Mollie | 🌿Fern CX and CRM | Activist, Founder, Ally 🍉🥥🌴
@ferncxandcrm.com
💌 Human-centered strategy | content | automations to turn your buyers into raving fans & repeat buyers
🌿 Eco & ethical CRM
BLOG: https://blog.ferncx.com
COMMUNITY: ferncrm.com/grassroots
CX: ferncx.com
CRM: ferncrm.com
🌿 Eco & ethical CRM
BLOG: https://blog.ferncx.com
COMMUNITY: ferncrm.com/grassroots
CX: ferncx.com
CRM: ferncrm.com
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This is what we're doing: showing socially-conscious, eco-conscious, and/or changemaker business owners how to boost profit margins and change the world together.
Does that resonate with you?
If so, hit the follow button and join the movement!
✊🏿✊🏾✊🏽✊🏼✊🏻✊
Does that resonate with you?
If so, hit the follow button and join the movement!
✊🏿✊🏾✊🏽✊🏼✊🏻✊
🌿Fern CRM Office Hours starts in 5 minutes and our Grassroots Coworking Session is this afternoon.
It's a great day for getting support and getting things done!
It's a great day for getting support and getting things done!
November 25, 2025 at 6:54 PM
🌿Fern CRM Office Hours starts in 5 minutes and our Grassroots Coworking Session is this afternoon.
It's a great day for getting support and getting things done!
It's a great day for getting support and getting things done!
Question for the brand strategists and #branding experts ~ is branding with an Art Nouveau influence (plants, curves, organic, greens and oranges, etc.) in 2025 associated with any particular group of people or politics?
Or rather, what type of brand would be associated with Art Nouveau in 2025?
Or rather, what type of brand would be associated with Art Nouveau in 2025?
November 24, 2025 at 6:58 PM
Question for the brand strategists and #branding experts ~ is branding with an Art Nouveau influence (plants, curves, organic, greens and oranges, etc.) in 2025 associated with any particular group of people or politics?
Or rather, what type of brand would be associated with Art Nouveau in 2025?
Or rather, what type of brand would be associated with Art Nouveau in 2025?
This pretty much sums up my dream clients...
If you don't replace things until they break & you actually care about the environmental impact of the things you buy, you'll LOVE Fern CRM!
And, our CX expertise will help you nurture your buyers so you don't need to replace them often either!
If you don't replace things until they break & you actually care about the environmental impact of the things you buy, you'll LOVE Fern CRM!
And, our CX expertise will help you nurture your buyers so you don't need to replace them often either!
I have a barebones PC laptop that I’ve had for at least 8 years, my phone is a mini/SE sized iPhone that’s 4 years old and I have, in fact, read up on the environmental impacts of mining that’s required for making our devices. No. I won’t be buying new/refurbished until these die.
www.cnbc.com/2025/11/23/h... "please, buy new phone. the economy is dying" is an incredible gaslight
November 24, 2025 at 6:29 PM
This pretty much sums up my dream clients...
If you don't replace things until they break & you actually care about the environmental impact of the things you buy, you'll LOVE Fern CRM!
And, our CX expertise will help you nurture your buyers so you don't need to replace them often either!
If you don't replace things until they break & you actually care about the environmental impact of the things you buy, you'll LOVE Fern CRM!
And, our CX expertise will help you nurture your buyers so you don't need to replace them often either!
I'm just going to call it ~ attention and engagement is WAY down on Bluesky right now, but also not great on any of the other platforms either.
I've been monitoring our stats and here's what I'm seeing ~
Reach is high. People are SEEING your posts.
But clicking on a button to like, comment, share?
I've been monitoring our stats and here's what I'm seeing ~
Reach is high. People are SEEING your posts.
But clicking on a button to like, comment, share?
November 21, 2025 at 5:33 PM
I'm just going to call it ~ attention and engagement is WAY down on Bluesky right now, but also not great on any of the other platforms either.
I've been monitoring our stats and here's what I'm seeing ~
Reach is high. People are SEEING your posts.
But clicking on a button to like, comment, share?
I've been monitoring our stats and here's what I'm seeing ~
Reach is high. People are SEEING your posts.
But clicking on a button to like, comment, share?
