Matt Banker
@mattbanker.bsky.social
Marketing for accounting firms
Arsenal Football Club
Minnesota politics and culture
Arsenal Football Club
Minnesota politics and culture
Reposted by Matt Banker
Who has made this 🤣
December 7, 2025 at 1:49 PM
Who has made this 🤣
The business you run should match who you are.
Isaac Smith explains how paying attention to what energizes you (and what doesn’t) helps you build a healthier team and a better firm.
Full episode: bio.site/mktgaf
Isaac Smith explains how paying attention to what energizes you (and what doesn’t) helps you build a healthier team and a better firm.
Full episode: bio.site/mktgaf
December 6, 2025 at 5:38 AM
The business you run should match who you are.
Isaac Smith explains how paying attention to what energizes you (and what doesn’t) helps you build a healthier team and a better firm.
Full episode: bio.site/mktgaf
Isaac Smith explains how paying attention to what energizes you (and what doesn’t) helps you build a healthier team and a better firm.
Full episode: bio.site/mktgaf
Founder business fit matters more than people admit.
Isaac Smith shares why he left e-commerce, how team conversations revealed what actually energized him, and why choosing the right business model changes everything.
More in the episode: bio.site/mktgaf
Isaac Smith shares why he left e-commerce, how team conversations revealed what actually energized him, and why choosing the right business model changes everything.
More in the episode: bio.site/mktgaf
December 5, 2025 at 12:01 AM
Founder business fit matters more than people admit.
Isaac Smith shares why he left e-commerce, how team conversations revealed what actually energized him, and why choosing the right business model changes everything.
More in the episode: bio.site/mktgaf
Isaac Smith shares why he left e-commerce, how team conversations revealed what actually energized him, and why choosing the right business model changes everything.
More in the episode: bio.site/mktgaf
Hate writing but want to stay top-of-mind with clients?
Isaac Smith shares a simple walk > dictate > refine AI workflow that helps firm owners publish better newsletters without spending hours writing.
Listen here: bio.site/mktgaf
Isaac Smith shares a simple walk > dictate > refine AI workflow that helps firm owners publish better newsletters without spending hours writing.
Listen here: bio.site/mktgaf
December 4, 2025 at 12:01 AM
Hate writing but want to stay top-of-mind with clients?
Isaac Smith shares a simple walk > dictate > refine AI workflow that helps firm owners publish better newsletters without spending hours writing.
Listen here: bio.site/mktgaf
Isaac Smith shares a simple walk > dictate > refine AI workflow that helps firm owners publish better newsletters without spending hours writing.
Listen here: bio.site/mktgaf
You don’t need more 1:1 calls.
You need a smarter way to stay present with clients.
Isaac Smith breaks down why firm owners should shift to “one-to-many” communication and how a simple AI-powered writing workflow makes newsletters doable (even if you hate writing).
Watch: bio.site/mktgaf
You need a smarter way to stay present with clients.
Isaac Smith breaks down why firm owners should shift to “one-to-many” communication and how a simple AI-powered writing workflow makes newsletters doable (even if you hate writing).
Watch: bio.site/mktgaf
December 3, 2025 at 12:02 AM
You don’t need more 1:1 calls.
You need a smarter way to stay present with clients.
Isaac Smith breaks down why firm owners should shift to “one-to-many” communication and how a simple AI-powered writing workflow makes newsletters doable (even if you hate writing).
Watch: bio.site/mktgaf
You need a smarter way to stay present with clients.
Isaac Smith breaks down why firm owners should shift to “one-to-many” communication and how a simple AI-powered writing workflow makes newsletters doable (even if you hate writing).
Watch: bio.site/mktgaf
Hiring, culture, and content that scales.
Isaac Smith breaks down founder–business fit, why careers pages should sell the opportunity, and how to use AI to write better newsletters in less time.
Full episode: bio.site/mktgaf
Isaac Smith breaks down founder–business fit, why careers pages should sell the opportunity, and how to use AI to write better newsletters in less time.
Full episode: bio.site/mktgaf
December 2, 2025 at 12:03 AM
Hiring, culture, and content that scales.
Isaac Smith breaks down founder–business fit, why careers pages should sell the opportunity, and how to use AI to write better newsletters in less time.
Full episode: bio.site/mktgaf
Isaac Smith breaks down founder–business fit, why careers pages should sell the opportunity, and how to use AI to write better newsletters in less time.
Full episode: bio.site/mktgaf
The value of AI is bigger than automation. It’s the efficiency boost your team gets when they know how to use it.
Find out how Mike Libbey used it to grow his firm: bio.site/mktgaf
Find out how Mike Libbey used it to grow his firm: bio.site/mktgaf
November 29, 2025 at 12:02 AM
The value of AI is bigger than automation. It’s the efficiency boost your team gets when they know how to use it.
Find out how Mike Libbey used it to grow his firm: bio.site/mktgaf
Find out how Mike Libbey used it to grow his firm: bio.site/mktgaf
AI isn’t replacing your team… it’s enhancing them.
The real unlock is learning what to ask and where to apply it.
More in this week’s episode: bio.site/mktgaf
The real unlock is learning what to ask and where to apply it.
