and grounded in evidence.
Our message is clear: if Europe wants to remain competitive, it needs a regulatory framework that is coherent, predictable and grounded in evidence.
February 6, 2026 at 7:38 AM
This week UNESDA responded to the European Commission’s Call for Evidence on the upcoming Communication on Better Regulation.
Our message is clear: if Europe wants to remain competitive, it needs a regulatory framework that is coherent, predictable and grounded in evidence.
Our message is clear: if Europe wants to remain competitive, it needs a regulatory framework that is coherent, predictable and grounded in evidence.
In Rome this week? Follow our colleague Alessia Montillo’s lead and join the PETCORE EUROPE Conference!
February 5, 2026 at 8:29 AM
In Rome this week? Follow our colleague Alessia Montillo’s lead and join the PETCORE EUROPE Conference!
Making further progress only happens with clear goals.
Here are this year’s key priorities we at UNESDA are focusing on to continue driving innovation, advancing environmental sustainability and supporting balanced diets across Europe:
Here are this year’s key priorities we at UNESDA are focusing on to continue driving innovation, advancing environmental sustainability and supporting balanced diets across Europe:
February 3, 2026 at 7:59 AM
Making further progress only happens with clear goals.
Here are this year’s key priorities we at UNESDA are focusing on to continue driving innovation, advancing environmental sustainability and supporting balanced diets across Europe:
Here are this year’s key priorities we at UNESDA are focusing on to continue driving innovation, advancing environmental sustainability and supporting balanced diets across Europe:
Nothing beats a local story to demonstrate how our sector matters to Europe’s economy and communities.
🎥 Watch the video snippet below from Merlin’s Beverages, a soft drinks company that is creating hundreds of jobs and driving sustainable growth across Romania
🎥 Watch the video snippet below from Merlin’s Beverages, a soft drinks company that is creating hundreds of jobs and driving sustainable growth across Romania
February 2, 2026 at 7:41 AM
Nothing beats a local story to demonstrate how our sector matters to Europe’s economy and communities.
🎥 Watch the video snippet below from Merlin’s Beverages, a soft drinks company that is creating hundreds of jobs and driving sustainable growth across Romania
🎥 Watch the video snippet below from Merlin’s Beverages, a soft drinks company that is creating hundreds of jobs and driving sustainable growth across Romania
💡 UNESDA #FridayTip
It has been one month since Cyprus took over the Presidency of the Council of the EU.
Feeling tempted to listen to some Cypriot songs?
🎶 Put the sound on and enjoy! 👇
open.spotify.com/playlist/2NB...
It has been one month since Cyprus took over the Presidency of the Council of the EU.
Feeling tempted to listen to some Cypriot songs?
🎶 Put the sound on and enjoy! 👇
open.spotify.com/playlist/2NB...
January 30, 2026 at 8:05 AM
💡 UNESDA #FridayTip
It has been one month since Cyprus took over the Presidency of the Council of the EU.
Feeling tempted to listen to some Cypriot songs?
🎶 Put the sound on and enjoy! 👇
open.spotify.com/playlist/2NB...
It has been one month since Cyprus took over the Presidency of the Council of the EU.
Feeling tempted to listen to some Cypriot songs?
🎶 Put the sound on and enjoy! 👇
open.spotify.com/playlist/2NB...
We are at the FoodDrinkEurope event on water resilience in the European Parliament!
Our colleagues Delphine Close and Alessia Montillo are following the discussions on how the European food and drink industry is taking action to address water challenges and what is needed to drive further progress.
Our colleagues Delphine Close and Alessia Montillo are following the discussions on how the European food and drink industry is taking action to address water challenges and what is needed to drive further progress.
January 28, 2026 at 1:13 PM
We are at the FoodDrinkEurope event on water resilience in the European Parliament!
Our colleagues Delphine Close and Alessia Montillo are following the discussions on how the European food and drink industry is taking action to address water challenges and what is needed to drive further progress.
Our colleagues Delphine Close and Alessia Montillo are following the discussions on how the European food and drink industry is taking action to address water challenges and what is needed to drive further progress.
Ever heard of Roma? This company has been producing refreshing soft drinks in Norway for over 100 years, generating jobs and supporting the country’s sustainable growth.