Reposted by Mollie | 🌿Fern CX and CRM | Activist, Founder, Ally 🍉🥥🌴
Bay Area check out our local network, Bay Resistance. They are partnering with other orgs for trainings and street monitoring. @bayresistance.bsky.social
One constant, regardless of the city, is that rapid response teams organized by community members have materially made a difference in the lives of targeted minorities. If you haven't joined one of those but you have the capacity to do so, join. Hurry up and find out where to and get to it.
November 20, 2025 at 10:05 PM
Bay Area check out our local network, Bay Resistance. They are partnering with other orgs for trainings and street monitoring. @bayresistance.bsky.social
LOOOOOOOVE these!!!
I want to see these everywhere!
Boycott Amazon, Target, Home Depot, and Hobby Lobby forever!
I want to see these everywhere!
Boycott Amazon, Target, Home Depot, and Hobby Lobby forever!
These posters started popping up ahead of next week’s We Ain’t Buying It boycott.
From Nov 27 - Dec 1, folks are stepping back from corporate chains like Target, Home Depot, and Amazon. People are done being squeezed, so they are using the leverage of their wallets 💥
From Nov 27 - Dec 1, folks are stepping back from corporate chains like Target, Home Depot, and Amazon. People are done being squeezed, so they are using the leverage of their wallets 💥
November 20, 2025 at 6:15 PM
LOOOOOOOVE these!!!
I want to see these everywhere!
Boycott Amazon, Target, Home Depot, and Hobby Lobby forever!
I want to see these everywhere!
Boycott Amazon, Target, Home Depot, and Hobby Lobby forever!
Thank you @ran.org for starting the boycotts & protests of JP Morgan Chase over a decade ago.
Turns out the climate wasn't the only thing they've been destroying.
Keep up the world-changing work!!
Turns out the climate wasn't the only thing they've been destroying.
Keep up the world-changing work!!
November 20, 2025 at 5:57 PM
Thank you @ran.org for starting the boycotts & protests of JP Morgan Chase over a decade ago.
Turns out the climate wasn't the only thing they've been destroying.
Keep up the world-changing work!!
Turns out the climate wasn't the only thing they've been destroying.
Keep up the world-changing work!!
As a business that donates 4% of all revenue to social and environmental causes, Giving Tuesday is a big opportunity for us to leverage gift matching to make our donations go further.
Which are your favorite charities that you'd like us to consider supporting this year?
Some we're considering 👇
Which are your favorite charities that you'd like us to consider supporting this year?
Some we're considering 👇
November 20, 2025 at 5:39 PM
As a business that donates 4% of all revenue to social and environmental causes, Giving Tuesday is a big opportunity for us to leverage gift matching to make our donations go further.
Which are your favorite charities that you'd like us to consider supporting this year?
Some we're considering 👇
Which are your favorite charities that you'd like us to consider supporting this year?
Some we're considering 👇
I'm building out new customer experience templates that will be included in every 🌿Fern CRM account & I want input on what would be most helpful for y'all.
So far I've got:
checkout page >> welcome page that boosts engagement and helps them get a quick win >> all the forms & automations to run it.
So far I've got:
checkout page >> welcome page that boosts engagement and helps them get a quick win >> all the forms & automations to run it.
November 19, 2025 at 6:46 PM
I'm building out new customer experience templates that will be included in every 🌿Fern CRM account & I want input on what would be most helpful for y'all.
So far I've got:
checkout page >> welcome page that boosts engagement and helps them get a quick win >> all the forms & automations to run it.
So far I've got:
checkout page >> welcome page that boosts engagement and helps them get a quick win >> all the forms & automations to run it.
Oh HELLO from inside the 🌿Fern CRM social planner that now includes Bluesky!
Schedule posts, receive/reply to DMs in the all-in-one inbox, & see stats ~ all without leaving your cozy 🌿Fern CRM dashboard.
Save your time & energy for meaningful engagement with humans instead of algorithms. 😎
Schedule posts, receive/reply to DMs in the all-in-one inbox, & see stats ~ all without leaving your cozy 🌿Fern CRM dashboard.
Save your time & energy for meaningful engagement with humans instead of algorithms. 😎
November 18, 2025 at 5:56 PM
Oh HELLO from inside the 🌿Fern CRM social planner that now includes Bluesky!
Schedule posts, receive/reply to DMs in the all-in-one inbox, & see stats ~ all without leaving your cozy 🌿Fern CRM dashboard.
