Annayah M.B. Prosser
@annayahprosser.bsky.social
3K followers 1.2K following 250 posts
Assistant Prof at the University of Bath School of Management | Interested in moral identities, sustainability, activism, open qualitative research & societal transformation | She/Her | FirstGen |🌈 | BLM |Opinions my own https://linktr.ee/annayahmbprosser
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annayahprosser.bsky.social
Thank you to everyone following me here on Bluesky! Welcome! 👋 A little re-introduction to me and my research for those who are new, I'm Annayah! ☺️ I'm a social scientist whose research falls into three branches: environmental identity, open qualitative research, & the power of collective events...
Reposted by Annayah M.B. Prosser
elianahadtime.bsky.social
Why do we derogate effective altruists, activists, & other radically prosocial individuals? In new work, we discuss how doing good that deviates from social norms gets stigmatized. New preprint w/ @dcameron.bsky.social @tlau.bsky.social @desmond-ong.bsky.social: osf.io/preprints/ps...
annayahprosser.bsky.social
Whatever you think of Taylor Swift’s new album ‘The Life of a Showgirl’, its marketing all but guarantees its success.

To find out why, check out my article published in The Conversation: theconversation.com/taylor-swift...
Taylor Swift’s aggressive marketing guarantees success – no matter what the music sounds like
I am one of many researchers exploring the social science of Taylor Swift’s success.
theconversation.com
Reposted by Annayah M.B. Prosser
nickoras.bsky.social
Cringe to see myself in a video, but so happy to be part of this exciting research! Check out the paper here: doi.org/10.1016/j.je...
Reposted by Annayah M.B. Prosser
irisvanrooij.bsky.social
🌟 New preprint 🌟, by @olivia.science and me:

📝 Guest, O., & van Rooij, I. (2025). *Critical Artificial Intelligence Literacy for Psychologists*. doi.org/10.31234/osf...

🧪
Table 1

Core reasoning issues (first column), which we name after the relevant numbered section, are characterised using a plausible quote. In the second column are responses per row; also see the named section for further reading, context, and explanations.

See paper for full details: ** Guest, O., & van Rooij, I. (2025, October 4). Critical Artificial Intelligence Literacy for Psychologists. https://doi.org/10.31234/osf.io/dkrgj_v1
Reposted by Annayah M.B. Prosser
brionylatter.bsky.social
Interested to see @cardiffcouncil.bsky.social have updated their advertising policy (on 'council owned assets'):

"Advertising products and services that are harmful to health or the environment, vehicles powered by fossil fuels [...] are also prohibited"

www.cardiffnewsroom.co.uk/releases/c25...
Cardiff Council Acts to Restrict Junk Food Advertising
Cardiff Council Acts to Restrict Junk Food Advertising
www.cardiffnewsroom.co.uk
Reposted by Annayah M.B. Prosser
chrischirp.bsky.social
IMPORTANT 🧵

We've been seeing how RFK Jr & anti-vax lobby has been steadily and effectively reducing access to vaccines in the US.

But it could happen in UK too.

It's a threat worth considering given Malhotra's speech at Reform conf & big overlap between anti-vax and RW populsim.

Read on!
1/11
Reposted by Annayah M.B. Prosser
fannylalot.bsky.social
📢 New paper alert - hot off the press in #JEVP ! In our latest piece from the BIODIFUL project, we investigate how #FuturesConsciousness relates to acceptance of strong pro-environmental policies.

