Volney Palmer
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volneypalmer.bsky.social
Volney Palmer
@volneypalmer.bsky.social
Reposted by Volney Palmer
It’s not surprising that @tomeslinger talks about getting customers to love and respect your brand, since he was at @wwsaatchi when he wrote #MobileMagic. What IS surprising is how he suggests you do it. Our review: the-agency-review.com/mobile-magic #advertising #mobile #marketing
Mobile Magic
Mobile Magic is a great book full of terrific insights – insights that fall into fundamentally two categories. The “micro” which are specifically about mobile; and the “macro” which, yes, apply to …
the-agency-review.com
December 6, 2025 at 4:13 AM
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The things we say don’t only convey what we mean to communicate, they also convey things we don’t even know we’re saying. I dive into some language to try to make sense of THAT can of worms. www.martinbihl.com/business-thi... #language #meaning #discoursemarkers
Talk Talk Talk: Observations about language and change — Martin Bihl
Words matter, of course, but do ALL words matter? Or are some just sounds we make without really thinking about what we're doing? No, those count too. Here's why.
www.martinbihl.com
December 6, 2025 at 4:05 AM
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How I found inspiration for copywriters – and everyone else in advertising - while reading mediocre copywriting.

www.martinbihl.com/business-thi...

#advertising #copywriting #AI
The Write Stuff: Observations from an awards show — Martin Bihl
Judging awards shows is a terrific opportunity to be inspired by the great work of peers and competitors. So imagine my surprise when i found myself inspired by work that was somewhat "less than great...
www.martinbihl.com
December 5, 2025 at 4:36 AM
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Jason Miles provides some good marketing advice that applies to ANY marketing situation & can never be repeated too often – and then we make an observation that blows everything up. We review #InstagramPower: the-agency-review.com/instagram-po... #advertising #socialmedia #marketing #instagram
Instagram Power
Many years ago, we taught a social media class that focused on making content. We charged the students to find small local businesses that would authorize them to write content (specifically conten…
the-agency-review.com
December 5, 2025 at 4:47 AM
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Relationships are built on and thrive on instantaneous cues and signals. And yet the interpretation of those cues and signals is defined by perspective. So how can they survive at all? We ask Vishakha Nangalia, planning director at Ogilvy Mumbai – about this & more. open.spotify.com/episode/1JQT...
Episode 25-Vishakha Nangalia
open.spotify.com
December 6, 2025 at 3:59 AM
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Alex Bogusky was famous in his career for breaking new ground. So we asked him a question that we hadn’t asked in Season 1, but that grew out of our conversations then – in which he explores happiness, joy, contentment & more. Episode 24 of #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...
Episode 24-Alex Bogusky
Podcast Episode · You're On Mute · 01/30/2025 · 17m
podcasts.apple.com
December 5, 2025 at 4:25 AM
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What did MadMen teach us when it was on the air? What can it teach us now? We review Jesse Mclean’s #KingsofMadisonAvenue to find out: the-agency-review.com/kings-of-mad... #advertising #MadMen @MadMen_AMC
Kings of Madison Avenue
Advertising has a complicated relationship with Mad Men. On the one hand, the show elevated the grubby hucksterism of failed artists and others to something actually aspirational. It told people in…
the-agency-review.com
December 3, 2025 at 6:45 PM
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.#Charles Duhigg’s #ThePowerOfHabit was full of great insights, but there’s one part involving the insights of football coach #TonyDungy that has always intrigued me, though I didn’t quite understand why until a line in #JohanCruyff’s memoir lit the lightbulb: www.martinbihl.com/business-thi...
I Think I Can: an alternative strategy for business — Martin Bihl
Businesses have made a fetish out of doing more with less and extracting every last ounce of "value" from everything. What if there's a different way?
www.martinbihl.com
December 3, 2025 at 6:36 PM
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Great creative doesn’t happen randomly. But randomness is a part of the equation. Some thoughts on the #creativeprocess during a #globalpandemic: musebyclios.com/musings/wfh-... @MusebyClio #advertising
WFH and the Randomness That Drives Creativity | Muse by Clios
I had a boss once who said that the creative process can always be made efficient-er, it just can't be made efficient. And what he meant was, there are always parts of what creatives do that are stupi...
musebyclios.com
December 2, 2025 at 1:05 AM
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Why are advertising agencies so bad at selling themselves? And how can they get better at it? Karl Sakas offers a path forward in #InDemandMarketingAgency, which we review here: the-agency-review.com/in-demand-ma... #advertising #adagencies #selfpromotion @karlsakas.bsky.social
The In-Demand Marketing Agency
Agency self-promotion has always been a dicey topic, full of self-loathing, jealousy and missteps. We can admire David Ogilvy’s Confessions of an Advertising Man for its insights about the industry…
the-agency-review.com
December 2, 2025 at 1:10 AM
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Embracing curiosity about the future can lead to innovative solutions and adaptability in an ever-changing world. Imagine a society thriving on exploration, not fear. #futurism
The future is always uncertain; for some that creates fear, for others, hope. But is it possible to live simply curious about what’s next? This is what we asked Clean Tech Entrepreneur Jeff King in Season 1, and in Season 2, we asked Photographer Tim Scott: podcasts.apple.com/us/podcast/e...
Episode 22-Tim Scott
Podcast Episode · You're On Mute · 01/30/2025 · 16m
podcasts.apple.com
December 2, 2025 at 3:01 PM
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We start by asking the artist Gini Frank Fischer the question we asked Ted Johnston in Season 1 - why some people are #artists and some are not, and end up exploring just how powerful #creativity really is. Episode 23 of #YoureOnMuteThePodcast: open.spotify.com/episode/01bu...
