Rachel Elson, CFP®
@rachelelson.bsky.social
Financial advisor, Perigon. Board, Sō Percussion. Ex-journalist. SF/BK. Arts omnivore, travel junkie, cyclist + newish swimmer. She/her.
Pinned
Hi all! Quick intro: I'm a personal finance editor (ex of Money, CBS Moneywatch, etc) turned financial advisor in San Francisco. I'm a recovering runner who learned to swim over the last couple of years. Interests: Theater, contemporary classical music, personal finance, SF/CA, cycling + travel.
Reposted by Rachel Elson, CFP®
Americans are spending more time thinking about money now than they were last year — and it’s not all positive.
72% of people say they’d be happier if they saved or invested more money. Far fewer said spending more would bring happiness.
While financial happiness is typically framed as a choice between spending on material goods or spending on experiences, many Americans are expressing a different desire for their money: saving more.
trib.al
December 25, 2025 at 7:20 PM
Americans are spending more time thinking about money now than they were last year — and it’s not all positive.
Reposted by Rachel Elson, CFP®
December 23, 2025 at 3:43 PM
Reposted by Rachel Elson, CFP®
The 2025 Headline of the Year Nominees
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🧵
December 22, 2025 at 11:48 PM
The 2025 Headline of the Year Nominees
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Reposted by Rachel Elson, CFP®
More of this kind of rich person, please.
It’s the “season of love and giving”…but this year, doesn’t it seem more like a “season of fear and taking”? Like many of you, I’ve been saddened by the human impact of draconian government budget cuts and how angry many housed Americans are at unhoused Americans.
🧵 1 of 9
🧵 1 of 9
December 21, 2025 at 3:05 AM
More of this kind of rich person, please.
Night 7. Wishing you all light in the darkness this winter...
December 21, 2025 at 3:30 AM
Night 7. Wishing you all light in the darkness this winter...
..
3.Reduce intellectual and emotional noise
until you arrive at the silence of yourself,
and listen to it.
4.
3.Reduce intellectual and emotional noise
until you arrive at the silence of yourself,
and listen to it.
4.
Which lines of poetry live rent-free in your head?
December 7, 2025 at 1:06 AM
..
3.Reduce intellectual and emotional noise
until you arrive at the silence of yourself,
and listen to it.
4.
3.Reduce intellectual and emotional noise
until you arrive at the silence of yourself,
and listen to it.
4.
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It's with heavy hearts that we share that Claude, our beloved albino alligator, has passed away at the age of 30. Claude brought joy to millions of people at the Academy and across the world during his 17 year tenure. We will miss him dearly. 🤍
December 2, 2025 at 11:01 PM
💔💔
Dragons at the Opera House last night...
November 30, 2025 at 2:10 AM
Dragons at the Opera House last night...
Reposted by Rachel Elson, CFP®
new: people across Wisconsin are increasingly standing up to AI data centers. at the old Foxconn site, citizens are thankful for Microsoft, but they said no to a new Microsoft data center 20 miles away. worries range from a loss of open land to meager tax payments www.cnbc.com/2025/11/25/m...
Why rural Wisconsin is blocking the AI data center boom: 'Horses are skittish'
Tech giants are increasingly facing community backlash as they select places to build mammoth AI data centers.
www.cnbc.com
November 25, 2025 at 3:01 PM
new: people across Wisconsin are increasingly standing up to AI data centers. at the old Foxconn site, citizens are thankful for Microsoft, but they said no to a new Microsoft data center 20 miles away. worries range from a loss of open land to meager tax payments www.cnbc.com/2025/11/25/m...
Look, y'all, everyone needs to go back to Econ 101 and learn supply + demand*:
"But only 24 percent think building more housing in their community would lower costs."
(*Yes there is some nuance, see also adding lanes to freeways, but even so.)
www.nytimes.com/2025/11/23/o...
"But only 24 percent think building more housing in their community would lower costs."
(*Yes there is some nuance, see also adding lanes to freeways, but even so.)
www.nytimes.com/2025/11/23/o...
Opinion | America’s Housing Crisis, in One Chart
www.nytimes.com
November 24, 2025 at 7:54 PM
Look, y'all, everyone needs to go back to Econ 101 and learn supply + demand*:
"But only 24 percent think building more housing in their community would lower costs."
(*Yes there is some nuance, see also adding lanes to freeways, but even so.)
www.nytimes.com/2025/11/23/o...
"But only 24 percent think building more housing in their community would lower costs."
(*Yes there is some nuance, see also adding lanes to freeways, but even so.)
www.nytimes.com/2025/11/23/o...
This whole 🧵 is, as usual, fascinating.
A friend who teaches theology shared with me a post about CS Lewis's Mere Christianity, which discusses foundational Christian logic across denominations. It reminded me of Dale's tweet below, and I wanted to share some thoughts here regarding modesty and respectability, which are often hot topics.