More in this week’s episode: bio.site/mktgaf
November 28, 2025 at 12:02 AM
AI isn’t replacing your team… it’s enhancing them.
The real unlock is learning what to ask and where to apply it.
More in this week’s episode: bio.site/mktgaf
The real unlock is learning what to ask and where to apply it.
More in this week’s episode: bio.site/mktgaf
Don’t let capacity stunt your firm’s growth. Make your first hire.
Want to learn how Mike Libbey did it? Listen here: bio.site/mktgaf
Want to learn how Mike Libbey did it? Listen here: bio.site/mktgaf
November 27, 2025 at 12:01 AM
Don’t let capacity stunt your firm’s growth. Make your first hire.
Want to learn how Mike Libbey did it? Listen here: bio.site/mktgaf
Want to learn how Mike Libbey did it? Listen here: bio.site/mktgaf
Hiring the first team member is the unlock.
Free yourself to network, get visibility, attract new clients, and have the “good problem.”
More in this week’s episode: bio.site/mktgaf
Free yourself to network, get visibility, attract new clients, and have the “good problem.”
More in this week’s episode: bio.site/mktgaf
November 26, 2025 at 12:01 AM
Hiring the first team member is the unlock.
Free yourself to network, get visibility, attract new clients, and have the “good problem.”
More in this week’s episode: bio.site/mktgaf
Free yourself to network, get visibility, attract new clients, and have the “good problem.”
More in this week’s episode: bio.site/mktgaf
YBL grew from a family firm to a 35-person virtual team by delegating early, documenting SOPs, and hiring the right first admin. Add in a rebrand, paid discovery, EOS, and a tight tech stack — and you’ve got a real growth engine.
Watch/listen to their story: bio.site/mktgaf
Watch/listen to their story: bio.site/mktgaf
November 25, 2025 at 12:02 AM
YBL grew from a family firm to a 35-person virtual team by delegating early, documenting SOPs, and hiring the right first admin. Add in a rebrand, paid discovery, EOS, and a tight tech stack — and you’ve got a real growth engine.
Watch/listen to their story: bio.site/mktgaf
Watch/listen to their story: bio.site/mktgaf
You know what would be awesome to have along the Green Line near the stadium?
A bunch of small soccer fields for 5-a-side or 7-a-side pick up and Sunday league play.
A bunch of small soccer fields for 5-a-side or 7-a-side pick up and Sunday league play.
November 22, 2025 at 10:54 PM
You know what would be awesome to have along the Green Line near the stadium?
A bunch of small soccer fields for 5-a-side or 7-a-side pick up and Sunday league play.
A bunch of small soccer fields for 5-a-side or 7-a-side pick up and Sunday league play.
I did always like Newcastle.
November 22, 2025 at 10:22 PM
I did always like Newcastle.
Clients don’t need an accountant to say yes.
They need someone who listens, asks good questions, and stays consultative. This week, Shelby Betts and Matt Patrick share how Non-accountants can often sell better than firm owners.
Full episode: bio.site/mktgaf
They need someone who listens, asks good questions, and stays consultative. This week, Shelby Betts and Matt Patrick share how Non-accountants can often sell better than firm owners.
Full episode: bio.site/mktgaf
November 22, 2025 at 12:01 AM
Clients don’t need an accountant to say yes.
They need someone who listens, asks good questions, and stays consultative. This week, Shelby Betts and Matt Patrick share how Non-accountants can often sell better than firm owners.
Full episode: bio.site/mktgaf
They need someone who listens, asks good questions, and stays consultative. This week, Shelby Betts and Matt Patrick share how Non-accountants can often sell better than firm owners.
Full episode: bio.site/mktgaf
Most accountants think they’re natural salespeople. Usually... they aren’t.
Luckily, clients only care that a sales rep that connects them to the right solutions. This week, Matt & Shelby explain how Patrick Accounting built a repeatable sales system without one.
Listen/watch: bio.site/mktgaf
Luckily, clients only care that a sales rep that connects them to the right solutions. This week, Matt & Shelby explain how Patrick Accounting built a repeatable sales system without one.
Listen/watch: bio.site/mktgaf
November 21, 2025 at 12:02 AM
Most accountants think they’re natural salespeople. Usually... they aren’t.
Luckily, clients only care that a sales rep that connects them to the right solutions. This week, Matt & Shelby explain how Patrick Accounting built a repeatable sales system without one.
Listen/watch: bio.site/mktgaf
Luckily, clients only care that a sales rep that connects them to the right solutions. This week, Matt & Shelby explain how Patrick Accounting built a repeatable sales system without one.
Listen/watch: bio.site/mktgaf
Your salesperson doesn’t need to be an accountant. They need a clear process.
This week’s episode breaks down how firms set up systems so sales can run smoothly without the owner.
Watch the full episode here: bio.site/mktgaf
This week’s episode breaks down how firms set up systems so sales can run smoothly without the owner.
Watch the full episode here: bio.site/mktgaf
November 20, 2025 at 12:02 AM
Your salesperson doesn’t need to be an accountant. They need a clear process.