Episode 23-Gini Frank Fischer
open.spotify.com
December 3, 2025 at 6:13 PM
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The future is always uncertain; for some that creates fear, for others, hope. But is it possible to live simply curious about what’s next? This is what we asked Clean Tech Entrepreneur Jeff King in Season 1, and in Season 2, we asked Photographer Tim Scott: podcasts.apple.com/us/podcast/e...
Episode 22-Tim Scott
Podcast Episode · You're On Mute · 01/30/2025 · 16m
podcasts.apple.com
December 2, 2025 at 12:54 AM
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Why we like having enemies, what that says about how pathetic we are, and what we can do about it. Well, maybe. We review William Scudder and William Duffy’s #MadMen #TheFirstBookofThey: the-agency-review.com/they
The First Book of They
On September 10th, 1813, Oliver Hazard Perry faced a squadron of enemy navy in Lake Erie during America’s War with Britain in 1812. After having his first ship, the USS Lawrence (named for his frie…
the-agency-review.com
December 1, 2025 at 4:06 AM
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I wrote this #2016 about why it was the most exciting time to be in #advertising. I still think it’s an exciting time to be in advertising, but for different reasons because most of these have happened already: the-agency-review.com/presentation... #demographiccliff
The Agency Review
Thanks for clicking on the link. When I was cleaning out some old files i found this this presentation I wrote in 2016. Back then I shared it with a couple of universities, a few agencies and a cli…
the-agency-review.com
December 1, 2025 at 4:00 AM
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What most conversations about new technology are missing and why that matters where AI is concerned. More thoughts on Creativity and AI: www.martinbihl.com/business-thinking/creativity-ai-horses-cars-jetpacks-buggywhips #creativity #AI #ArtificialIntelligence
We Were Promised Jetpacks: More Thoughts on Creativity and AI — Martin Bihl
A sort of rallying cry for creatives where AI is concerned. By way of an apocryphal HenryFord quotation.
www.martinbihl.com
November 30, 2025 at 1:22 AM
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A terrific book that not only brings Jacobean England to life, but may just add a new dimension to YOUR life as well. We review #JamesShapiro’s #TheYearofLear: the-agency-review.com/year-of-lear #advertising #writing #Shakespeare
The Year of Lear
Sitting in writing classes while adults tried to teach us how to craft copy that didn’t suck, we were shown the tried and true fundamentals. Use the active voice. Craft short, punchy sentences. Wri…
the-agency-review.com
November 30, 2025 at 1:36 AM
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The value of thinking critically is its ability to help us find new solutions to problems. Chris Ebmeyer brings the interesting perspective of how environment, culture & context impact one’s ability to do it at all on Episode 21 of #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...
Episode 21-Chris Ebmeyer
Podcast Episode · You're On Mute · 01/30/2025 · 17m
podcasts.apple.com
December 1, 2025 at 3:52 AM
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We start with the question “Is happiness a state of being or a memory?” and kind of evolve into “Is happiness the same from culture to culture?”. Episode 20 with Chatinado Tinago on #YoureOnMuteThePodcast: podcasts.apple.com/us/podcast/e...
#happiness #culture #podcast
Episode 20-Chatinoda Tinago
Podcast Episode · You're On Mute · 01/30/2025 · 15m
podcasts.apple.com
November 30, 2025 at 1:11 AM
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Ostensibly a confidence booster written for sales people, there’s a lot in Jeffrey Gitomer’s #LittleGoldBookofYesAttitude that is useful for people in advertising. We explain what and why in our review: the-agency-review.com/yes-attitude #attitude #positivethinking #advertising
Little Gold Book of YES! Attitude
Once we went to a neurologist for some baseline brain testing just in case anything ever happened to our gray matter. And during it, the neurologist asked about our job. And we described the non-ex…
the-agency-review.com
November 28, 2025 at 6:53 PM
Reposted by Volney Palmer
Wunderkind Noah Brier has created BrXnd Collabs to understand what AI is, can do & can’t. I played with it so I could too. What did I learn? www.martinbihl.com/business-thi... @heyitsnoah @brxndai #artificialintelligence #brands #marketing
A Little Bit You, A Little Bit Me: Exploring BrXnd Collabs — Martin Bihl
Wunderkind Noah Brier has created BrXnd Collabs to understand what AI is, can do & can’t, by smashing brands like Brooks Brothers, Nike, Lego, Wrangler and others together. I played with it so I could...
www.martinbihl.com
November 28, 2025 at 6:49 PM
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What @BenLindbergh & @SamMillerBB thought they would learn when they went to work for the @SonomaStompers, what they did learn and what it has to do with you. We review #TheOnlyRuleIsItHasToWork: the-agency-review.com/only-rule-ba... #baseball @PacProBaseball
The Only Rule Is It Has to Work
Once upon a time, two guys who are total baseball stat nerds have an idea. Frustrated by the theories that they and their fellow nerds had been spinning – like, what if you deployed a two man outfi…
the-agency-review.com
November 28, 2025 at 2:34 AM
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.#KashSree has judged & won awards at all the prestigious #advertising shows. So he’s both received & given jealousy, envy & appreciation. Which is why we asked him what we asked #LanceThomas in season 1: how are they related & what can we learn from them? open.spotify.com/episode/31mn...
Episode 19-Kash Sree
open.spotify.com
November 28, 2025 at 6:27 PM
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We discuss #PhillipGlass, #StarWars and #RobertRodriguez in an effort to figure out if all art is derivative or not, and if it matters. Episode 18 with filmmaker and author #PJHaarsma: open.spotify.com/episode/4fUS...
#art #movies #books #creativity
Episode 18-PJ Haarsma
open.spotify.com
November 28, 2025 at 2:02 AM