November 23, 2025 at 7:44 PM
This whole 🧵 is, as usual, fascinating.
... give up your bodily autonomy, .....
Only someone this wealthy would so flippantly suggest you uproot your life, sell your house, pull your kids out of school, quit your job, request a transfer — all to save 50 basis points on CPI. 🤡
Bessent: "You know the best way to bring your inflation rate down? Move from a blue state to a red state. Blue state inflation is half a percent higher."
November 23, 2025 at 4:19 PM
... give up your bodily autonomy, .....
It is November 21 in the year of our lord 2025 and I have already heard both "Last Christmas" and "All I Want for Christmas Is You."
AMA.
AMA.
November 21, 2025 at 9:35 PM
It is November 21 in the year of our lord 2025 and I have already heard both "Last Christmas" and "All I Want for Christmas Is You."
AMA.
AMA.
Reposted by Rachel Elson, CFP®
Reposted by Rachel Elson, CFP®
People who are leaving NYC, please post pix of your U-Hauls!
November 5, 2025 at 2:34 AM
People who are leaving NYC, please post pix of your U-Hauls!
What she said.
November 3, 2025 at 3:13 AM
What she said.
Reposted by Rachel Elson, CFP®
what I love about e-bikes and the world of small electric mobility is that it is a full scale transportation revolution no one saw coming but that nonetheless has the power to address air pollution death & illness, climate change, traffic violence, affordability, and also social isolation & anxiety
November 2, 2025 at 4:30 PM
what I love about e-bikes and the world of small electric mobility is that it is a full scale transportation revolution no one saw coming but that nonetheless has the power to address air pollution death & illness, climate change, traffic violence, affordability, and also social isolation & anxiety
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I’m pretty sure my marathon running days are over, but trucking through the streets for four hours while strangers cheer you on like you are an Olympic medalist is the best miserable experience you can have
November 2, 2025 at 2:30 PM
💯
Reposted by Rachel Elson, CFP®
Hey, Portland, Oregon folks. Go support this coffee shop so they can feed people who should be receiving their SNAP benefits.
Heretic Coffee in Portland, Oregon has announced that starting Nov 1st they will provide breakfast to those in the community who will be facing hunger due to SNAP benefits not being sent out in November.
"we know it’s not much, but we’ll do our best to keep you fed" - Heretic Coffee
#Pinks
"we know it’s not much, but we’ll do our best to keep you fed" - Heretic Coffee
#Pinks
October 29, 2025 at 5:21 PM
Hey, Portland, Oregon folks. Go support this coffee shop so they can feed people who should be receiving their SNAP benefits.
Reposted by Rachel Elson, CFP®
The modal SNAP recipient is white, middle-aged, and native-born. www.pewresearch.org/short-reads/...
What the data says about food stamps in the U.S.
The food stamp program is one of the larger federal social welfare initiatives, and in its current form has been around for nearly six decades.
www.pewresearch.org
October 28, 2025 at 11:06 PM
The modal SNAP recipient is white, middle-aged, and native-born. www.pewresearch.org/short-reads/...
Reposted by Rachel Elson, CFP®
Please repost:
We're looking for an excellent writer/editor with strong data journalism skills to join the religion team at @pewresearch.org.
pewtrusts.wd5.myworkdayjobs.com/en-US/Center...
We're looking for an excellent writer/editor with strong data journalism skills to join the religion team at @pewresearch.org.
pewtrusts.wd5.myworkdayjobs.com/en-US/Center...
October 23, 2025 at 11:55 PM
Please repost:
We're looking for an excellent writer/editor with strong data journalism skills to join the religion team at @pewresearch.org.
pewtrusts.wd5.myworkdayjobs.com/en-US/Center...
We're looking for an excellent writer/editor with strong data journalism skills to join the religion team at @pewresearch.org.
pewtrusts.wd5.myworkdayjobs.com/en-US/Center...
😂💯
October 18, 2025 at 7:20 PM
😂💯
Reposted by Rachel Elson, CFP®
Reposted by Rachel Elson, CFP®
give us your tired your poor your huddled masses NO NOT LIKE THAT
“It was a mistake to put so many migrants in New York City.” - Cuomo
October 17, 2025 at 1:36 AM
give us your tired your poor your huddled masses NO NOT LIKE THAT
No, you're not imagining it ...
Over the 12 months ended in August, the price of coffee increased 20.9%, Labor Department data showed; ground beef was up 12.8%, and bananas rose 6.6%. (gift link)
www.wsj.com/economy/cons...
www.wsj.com/economy/cons...
Grocery Prices Keep Rising. Frustrated Consumers Are Trying to Adapt.
Shoppers say they are cutting back on purchases, stockpiling certain foods or exploring more-affordable stores.
www.wsj.com
October 15, 2025 at 1:51 PM
No, you're not imagining it ...