Aimee Huff
@aimeehuff.bsky.social
Marketing professor & consumer culture theorist. 🇨🇦🇺🇸🏳️🌈🏳️⚧️☮️⚖️🔬💉🩺📚🚴🏻♀️
Reposted by Aimee Huff
Amazing that this review paper from 2021 just became my most cited paper of my 30+ yr career. I am honored to have been the lead first co-corresponding author with @ChiaWang8. COVID is indeed airborne--as are most other respiratory viruses. @ucsandiego.bsky.social
www.science.org/doi/full/10....
www.science.org/doi/full/10....
Airborne transmission of respiratory viruses
A Review discusses the scientific basis of and factors controlling airborne transmission of respiratory viruses including coronavirus.
www.science.org
December 27, 2025 at 11:51 PM
Amazing that this review paper from 2021 just became my most cited paper of my 30+ yr career. I am honored to have been the lead first co-corresponding author with @ChiaWang8. COVID is indeed airborne--as are most other respiratory viruses. @ucsandiego.bsky.social
www.science.org/doi/full/10....
www.science.org/doi/full/10....
Reposted by Aimee Huff
Yes. That’s why I say “don’t stop commenting” on SCOTUS decisions and practices. It matters.
Check out the Kavanaugh FN 4; I think it's pretty clear that the Kavanaugh Stop thing has gotten to him:
December 24, 2025 at 2:12 AM
Yes. That’s why I say “don’t stop commenting” on SCOTUS decisions and practices. It matters.
Reposted by Aimee Huff
Really interesting research showing that while ultra-specialization in a single discipline might lead to better results early in one’s career, multi-discipline training and practice pays off big time in the long run. This applies to a range of professions from scientists to athletes and more
Recent discoveries on the acquisition of the highest levels of human performance
Scientists have long debated the origins of exceptional human achievements. This literature review summarizes recent evidence from multiple domains on the acquisition of world-class performance. We re...
www.science.org
December 20, 2025 at 6:51 PM
Really interesting research showing that while ultra-specialization in a single discipline might lead to better results early in one’s career, multi-discipline training and practice pays off big time in the long run. This applies to a range of professions from scientists to athletes and more
Reposted by Aimee Huff
If you're not trans, I don't think I can fully explain how important this is.
It's so powerful that one of the most circulated science media publications in the world has come out and said "trans children are real and providing transition care improves their lives." That's groundbreaking.
It's so powerful that one of the most circulated science media publications in the world has come out and said "trans children are real and providing transition care improves their lives." That's groundbreaking.
The name "Popular Science" doesn't mean we shift our coverage depending on public opinion. It means we cover relevant subjects that are rigorously researched, reliable, and grounded in reality.
And trans lives are grounded in reality.
We see y'all. No matter what.
www.popsci.com/science/tran...
And trans lives are grounded in reality.
We see y'all. No matter what.
www.popsci.com/science/tran...
First-of-a-kind study shows encouraging data for trans kids who socially transition
Ninety-four percent of participants in a new study stood firm in their trans identity after five years, and "detransitioning" is rare.
www.popsci.com
December 19, 2025 at 6:58 PM
If you're not trans, I don't think I can fully explain how important this is.
It's so powerful that one of the most circulated science media publications in the world has come out and said "trans children are real and providing transition care improves their lives." That's groundbreaking.
It's so powerful that one of the most circulated science media publications in the world has come out and said "trans children are real and providing transition care improves their lives." That's groundbreaking.
Reposted by Aimee Huff
It is utterly catastrophic that RFK Jr. plans to end CDC recommendations for most childhood vaccines.
It’s a betrayal of science, ethics, compassion, and the people of the United States.
And it was also a specific goal of Project 2025 (page 254).
It’s a betrayal of science, ethics, compassion, and the people of the United States.
And it was also a specific goal of Project 2025 (page 254).
December 20, 2025 at 12:50 AM
It is utterly catastrophic that RFK Jr. plans to end CDC recommendations for most childhood vaccines.
It’s a betrayal of science, ethics, compassion, and the people of the United States.
And it was also a specific goal of Project 2025 (page 254).
It’s a betrayal of science, ethics, compassion, and the people of the United States.
And it was also a specific goal of Project 2025 (page 254).