🎥 Watch the video snippet below to find out how Roma is strengthening Norway’s competitiveness.
👉 unesda.eu/our-industry...
🎥 Watch the video snippet below to find out how Roma is strengthening Norway’s competitiveness.
👉 unesda.eu/our-industry...
January 27, 2026 at 7:53 AM
Ever heard of Roma? This company has been producing refreshing soft drinks in Norway for over 100 years, generating jobs and supporting the country’s sustainable growth.
🎥 Watch the video snippet below to find out how Roma is strengthening Norway’s competitiveness.
👉 unesda.eu/our-industry...
🎥 Watch the video snippet below to find out how Roma is strengthening Norway’s competitiveness.
👉 unesda.eu/our-industry...
💡 UNESDA #FridayTip
Get ready for some of the most exciting architecture openings and events of the year!
Psst... Two of them are happening in Belgium. 😉
🔎 Find out where
👉 traveltomorrow.com/the-most-exc...
Get ready for some of the most exciting architecture openings and events of the year!
Psst... Two of them are happening in Belgium. 😉
🔎 Find out where
👉 traveltomorrow.com/the-most-exc...
January 23, 2026 at 8:37 AM
💡 UNESDA #FridayTip
Get ready for some of the most exciting architecture openings and events of the year!
Psst... Two of them are happening in Belgium. 😉
🔎 Find out where
👉 traveltomorrow.com/the-most-exc...
Get ready for some of the most exciting architecture openings and events of the year!
Psst... Two of them are happening in Belgium. 😉
🔎 Find out where
👉 traveltomorrow.com/the-most-exc...
New face in the UNESDA team! 😃
Say hello to Alessia Montillo, who will be supporting our team and covering for our Senior Public Affairs Manager, Delphine Close, during her maternity leave from mid-February to July. You can reach out to Alessia at [email protected]
Say hello to Alessia Montillo, who will be supporting our team and covering for our Senior Public Affairs Manager, Delphine Close, during her maternity leave from mid-February to July. You can reach out to Alessia at [email protected]
January 23, 2026 at 7:41 AM
New face in the UNESDA team! 😃
Say hello to Alessia Montillo, who will be supporting our team and covering for our Senior Public Affairs Manager, Delphine Close, during her maternity leave from mid-February to July. You can reach out to Alessia at [email protected]
Say hello to Alessia Montillo, who will be supporting our team and covering for our Senior Public Affairs Manager, Delphine Close, during her maternity leave from mid-February to July. You can reach out to Alessia at [email protected]
We will be there next week!
FoodDrinkEurope will organise an event on #WaterResilience in the European Parliament in Brussels, co-hosted by MEP Michal Wiezik and MEP Thomas Bajada.
🗓️ 28 January
🕐 13:00-15:00 CET
📌 Room 5G1, European Parliament, Brussels
✍️ www.fooddrinkeurope.eu/event/water-...
FoodDrinkEurope will organise an event on #WaterResilience in the European Parliament in Brussels, co-hosted by MEP Michal Wiezik and MEP Thomas Bajada.
🗓️ 28 January
🕐 13:00-15:00 CET
📌 Room 5G1, European Parliament, Brussels
✍️ www.fooddrinkeurope.eu/event/water-...
January 22, 2026 at 7:53 AM
We will be there next week!
FoodDrinkEurope will organise an event on #WaterResilience in the European Parliament in Brussels, co-hosted by MEP Michal Wiezik and MEP Thomas Bajada.
🗓️ 28 January
🕐 13:00-15:00 CET
📌 Room 5G1, European Parliament, Brussels
✍️ www.fooddrinkeurope.eu/event/water-...
FoodDrinkEurope will organise an event on #WaterResilience in the European Parliament in Brussels, co-hosted by MEP Michal Wiezik and MEP Thomas Bajada.
🗓️ 28 January
🕐 13:00-15:00 CET
📌 Room 5G1, European Parliament, Brussels
✍️ www.fooddrinkeurope.eu/event/water-...
It’s almost time for the Annual PETCORE Europe Conference and we won’t miss it!
Our colleague Alessia Montillo will follow the discussions on the impact of regulatory and legislative developments on the PET value chain & how the PET packaging & recycling industry keeps driving #circularity forward.