Save your time & energy for meaningful engagement with humans instead of algorithms. 😎
Schedule posts, receive/reply to DMs in the all-in-one inbox, & see stats ~ all without leaving your cozy 🌿Fern CRM dashboard.
Save your time & energy for meaningful engagement with humans instead of algorithms. 😎
My current "but make it healthier" obsession ~ coffee smoothies.
Cold coffee blended with 1 banana, 1 T almond butter, 1 T cocoa powder, and as much of your favorite milk substitute as needed.
Tastes like a mocha & the banana saves my stomach from the acidity!
What's brightening your days lately?
Cold coffee blended with 1 banana, 1 T almond butter, 1 T cocoa powder, and as much of your favorite milk substitute as needed.
Tastes like a mocha & the banana saves my stomach from the acidity!
What's brightening your days lately?
November 17, 2025 at 7:45 PM
My current "but make it healthier" obsession ~ coffee smoothies.
Cold coffee blended with 1 banana, 1 T almond butter, 1 T cocoa powder, and as much of your favorite milk substitute as needed.
Tastes like a mocha & the banana saves my stomach from the acidity!
What's brightening your days lately?
Cold coffee blended with 1 banana, 1 T almond butter, 1 T cocoa powder, and as much of your favorite milk substitute as needed.
Tastes like a mocha & the banana saves my stomach from the acidity!
What's brightening your days lately?
My wish for you today is to chuckle frequently at the humorous takes sprinkled throughout the dumpster fire of your doom scrolling.
Because shit's pretty bad right now, but there are good people out there taking the piss to keep us sane.
Because shit's pretty bad right now, but there are good people out there taking the piss to keep us sane.
November 17, 2025 at 7:24 PM
My wish for you today is to chuckle frequently at the humorous takes sprinkled throughout the dumpster fire of your doom scrolling.
Because shit's pretty bad right now, but there are good people out there taking the piss to keep us sane.
Because shit's pretty bad right now, but there are good people out there taking the piss to keep us sane.
I'm probably preaching to the choir by reposting this, but why do billionaires HATE the idea of nobody being poor?
We don't all want to be billionaires, you can keep that.
But no human should have to struggle daily & STILL be poor at the end of the day.
Poor people aren't lazy, they're exhausted.
We don't all want to be billionaires, you can keep that.
But no human should have to struggle daily & STILL be poor at the end of the day.
Poor people aren't lazy, they're exhausted.
November 17, 2025 at 7:17 PM
I'm probably preaching to the choir by reposting this, but why do billionaires HATE the idea of nobody being poor?
We don't all want to be billionaires, you can keep that.
But no human should have to struggle daily & STILL be poor at the end of the day.
Poor people aren't lazy, they're exhausted.
We don't all want to be billionaires, you can keep that.
But no human should have to struggle daily & STILL be poor at the end of the day.
Poor people aren't lazy, they're exhausted.
I've been saying "Google isn't much better than Meta and the other fascist platforms" for a while now but this is the biggest argument I've seen yet for completely divesting from all Google products.
No more Gmail, Drive, YouTube, or Google ads.
No more Gmail, Drive, YouTube, or Google ads.
Google is hosting a CBP app that uses facial recognition to identify immigrants, while removing apps that report the location of ICE officials because Google sees ICE as a vulnerable group. @evystadium.bsky.social has more.
Full story by @josephcox.bsky.social here: www.404media.co/google-has-c...
Full story by @josephcox.bsky.social here: www.404media.co/google-has-c...
November 13, 2025 at 7:36 PM
I've been saying "Google isn't much better than Meta and the other fascist platforms" for a while now but this is the biggest argument I've seen yet for completely divesting from all Google products.
No more Gmail, Drive, YouTube, or Google ads.
No more Gmail, Drive, YouTube, or Google ads.
Sound ON! 🔊
Throwback to our beloved ambassador, Zephyr. 🐺
His howl echoes for the hundreds of wolves being silenced as protections are stripped away.
Learn how you can take action to protect them
engage.nywolf.org/site/SPageNa...
His howl echoes for the hundreds of wolves being silenced as protections are stripped away.
Learn how you can take action to protect them
engage.nywolf.org/site/SPageNa...
November 13, 2025 at 7:22 PM
Sound ON! 🔊
This is a WONDERFUL chance to start supporting your local mom and pop coffeeshop instead.