Reposted by Aimee Huff
Narrator: They did not learn any lessons from COVID. "Wash your hands" and "don't panic" is as far as they ever got with infection control.
www.bmj.com/content/391/...
www.bmj.com/content/391/...
Vaccinate, isolate, ventilate: will we finally learn the lessons from covid this flu season?
With flu surging again, Stephen Reicher and colleagues draw on the experience of covid-19 to argue that predictable winter pressures demand more than individual responsibility, they also require syste...
www.bmj.com
December 16, 2025 at 12:20 PM
Narrator: They did not learn any lessons from COVID. "Wash your hands" and "don't panic" is as far as they ever got with infection control.
www.bmj.com/content/391/...
www.bmj.com/content/391/...
Reposted by Aimee Huff
I hope someone draws this wonderful story about Tom Stoppard's Arcadia and the power of the arts to help us see things differently, to the attention of our Education Secretary. Do read it, it will lift your spirits.
December 2, 2025 at 10:59 AM
I hope someone draws this wonderful story about Tom Stoppard's Arcadia and the power of the arts to help us see things differently, to the attention of our Education Secretary. Do read it, it will lift your spirits.
Reposted by Aimee Huff
Headlines like this are extremely dangerous. Because moms of young kids are the people who make the bulk of the vaccine decisions for famillies. And for a lot of them, "reading the news" looks like scrolling past headlines on social media in the spare moments of the chaos of caring for kids.
November 29, 2025 at 3:13 PM
Headlines like this are extremely dangerous. Because moms of young kids are the people who make the bulk of the vaccine decisions for famillies. And for a lot of them, "reading the news" looks like scrolling past headlines on social media in the spare moments of the chaos of caring for kids.
Reposted by Aimee Huff
Yeah. Like BC. And Indigenous folks. And anyone who cares about climate. And anyone who isn't focused on corporate profits.
Mark Carney says hurdles remain as tensions rise over pipeline deal for Alberta
Mark Carney says hurdles remain as tensions rise over pipeline deal for Alberta
The prime minister said a memorandum of understanding with Alberta will set out "necessary conditions" for any federal greenlight to a new oil pipeline.
www.thestar.com
November 26, 2025 at 2:01 AM
Yeah. Like BC. And Indigenous folks. And anyone who cares about climate. And anyone who isn't focused on corporate profits.
Reposted by Aimee Huff
People need food. Market won’t provide it. Government should. It’s literally the whole point.
Turns out Mamdani's controversial proposal for government-run supermarkets isn't so novel. Other cities also are toying with the idea to bring fresh, affordable food to communities that do not have easy access to it. Good WSJ read (gift link)
www.wsj.com/real-estate/...
www.wsj.com/real-estate/...
Inside Atlanta’s First Government-Funded Supermarket
The goal is for the store to become profitable without any government subsidy within three years.
www.wsj.com
November 26, 2025 at 1:53 PM
People need food. Market won’t provide it. Government should. It’s literally the whole point.
Reposted by Aimee Huff
Behind this important reversal is a member of the Coast Guard who saw what was happening and had the courage to leak it to the press. That person deserves serious praise.
November 21, 2025 at 12:23 PM
Behind this important reversal is a member of the Coast Guard who saw what was happening and had the courage to leak it to the press. That person deserves serious praise.
Reposted by Aimee Huff
Relationship counseling but just blind texting each other your semiotic and power analysis of Mamdani and Trump meeting to see if you’re compatible.
November 22, 2025 at 2:35 AM
Relationship counseling but just blind texting each other your semiotic and power analysis of Mamdani and Trump meeting to see if you’re compatible.
Reposted by Aimee Huff
And almost nobody has "cancer money” of the type you need when it’s really serious
which is why I’m increasingly skeptical thinking about how the idea that wealth is protective (which it is…until it’s not) causes us to overlook how ind. wealth, not Bezos wealth but like median white wealth,
which is why I’m increasingly skeptical thinking about how the idea that wealth is protective (which it is…until it’s not) causes us to overlook how ind. wealth, not Bezos wealth but like median white wealth,
i've half-joked about how you aren't actually rich until you have "cancer money", or enough that you can pay for treatment *and* be out of work for however long *and* maintain your or your family's basic quality of life (ie, not having to liquidate core assets like your primary residence).
James Van Der Beek is auctioning off ‘Dawson’s Creek’ and ‘Varsity Blues’ merchandise to pay for his cancer treatments.