Our colleague Alessia Montillo will follow the discussions on the impact of regulatory and legislative developments on the PET value chain & how the PET packaging & recycling industry keeps driving #circularity forward.
January 20, 2026 at 8:01 AM
It’s almost time for the Annual PETCORE Europe Conference and we won’t miss it!
Our colleague Alessia Montillo will follow the discussions on the impact of regulatory and legislative developments on the PET value chain & how the PET packaging & recycling industry keeps driving #circularity forward.
Our colleague Alessia Montillo will follow the discussions on the impact of regulatory and legislative developments on the PET value chain & how the PET packaging & recycling industry keeps driving #circularity forward.
Many of you have probably set new intentions for this year. And what about us?
For our sector, there is one resolution that stands firm every year: continuing innovating for our consumers and the environment.
For our sector, there is one resolution that stands firm every year: continuing innovating for our consumers and the environment.
January 19, 2026 at 7:36 AM
Many of you have probably set new intentions for this year. And what about us?
For our sector, there is one resolution that stands firm every year: continuing innovating for our consumers and the environment.
For our sector, there is one resolution that stands firm every year: continuing innovating for our consumers and the environment.
💡 UNESDA #FridayTip
Tomorrow is International Mentoring Day. Ever tried mentoring? Why not see for yourself how impactful it can be?
📽️ Watch this story 👉 www.youtube.com/watch?v=Atme...
Tomorrow is International Mentoring Day. Ever tried mentoring? Why not see for yourself how impactful it can be?
📽️ Watch this story 👉 www.youtube.com/watch?v=Atme...
January 16, 2026 at 12:13 PM
💡 UNESDA #FridayTip
Tomorrow is International Mentoring Day. Ever tried mentoring? Why not see for yourself how impactful it can be?
📽️ Watch this story 👉 www.youtube.com/watch?v=Atme...
Tomorrow is International Mentoring Day. Ever tried mentoring? Why not see for yourself how impactful it can be?
📽️ Watch this story 👉 www.youtube.com/watch?v=Atme...
We warmly congratulate Andy Bagnall on his appointment as Director General of our British member association, the British soft drinks association. 👏
We at UNESDA are looking forward to working closely together.
👉 www.britishsoftdrinks.com/articles/bsd...
We at UNESDA are looking forward to working closely together.
👉 www.britishsoftdrinks.com/articles/bsd...
Learn More about BSDA
www.britishsoftdrinks.com
January 16, 2026 at 7:39 AM
We warmly congratulate Andy Bagnall on his appointment as Director General of our British member association, the British soft drinks association. 👏
We at UNESDA are looking forward to working closely together.
👉 www.britishsoftdrinks.com/articles/bsd...
We at UNESDA are looking forward to working closely together.
👉 www.britishsoftdrinks.com/articles/bsd...
If you have not read our latest article on @euronews.com yet... Wait, why not?! 😉
We are breaking down for you the top three facts that explain why our sector matters to Europe’s economy and citizens.
🔎 Find out more in the article
👉 www.euronews.com/business/202...
#OurSectorMatters
We are breaking down for you the top three facts that explain why our sector matters to Europe’s economy and citizens.
🔎 Find out more in the article
👉 www.euronews.com/business/202...
#OurSectorMatters
January 14, 2026 at 7:57 AM
If you have not read our latest article on @euronews.com yet... Wait, why not?! 😉
We are breaking down for you the top three facts that explain why our sector matters to Europe’s economy and citizens.
🔎 Find out more in the article
👉 www.euronews.com/business/202...
#OurSectorMatters
We are breaking down for you the top three facts that explain why our sector matters to Europe’s economy and citizens.
🔎 Find out more in the article
👉 www.euronews.com/business/202...
#OurSectorMatters
📢 There is still time for all stakeholders in the PET bottle value chain to provide feedback to the industry-wide consultation on the Design for Circularity (DfC) guidelines for PET bottles. 𝐋𝐚𝐮𝐧𝐜𝐡𝐞𝐝 𝐛𝐲 𝐭𝐡𝐞 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐏𝐄𝐓 𝐁𝐨𝐭𝐭𝐥𝐞 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 (𝐄𝐏𝐁𝐏), 𝐭𝐡𝐢𝐬 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐨𝐩𝐞𝐧 𝐮𝐧𝐭𝐢𝐥 𝐓𝐡𝐮𝐫𝐬𝐝𝐚𝐲, 15 𝐅𝐞𝐛𝐫𝐮𝐚𝐫𝐲.