This week’s episode breaks down how firms set up systems so sales can run smoothly without the owner.
Watch the full episode here: bio.site/mktgaf
This week’s episode breaks down how firms set up systems so sales can run smoothly without the owner.
Watch the full episode here: bio.site/mktgaf
Hiring salespeople only works in a supportive environment.
In this clip, Shelby Betts explains why reps need clarity, a simple comp plan, and space to focus on first-time appointments — not extra hats. With just a phone + CRM, they're good to go.
Full episode: bio.site/mktgaf
In this clip, Shelby Betts explains why reps need clarity, a simple comp plan, and space to focus on first-time appointments — not extra hats. With just a phone + CRM, they're good to go.
Full episode: bio.site/mktgaf
November 19, 2025 at 12:02 AM
Hiring salespeople only works in a supportive environment.
In this clip, Shelby Betts explains why reps need clarity, a simple comp plan, and space to focus on first-time appointments — not extra hats. With just a phone + CRM, they're good to go.
Full episode: bio.site/mktgaf
In this clip, Shelby Betts explains why reps need clarity, a simple comp plan, and space to focus on first-time appointments — not extra hats. With just a phone + CRM, they're good to go.
Full episode: bio.site/mktgaf
Why firms should hire sales reps before they feel ready — and why non-accountants often close better.
Matt Patrick & Shelby Betts break down the math, the must-haves before you hire, and the cadence that drives first-time appointments.
Watch the full episode here: bio.site/mktgaf
Matt Patrick & Shelby Betts break down the math, the must-haves before you hire, and the cadence that drives first-time appointments.
Watch the full episode here: bio.site/mktgaf
November 18, 2025 at 2:59 PM
Why firms should hire sales reps before they feel ready — and why non-accountants often close better.
Matt Patrick & Shelby Betts break down the math, the must-haves before you hire, and the cadence that drives first-time appointments.
Watch the full episode here: bio.site/mktgaf
Matt Patrick & Shelby Betts break down the math, the must-haves before you hire, and the cadence that drives first-time appointments.
Watch the full episode here: bio.site/mktgaf
This week, we talk with Josh Streimer about how his family-run firm thrives with clear roles, shared vision, and healthy boundaries—especially when your co-owner is your mom. You can't miss it.
Listen or Watch here:
bio.site/mktgaf
Listen or Watch here:
bio.site/mktgaf
November 11, 2025 at 12:02 AM
This week, we talk with Josh Streimer about how his family-run firm thrives with clear roles, shared vision, and healthy boundaries—especially when your co-owner is your mom. You can't miss it.
Listen or Watch here:
bio.site/mktgaf
Listen or Watch here:
bio.site/mktgaf
Look, I am very proud of the giant spreadsheet I built for tracking my clients’s marketing performance.
And another thing, maybe Redwing just doesn’t appreciate true beauty like accountants do.
And another thing, maybe Redwing just doesn’t appreciate true beauty like accountants do.
November 10, 2025 at 9:35 PM
Look, I am very proud of the giant spreadsheet I built for tracking my clients’s marketing performance.
And another thing, maybe Redwing just doesn’t appreciate true beauty like accountants do.
And another thing, maybe Redwing just doesn’t appreciate true beauty like accountants do.
Wait, you DON’T have a system for how you eat M&M’s or Skittles!?
November 1, 2025 at 1:12 AM
Wait, you DON’T have a system for how you eat M&M’s or Skittles!?
This is a helpful and well thought out post about St Paul’s mayor race. I’m voting for Melvin Carter too.
OK. I don't know why I did this, but I wrote up my run down of what I see as the condition of Saint Paul and then why I choose to support Mayor Carter
leaflet.pub/ab326e22-655...
leaflet.pub/ab326e22-655...
Thoughts on the Saint Paul Mayoral Race
I originally wrote this to get some thoughts down and then thought, why the hell does anyone care what I think? And I don't know if anyone cares about my thoughts but I wrote them anyway.
leaflet.pub
October 31, 2025 at 8:24 PM
This is a helpful and well thought out post about St Paul’s mayor race. I’m voting for Melvin Carter too.
I love that the Driver’s & Vehicle Services office in downtown St Paul can neither renew tabs or do anything with vehicle titles.
Maybe they should come up with a different name?
Maybe they should come up with a different name?
October 30, 2025 at 3:14 PM
I love that the Driver’s & Vehicle Services office in downtown St Paul can neither renew tabs or do anything with vehicle titles.
Maybe they should come up with a different name?
Maybe they should come up with a different name?
Reposted by Matt Banker
If we keep this up, St. Paul might be a real city someday. minnesotareformer.com/2025/10/27/c...
Cities need civil and criminal citations at their disposal • Minnesota Reformer
City ordinances are only as good as their enforcement.
minnesotareformer.com
October 27, 2025 at 5:39 PM
If we keep this up, St. Paul might be a real city someday. minnesotareformer.com/2025/10/27/c...
Was not prepared for the prominence frogs-as-symbols would factor into the fight for and against democracy.
October 18, 2025 at 7:36 PM
Was not prepared for the prominence frogs-as-symbols would factor into the fight for and against democracy.