Most would be happy to learn how to make your favorite drink the way you like it in return for your regular business!
Most would be happy to learn how to make your favorite drink the way you like it in return for your regular business!
Please share this far and wide!!
Starbucks workers are officially on strike, demanding an end to the company’s Unfair Labor Practices!!
REPOST if you stand with workers and promise to NOT BUY STARBUCKS while workers are striking!!!
Starbucks workers are officially on strike, demanding an end to the company’s Unfair Labor Practices!!
REPOST if you stand with workers and promise to NOT BUY STARBUCKS while workers are striking!!!
November 13, 2025 at 4:49 PM
This is a WONDERFUL chance to start supporting your local mom and pop coffeeshop instead.
Most would be happy to learn how to make your favorite drink the way you like it in return for your regular business!
Most would be happy to learn how to make your favorite drink the way you like it in return for your regular business!
Have you heard of alternatives to Black Friday such as "Buy Nothing Day" and "Green Friday"?
Supporting overconsumption & spending a whole week chasing deals is a choice.
You can also choose to cherish time with your family instead of shopping.
Or to only buy from eco-friendly, ethical brands.
Supporting overconsumption & spending a whole week chasing deals is a choice.
You can also choose to cherish time with your family instead of shopping.
Or to only buy from eco-friendly, ethical brands.
November 12, 2025 at 11:36 PM
Have you heard of alternatives to Black Friday such as "Buy Nothing Day" and "Green Friday"?
Supporting overconsumption & spending a whole week chasing deals is a choice.
You can also choose to cherish time with your family instead of shopping.
Or to only buy from eco-friendly, ethical brands.
Supporting overconsumption & spending a whole week chasing deals is a choice.
You can also choose to cherish time with your family instead of shopping.
Or to only buy from eco-friendly, ethical brands.
So, now that the files have been released, can the rest of Amerikkka please wake up and stop supporting this absolute garbage of a human being?
Can we impeach him and put him in prison for life?
If not, we don't have a justice system and we should stop calling it that.
Can we impeach him and put him in prison for life?
If not, we don't have a justice system and we should stop calling it that.
November 12, 2025 at 8:19 PM
So, now that the files have been released, can the rest of Amerikkka please wake up and stop supporting this absolute garbage of a human being?
Can we impeach him and put him in prison for life?
If not, we don't have a justice system and we should stop calling it that.
Can we impeach him and put him in prison for life?
If not, we don't have a justice system and we should stop calling it that.
#SmallBusinessTip for thriving during Black Friday ~
As we enter the big sales season, where you'll be tempted to sign up for an annual subscription to whatever business tools you need (in return for a big discount and other bonuses)...
👇
As we enter the big sales season, where you'll be tempted to sign up for an annual subscription to whatever business tools you need (in return for a big discount and other bonuses)...
👇
November 10, 2025 at 9:03 PM
#SmallBusinessTip for thriving during Black Friday ~
As we enter the big sales season, where you'll be tempted to sign up for an annual subscription to whatever business tools you need (in return for a big discount and other bonuses)...
👇
As we enter the big sales season, where you'll be tempted to sign up for an annual subscription to whatever business tools you need (in return for a big discount and other bonuses)...
👇
Sad but true. And it needs to be criminalized asap!
On the flip side, it also means every dollar we spend (or pound/euro/etc.) is a vote for what we want more of.
So as long as we stop giving money to those who don't believe in equal pay, fair treatment, & fair taxes, WE CAN change the system!
On the flip side, it also means every dollar we spend (or pound/euro/etc.) is a vote for what we want more of.
So as long as we stop giving money to those who don't believe in equal pay, fair treatment, & fair taxes, WE CAN change the system!
Capitalism is the corruption of the system to favour a small group of individuals who do not believe in equal pay for participating in the creation & operation of a business, who do not pay equal taxes & the taxes collected do not benefit the people but rather the small group of individuals.
November 10, 2025 at 8:56 PM
Sad but true. And it needs to be criminalized asap!
On the flip side, it also means every dollar we spend (or pound/euro/etc.) is a vote for what we want more of.
So as long as we stop giving money to those who don't believe in equal pay, fair treatment, & fair taxes, WE CAN change the system!
On the flip side, it also means every dollar we spend (or pound/euro/etc.) is a vote for what we want more of.