January 13, 2026 at 7:34 AM
📢 There is still time for all stakeholders in the PET bottle value chain to provide feedback to the industry-wide consultation on the Design for Circularity (DfC) guidelines for PET bottles. 𝐋𝐚𝐮𝐧𝐜𝐡𝐞𝐝 𝐛𝐲 𝐭𝐡𝐞 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐏𝐄𝐓 𝐁𝐨𝐭𝐭𝐥𝐞 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 (𝐄𝐏𝐁𝐏), 𝐭𝐡𝐢𝐬 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐨𝐩𝐞𝐧 𝐮𝐧𝐭𝐢𝐥 𝐓𝐡𝐮𝐫𝐬𝐝𝐚𝐲, 15 𝐅𝐞𝐛𝐫𝐮𝐚𝐫𝐲.
New school term underway, same strong commitment to our school policies!
Our sector will keep delivering on our school commitment to supporting balanced diets from an early age:
🔹 We do NOT sell our #SoftDrinks in EU primary schools (through direct distribution)
Our sector will keep delivering on our school commitment to supporting balanced diets from an early age:
🔹 We do NOT sell our #SoftDrinks in EU primary schools (through direct distribution)
January 12, 2026 at 7:48 AM
New school term underway, same strong commitment to our school policies!
Our sector will keep delivering on our school commitment to supporting balanced diets from an early age:
🔹 We do NOT sell our #SoftDrinks in EU primary schools (through direct distribution)
Our sector will keep delivering on our school commitment to supporting balanced diets from an early age:
🔹 We do NOT sell our #SoftDrinks in EU primary schools (through direct distribution)
💡 UNESDA #FridayTip
New year, new goals!
Many of us often make New Year’s resolutions but have you ever wondered where this tradition actually comes from?
Just a small hint: It all started 4,000 years ago!
🔎 Find out the story
👉 traveltomorrow.com/the-history-...
New year, new goals!
Many of us often make New Year’s resolutions but have you ever wondered where this tradition actually comes from?
Just a small hint: It all started 4,000 years ago!
🔎 Find out the story
👉 traveltomorrow.com/the-history-...
January 9, 2026 at 7:31 AM
💡 UNESDA #FridayTip
New year, new goals!
Many of us often make New Year’s resolutions but have you ever wondered where this tradition actually comes from?
Just a small hint: It all started 4,000 years ago!
🔎 Find out the story
👉 traveltomorrow.com/the-history-...
New year, new goals!
Many of us often make New Year’s resolutions but have you ever wondered where this tradition actually comes from?
Just a small hint: It all started 4,000 years ago!
🔎 Find out the story
👉 traveltomorrow.com/the-history-...
Missed the video message from our President, Andy McMillin? No worries!
📽️ Watch now to hear Andy’s thoughts on what the EU should prioritise and take action on this year
👉 www.youtube.com/watch?v=tVxf...
#OurSectorMatters
📽️ Watch now to hear Andy’s thoughts on what the EU should prioritise and take action on this year
👉 www.youtube.com/watch?v=tVxf...
#OurSectorMatters
The EU should make 2026 the year of action: Year-end message from Andy McMillin, President of UNESDA
YouTube video by UNESDA - Soft Drinks Europe
www.youtube.com
January 8, 2026 at 8:11 AM
Missed the video message from our President, Andy McMillin? No worries!
📽️ Watch now to hear Andy’s thoughts on what the EU should prioritise and take action on this year
👉 www.youtube.com/watch?v=tVxf...
#OurSectorMatters
📽️ Watch now to hear Andy’s thoughts on what the EU should prioritise and take action on this year
👉 www.youtube.com/watch?v=tVxf...
#OurSectorMatters
2026 is here and it is the year for the EU to turn ambition into action and deliver, so the European food and drink industry can continue driving #jobs, #innovation and sustainable #growth.
January 6, 2026 at 7:40 AM
2026 is here and it is the year for the EU to turn ambition into action and deliver, so the European food and drink industry can continue driving #jobs, #innovation and sustainable #growth.