November 19, 2025 at 12:28 PM
And almost nobody has "cancer money” of the type you need when it’s really serious
which is why I’m increasingly skeptical thinking about how the idea that wealth is protective (which it is…until it’s not) causes us to overlook how ind. wealth, not Bezos wealth but like median white wealth,
which is why I’m increasingly skeptical thinking about how the idea that wealth is protective (which it is…until it’s not) causes us to overlook how ind. wealth, not Bezos wealth but like median white wealth,
Reposted by Aimee Huff
If you have to get permission to teach in your area of expertise from people who are definitionally not qualified to adjudicate your expertise then you are no longer working at a university.
You’re working at a state propaganda factory.
You’re working at a state propaganda factory.
COLLEGE STATION, Texas (AP) — Texas A&M adopts policy requiring professors to get OK from school president to discuss certain race and gender issues.
November 13, 2025 at 11:48 PM
If you have to get permission to teach in your area of expertise from people who are definitionally not qualified to adjudicate your expertise then you are no longer working at a university.
You’re working at a state propaganda factory.
You’re working at a state propaganda factory.
Reposted by Aimee Huff
And we knew this. This wasn't speculation. We studied it, we had the talking points. We trained volunteers to explain this to people. It's not a surprise. Rich people don't flee places with good quality of life when we increase the quality of life. They might try to cheat us, but they don't leave.
NEW: The first two years of Massachusetts' millionaire tax has raised $3 billion more than expected.
And rather than driving the rich away, IPS researchers found that the number of millionaires has *increased.*
Tax the rich. Greg Ryan in @bloomberg.com:
And rather than driving the rich away, IPS researchers found that the number of millionaires has *increased.*
Tax the rich. Greg Ryan in @bloomberg.com:
Millionaire Tax That Inspired Mamdani Fuels $5.7 Billion Haul in Massachusetts
A millionaire levy in Massachusetts that New York City mayoral frontrunner Zohran Mamdani holds up as a model for taxing the rich has generated $3 billion more in revenue than expected without forcing...
www.bloomberg.com
November 14, 2025 at 4:16 AM
And we knew this. This wasn't speculation. We studied it, we had the talking points. We trained volunteers to explain this to people. It's not a surprise. Rich people don't flee places with good quality of life when we increase the quality of life. They might try to cheat us, but they don't leave.
Reposted by Aimee Huff
School lunches get a bad rap, but they're healthier than the average packed lunch. And making them free for all amplifies academic and health benefits for low-income kids by removing stigma/shame.
So I'm glad Colorado voted to raise taxes on high-income households to make school meals free for all.
So I'm glad Colorado voted to raise taxes on high-income households to make school meals free for all.
November 6, 2025 at 11:30 AM
School lunches get a bad rap, but they're healthier than the average packed lunch. And making them free for all amplifies academic and health benefits for low-income kids by removing stigma/shame.
So I'm glad Colorado voted to raise taxes on high-income households to make school meals free for all.
So I'm glad Colorado voted to raise taxes on high-income households to make school meals free for all.
Reposted by Aimee Huff
A very incomplete list of things we wouldn't have done if we waited for the normies to care:
- abolish slavery
- child labor laws
- votes for women
- social security
- fdic
- welfare
- medicare
- medicaid
- desegregation
- women's sports
- abolish slavery
- child labor laws
- votes for women
- social security
- fdic
- welfare
- medicare
- medicaid
- desegregation
- women's sports
"normies do not care about this thing and so it is no use raising a stink" is imho just an excuse for not doing politics, which is the job of making normies care about something
October 24, 2025 at 3:22 AM
A very incomplete list of things we wouldn't have done if we waited for the normies to care:
- abolish slavery
- child labor laws
- votes for women
- social security
- fdic
- welfare
- medicare
- medicaid
- desegregation
- women's sports
- abolish slavery
- child labor laws
- votes for women
- social security
- fdic
- welfare
- medicare
- medicaid
- desegregation
- women's sports
Reposted by Aimee Huff
You don't find out until the 12th paragraph of this story that what Trump is doing is illegal. Just from a newsworthiness standpoint, how do you not lead with that? www.washingtonpost.com/business/202...