So as long as we stop giving money to those who don't believe in equal pay, fair treatment, & fair taxes, WE CAN change the system!
Speaking of ads... Got this email today (even though we boycott this brand b/c of their leadership's huge donations to the 🟠🤡)
Let me just say ~ No no no no no NOOO!!!
Never put ads for another company's offers on your post-checkout pages!! What the actual F?
I have so much to say about this...
Let me just say ~ No no no no no NOOO!!!
Never put ads for another company's offers on your post-checkout pages!! What the actual F?
I have so much to say about this...
November 6, 2025 at 10:00 PM
Speaking of ads... Got this email today (even though we boycott this brand b/c of their leadership's huge donations to the 🟠🤡)
Let me just say ~ No no no no no NOOO!!!
Never put ads for another company's offers on your post-checkout pages!! What the actual F?
I have so much to say about this...
Let me just say ~ No no no no no NOOO!!!
Never put ads for another company's offers on your post-checkout pages!! What the actual F?
I have so much to say about this...
I popped over to Threads to see if anyone is talking about the $7BILLION/year Meta makes from running ads for known frauds and scams (and the internal documents that project that will be increase to $16B this year...)
But nope, I couldn't find anything.
But nope, I couldn't find anything.
November 6, 2025 at 7:50 PM
I popped over to Threads to see if anyone is talking about the $7BILLION/year Meta makes from running ads for known frauds and scams (and the internal documents that project that will be increase to $16B this year...)
But nope, I couldn't find anything.
But nope, I couldn't find anything.
Take a look at this flyer & tell me who the real immigrants are...
Every county in the San Francisco Bay Area has a Spanish name and we're living on stolen Ohlone land.
This is a sanctuary city in a sanctuary county in a sanctuary state.
ICE is the one who doesn't belong here!
Love you Alameda 💞
Every county in the San Francisco Bay Area has a Spanish name and we're living on stolen Ohlone land.
This is a sanctuary city in a sanctuary county in a sanctuary state.
ICE is the one who doesn't belong here!
Love you Alameda 💞
November 4, 2025 at 9:36 PM
Take a look at this flyer & tell me who the real immigrants are...
Every county in the San Francisco Bay Area has a Spanish name and we're living on stolen Ohlone land.
This is a sanctuary city in a sanctuary county in a sanctuary state.
ICE is the one who doesn't belong here!
Love you Alameda 💞
Every county in the San Francisco Bay Area has a Spanish name and we're living on stolen Ohlone land.
This is a sanctuary city in a sanctuary county in a sanctuary state.
ICE is the one who doesn't belong here!
Love you Alameda 💞
A lot of folks are "locking in" for the rest of 2025 to get a head-start on 2026 goals.
I love the idea, but it would never work for me b/c winter is the hardest time for me to start new habits that require *more* discipline or energy.
Here's what I'm doing instead as a human and business owner:
I love the idea, but it would never work for me b/c winter is the hardest time for me to start new habits that require *more* discipline or energy.
Here's what I'm doing instead as a human and business owner:
November 3, 2025 at 11:09 PM
A lot of folks are "locking in" for the rest of 2025 to get a head-start on 2026 goals.
I love the idea, but it would never work for me b/c winter is the hardest time for me to start new habits that require *more* discipline or energy.
Here's what I'm doing instead as a human and business owner:
I love the idea, but it would never work for me b/c winter is the hardest time for me to start new habits that require *more* discipline or energy.
Here's what I'm doing instead as a human and business owner:
Yes you CAN stop using Amazon for all your books, Kindle, Audible, movies, shipping, goods, and AWS.
It's possible and once you get over the initial shock it's actually painless.
Support the bookstores that support you back.
It's possible and once you get over the initial shock it's actually painless.
Support the bookstores that support you back.
Amazon is helping fund a $300 million build of a ballroom for the White House.
Independent bookstores are donating to food banks and organizations that help with food insecurity.
They are not the same.
Independent bookstores are donating to food banks and organizations that help with food insecurity.
They are not the same.
October 30, 2025 at 8:42 PM
Yes you CAN stop using Amazon for all your books, Kindle, Audible, movies, shipping, goods, and AWS.
It's possible and once you get over the initial shock it's actually painless.
Support the bookstores that support you back.
It's possible and once you get over the initial shock it's actually painless.
Support the bookstores that support you back.