Happy New Year, everyone! 🥳
And let’s give a warm welcome to Cyprus as it takes over the six-month Presidency of the Council of the European Union.
🤝 UNESDA Soft Drinks Europe looks forward to collaborating with the @cy2026eu.bsky.social
to drive a more competitive and innovative Europe.
And let’s give a warm welcome to Cyprus as it takes over the six-month Presidency of the Council of the European Union.
🤝 UNESDA Soft Drinks Europe looks forward to collaborating with the @cy2026eu.bsky.social
to drive a more competitive and innovative Europe.
The countdown is over. ✨
A new year begins, and so does our Presidency!
Wishing everyone a bright, prosperous and inspiring New Year.
#CY2026EU #TeamCyprus2026
A new year begins, and so does our Presidency!
Wishing everyone a bright, prosperous and inspiring New Year.
#CY2026EU #TeamCyprus2026
January 1, 2026 at 8:58 AM
Happy New Year, everyone! 🥳
And let’s give a warm welcome to Cyprus as it takes over the six-month Presidency of the Council of the European Union.
🤝 UNESDA Soft Drinks Europe looks forward to collaborating with the @cy2026eu.bsky.social
to drive a more competitive and innovative Europe.
And let’s give a warm welcome to Cyprus as it takes over the six-month Presidency of the Council of the European Union.
🤝 UNESDA Soft Drinks Europe looks forward to collaborating with the @cy2026eu.bsky.social
to drive a more competitive and innovative Europe.
🎄 All of us at UNESDA send our warmest wishes for a happy holiday season with your loved ones and a bright start to the new year.
Thank you for being part of our journey in 2025! We look forward to reconnecting with you in January. 🙂
Thank you for being part of our journey in 2025! We look forward to reconnecting with you in January. 🙂
December 24, 2025 at 7:42 AM
🎄 All of us at UNESDA send our warmest wishes for a happy holiday season with your loved ones and a bright start to the new year.
Thank you for being part of our journey in 2025! We look forward to reconnecting with you in January. 🙂
Thank you for being part of our journey in 2025! We look forward to reconnecting with you in January. 🙂
What do you need to know about some of Coca-Cola Europacific Partners' most exciting #innovations from 2025?
🔎 Unwrap the latest edition of its newsletter The Ideas Department 👉 www.linkedin.com/pulse/2025-y...
🔎 Unwrap the latest edition of its newsletter The Ideas Department 👉 www.linkedin.com/pulse/2025-y...
December 23, 2025 at 7:50 AM
What do you need to know about some of Coca-Cola Europacific Partners' most exciting #innovations from 2025?
🔎 Unwrap the latest edition of its newsletter The Ideas Department 👉 www.linkedin.com/pulse/2025-y...
🔎 Unwrap the latest edition of its newsletter The Ideas Department 👉 www.linkedin.com/pulse/2025-y...
There is only one thing better than preparing and enjoying Christmas #food. Doing it all safely without #FoodWaste.
It is possible, and it starts with understanding #DateMarking, so you know what these dates really mean:
It is possible, and it starts with understanding #DateMarking, so you know what these dates really mean:
December 22, 2025 at 8:00 AM
There is only one thing better than preparing and enjoying Christmas #food. Doing it all safely without #FoodWaste.
It is possible, and it starts with understanding #DateMarking, so you know what these dates really mean:
It is possible, and it starts with understanding #DateMarking, so you know what these dates really mean:
💡 UNESDA #FridayTip
🎄 Christmas is coming!
🎄 Not everyone celebrates it the same way. Discover 30 festive traditions from around the world
👉 time.com/7202959/uniq...
🎄 Christmas is coming!
🎄 Not everyone celebrates it the same way. Discover 30 festive traditions from around the world
👉 time.com/7202959/uniq...
December 19, 2025 at 7:57 AM
💡 UNESDA #FridayTip
🎄 Christmas is coming!
🎄 Not everyone celebrates it the same way. Discover 30 festive traditions from around the world
👉 time.com/7202959/uniq...
🎄 Christmas is coming!
🎄 Not everyone celebrates it the same way. Discover 30 festive traditions from around the world
👉 time.com/7202959/uniq...