Trump is opting some of the government out of the shutdown
The administration is finding ways to pay troops and for government work Trump favors while targeting “Democrat programs” for layoffs or closures.
www.washingtonpost.com
October 16, 2025 at 11:51 AM
You don't find out until the 12th paragraph of this story that what Trump is doing is illegal. Just from a newsworthiness standpoint, how do you not lead with that? www.washingtonpost.com/business/202...
Reposted by Aimee Huff
The plan to deride all protesters as “unpatriotic” is a lot harder to pull off if the protesters march under the banner of a truer patriotism.
The symbols of America are fundamentally anti-dictatorial, but they can only be reclaimed by using them for their original purposes.
The symbols of America are fundamentally anti-dictatorial, but they can only be reclaimed by using them for their original purposes.
I know I could get into trouble for posting the Antifa battle flag, but I'm gonna do it anyway.
October 16, 2025 at 11:17 AM
The plan to deride all protesters as “unpatriotic” is a lot harder to pull off if the protesters march under the banner of a truer patriotism.
The symbols of America are fundamentally anti-dictatorial, but they can only be reclaimed by using them for their original purposes.
The symbols of America are fundamentally anti-dictatorial, but they can only be reclaimed by using them for their original purposes.
Reposted by Aimee Huff
after millions of views and shares of my Portland Frog art. (thank you all🙏🏾) I got requests to highlight priests, and chickens, and Chicagoans, and T-Rexes, and more… all of us who refuse to bend the knee. so this is for US.
𝚂𝚝𝚊𝚗𝚍 𝚃𝚊𝚕𝚕.
𝚆𝚎 𝚆𝚒𝚕𝚕 𝚆𝚒𝚗.
𝚂𝚝𝚊𝚗𝚍 𝚃𝚊𝚕𝚕.
𝚆𝚎 𝚆𝚒𝚕𝚕 𝚆𝚒𝚗.
October 10, 2025 at 9:11 PM
after millions of views and shares of my Portland Frog art. (thank you all🙏🏾) I got requests to highlight priests, and chickens, and Chicagoans, and T-Rexes, and more… all of us who refuse to bend the knee. so this is for US.
𝚂𝚝𝚊𝚗𝚍 𝚃𝚊𝚕𝚕.
𝚆𝚎 𝚆𝚒𝚕𝚕 𝚆𝚒𝚗.
𝚂𝚝𝚊𝚗𝚍 𝚃𝚊𝚕𝚕.
𝚆𝚎 𝚆𝚒𝚕𝚕 𝚆𝚒𝚗.
Reposted by Aimee Huff
If you like yelling about misuse of the passive voice, THIS IS IT.
Adults and children alike were pulled from their Chicago apartments, crying and screaming, during a large overnight raid that has left tenants and neighbors shaken. https://cnn.it/4pPCXIt
37 people arrested and American kids separated from parents after ICE raid at Chicago apartments | CNN
Adults and children alike were pulled from their Chicago apartments, crying and screaming, during a large overnight raid that has left tenants and neighbors shaken.
www.cnn.com
October 4, 2025 at 6:58 PM
If you like yelling about misuse of the passive voice, THIS IS IT.
Reposted by Aimee Huff
a heartwarming story of how being an unethical and talentless hack is no barrier to success when you are willing to endlessly flatter the wretched views of rich dipshits
Bari Weiss is set to be named the editor in chief of CBS News, the New York Post reports
October 2, 2025 at 8:12 PM
a heartwarming story of how being an unethical and talentless hack is no barrier to success when you are willing to endlessly flatter the wretched views of rich dipshits
Reposted by Aimee Huff
In case it wasn’t clear, the anti-DEI crusade has never been about merit. Zero news experience. Never been a reporter. Elevated to Editor in Chief of CBS News, one of the most storied news institutions in the nation. www.mediaite.com/media/news/p...
Paramount Officially Acquiring The Free Press and Making Bari Weiss CBS News Editor in Chief: Report
Paramount Skydance will be officially acquiring The Free Press and hiring its founder Bari Weiss as editor in chief of its CBS News division, with the deal to be announced this coming Monday, accordin...
www.mediaite.com
October 2, 2025 at 8:22 PM
In case it wasn’t clear, the anti-DEI crusade has never been about merit. Zero news experience. Never been a reporter. Elevated to Editor in Chief of CBS News, one of the most storied news institutions in the nation. www.mediaite.com/media/news/p...