🗞️ Curious? You can read the article #openaccess:
www.sciencedirect.com/science/arti...
Effective, fair or Intrusive? The role of futures consciousness in environmental policy acceptance
As the current environmental crisis unfolds, there is an increasing call for stronger governmental action to accelerate societal transformation. The c…
www.sciencedirect.com
Reposted by Annayah M.B. Prosser
tinafawcett.bsky.social
Really interesting and important research on communication (or not) of environmental actions by business
ianhall.bsky.social
‘Greenhushing’ is a trend that leaves businesses downplaying their environmental wins

Why? Fear of backlash, greenwashing claims, or just not knowing how to talk about it

Greenwashing in reverse? Maybe

But one thing’s clear: silence isn’t sustainable

theconversation.com/greenhushing...
‘Greenhushing’ is a trend that leaves businesses downplaying their environmental wins
Why would companies be coy about doing good things?
theconversation.com
Reposted by Annayah M.B. Prosser
petertarras.bsky.social
Starting a new thread to collect critical perspectives on AI, as they are articulated dozens of times every day and appear repeatedly on my timeline. I can't read everything right away, but if, like me, you want to stay up to date, then this might help a bit:
Reposted by Annayah M.B. Prosser
kristiansn89.bsky.social
🦋🌱 Most people care about #biodiversity, yet we often underestimate how concerned others are about its loss. This “pluralistic ignorance” can silence people, weaken action, and make ambitious policies seem less popular.

In a new paper, we outline a research agenda to study and reduce this gap (1/2)
Reposted by Annayah M.B. Prosser
maddipow.bsky.social
Wrote this on the train home from Metascience. Can’t quite believe this one needed saying, but I really think that if conversations about research integrity and open science don’t take academic bullying seriously, we’ll keep perpetuating the same system that science reform was trying to change.
Reposted by Annayah M.B. Prosser
Reposted by Annayah M.B. Prosser
ryanestrada.com
Just a reminder to check for your name in this list of books that OpenAI trained from. If your name is there, they probably owe you several thousand dollars.

OpenAI cried that if everyone eligible author files, the company will go bankrupt, so I'm alerting every author I have ever spoken to.
Search LibGen, the Pirated-Books Database That Meta Used to Train AI
Millions of books and scientific papers are captured in the collection’s current iteration.
www.theatlantic.com
Reposted by Annayah M.B. Prosser
cw810.bsky.social
Are you anxious about AI? You should be. An important read.
olivia.science
Finally! 🤩 Our position piece: Against the Uncritical Adoption of 'AI' Technologies in Academia:
doi.org/10.5281/zeno...

We unpick the tech industry’s marketing, hype, & harm; and we argue for safeguarding higher education, critical
thinking, expertise, academic freedom, & scientific integrity.
1/n
Abstract: Under the banner of progress, products have been uncritically adopted or
even imposed on users — in past centuries with tobacco and combustion engines, and in
the 21st with social media. For these collective blunders, we now regret our involvement or
apathy as scientists, and society struggles to put the genie back in the bottle. Currently, we
are similarly entangled with artificial intelligence (AI) technology. For example, software updates are rolled out seamlessly and non-consensually, Microsoft Office is bundled with chatbots, and we, our students, and our employers have had no say, as it is not
considered a valid position to reject AI technologies in our teaching and research. This
is why in June 2025, we co-authored an Open Letter calling on our employers to reverse
and rethink their stance on uncritically adopting AI technologies. In this position piece,
we expound on why universities must take their role seriously toa) counter the technology
industry’s marketing, hype, and harm; and to b) safeguard higher education, critical
thinking, expertise, academic freedom, and scientific integrity. We include pointers to
relevant work to further inform our colleagues. Figure 1. A cartoon set theoretic view on various terms (see Table 1) used when discussing the superset AI
(black outline, hatched background): LLMs are in orange; ANNs are in magenta; generative models are
in blue; and finally, chatbots are in green. Where these intersect, the colours reflect that, e.g. generative adversarial network (GAN) and Boltzmann machine (BM) models are in the purple subset because they are
both generative and ANNs. In the case of proprietary closed source models, e.g. OpenAI’s ChatGPT and
Apple’s Siri, we cannot verify their implementation and so academics can only make educated guesses (cf.
Dingemanse 2025). Undefined terms used above: BERT (Devlin et al. 2019); AlexNet (Krizhevsky et al.
2017); A.L.I.C.E. (Wallace 2009); ELIZA (Weizenbaum 1966); Jabberwacky (Twist 2003); linear discriminant analysis (LDA); quadratic discriminant analysis (QDA). Table 1. Below some of the typical terminological disarray is untangled. Importantly, none of these terms
are orthogonal nor do they exclusively pick out the types of products we may wish to critique or proscribe. Protecting the Ecosystem of Human Knowledge: Five Principles
Reposted by Annayah M.B. Prosser
bryantresearch.bsky.social
Such a pleasure carrying out this study with @annayahprosser.bsky.social!! It's high time we ditch the meat = masculine narrative, but untangling this connection isn't easily done. Our study uncovered 6 strategies to get #meatreduction to resonate with men - who's joining us to make it happen?
uniofbathnews.bsky.social
Meat is macho: masculinity concepts are obstructing green initiatives to cut meat consumption - Dr Annayah Prosser explains all in this video tinyurl.com/3pzwf8z8. And read about her research here tinyurl.com/admfj8eb @annayahprosser.bsky.social #sustainability #masculinity @uniofbath.bsky.social
Reposted by Annayah M.B. Prosser
uniofbathnews.bsky.social
Meat is macho: masculinity concepts are obstructing green initiatives to cut meat consumption - Dr Annayah Prosser explains all in this video tinyurl.com/3pzwf8z8. And read about her research here tinyurl.com/admfj8eb @annayahprosser.bsky.social #sustainability #masculinity @uniofbath.bsky.social
Reposted by Annayah M.B. Prosser
improvingpsych.org
PsyArXiv is now down to only ~40% of the backlog we started with, thanks to our amazing moderators 🎉 To all mods: thank you so much for your hard work!

Did one of your preprints get approved recently? Help us show our thanks by liking and sharing this post :)

#PsyArXiv #PsychSciSky
Reposted by Annayah M.B. Prosser
nathanielgeiger.bsky.social
This is a great set of articles and we (@janetkswim.bsky.social, John Fraser, and I) were happy to be able to contribute our work to the set.

bpspsychub.onlinelibrary.wiley.com/doi/full/10....
Reposted by Annayah M.B. Prosser
metesefauysal.bsky.social
Pleased to contribute this wonderful collection! Check out our paper on the divergent role of existential and political risks on tactical choice in climate activism if you have not yet: bpspsychub.onlinelibrary.wiley.com/doi/10.1111/...

w/ @nuriamartinez.bsky.social & @swedishprotests.bsky.social
Reposted by Annayah M.B. Prosser
samuelfinnerty.bsky.social
Was great to contribute to this special issue on Psychology of the Future at BJSP. For those interested, here is my paper bpspsychub.onlinelibrary.wiley.com/doi/10.1111/... on how scientists' framing of the future, from collapse to transformable, shapes how, and which climate solutions are presented
annayahprosser.bsky.social
Open-Access version of the special issue editorial here: osf.io/preprints/ps.... Prospective SI editors- be aware that editorials are often excluded from publisher open-access agreements, we found this out the hard way 💔
OSF
osf.io
Reposted by Annayah M.B. Prosser
drkowert.bsky.social
ICYMI: The second EXP talk is now available on the Psychgeist YouTube.

What is EXP? It's like TED talks, but geekier.

This month, Amelia Herbst, PsyD discusses the most human vampire there ever was - Regis, from the world of The Witcher.

www.youtube.com/watch?v=EEwl...
In a world full of monsters, who decides what’s human? | EXP Talk
YouTube video by Psychgeist
www.youtube.com
Reposted by Annayah M.B. Prosser
themorganic.bsky.social
I can totally identify with the need to be with other like-minded #vegans.

The world is really getting me down right now. Being with others who want change & to see kindness spread on our planet is an urgent need for me personally. 🌱💚